Rendi Martines
Granada Hills,California
Summary
Hospitality professional with background in leading bar operations and creating exceptional guest experiences. Successfully managed bar staff, ensuring seamless service and high standards of quality. Strong focus on team collaboration and achieving results, with reliable adaptability to changing needs. Proficient in mixology and customer service, valued for leadership and interpersonal skills.
Overview
11
11
years of professional experience
Work History
Lead Bartender
Truman House Tavern
05.2021 - Current
- Applied knowledge to create innovative cocktails, enhance flavor profiles and expertly pair food and drinks.
- Crafted special drink and cocktail menu items for seasonal offerings.
- Trained new bartenders on company policies, drink recipes, and customer service best practices to maintain consistent performance across the team.
- Upsold daily specials and beverage promotions to exceed daily sales goals.
- Kept detailed inventories and notified management of ordering needs for liquor, beer, wine, and bar supplies.
- Resolved customer complaints promptly and professionally, preserving positive relationships between the business and its clientele.
Ecommerce Marketing Manager
Cabeau Inc.
07.2014 - 07.2023
- Utilized Google AdWords and Facebook Ads Manager to create targeted paid advertising campaigns that drove traffic and conversions on the website.
- Increased online sales by developing and implementing targeted ecommerce marketing strategies.
- Maintained budget control across various digital channels ensuring optimal allocation of resources based on campaign performance metrics.
- Implemented A/B testing to improve user experience and optimize digital marketing efforts.
- Developed creative presentations, trend reports, kitted assets, and product data sheets.
- Led redesign of ecommerce website, enhancing user experience and boosting conversion rates.
- Spearheaded adoption of new CRM system, improving efficiency in customer communication and data management.
- Designed and executed successful PPC campaigns, increasing traffic and ROI.
- Streamlined order fulfillment process, reducing shipping times and ensuring timely deliveries for customers.
- Conducted thorough product research to identify profitable niches in the marketplace, resulting in successful product launches.
- Increased product sales by optimizing Amazon listings with keyword research and market analysis.
- Managed inventory levels to ensure stock availability and minimized storage fees.
Education
High School Diploma -
John F. Kennedy High School
Granada Hills, CA06-2010
Skills
- Amazon analytics
- Product launches
- Amazon PPC advertising
- Cross-border E-commerce
- Amazon FBA
- Website management
- Google adwords
- Staff management
- Food handling certification
- Proficient in mixology
Languages
Spanish
Timeline
Lead Bartender
Truman House Tavern
05.2021 - Current
Ecommerce Marketing Manager
Cabeau Inc.
07.2014 - 07.2023
High School Diploma -
John F. Kennedy High School
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