Renee Marks
Fort Myers,FL
Summary
Patient access and reimbursement leader with deep experience in biologics, infusion therapies, and specialty provider education. Proven ability to navigate payer landscapes, support providers with benefit verifications, prior authorizations, appeals, and claim issues. Skilled in buy-and-bill and speciality pharmacy models, and collaborative field partnerships to ensure patient access and therapy adherence.
Results-driven business professional with proven track record in driving growth and fostering strong client relationships. Skilled in strategic planning, market analysis, and negotiation, consistently delivering impactful solutions. Known for strong focus on team collaboration, adaptability, and achieving targets, ensuring reliable performance in dynamic environments. Proficient in CRM software, sales forecasting, and project management.
Overview
19
19
years of professional experience
Work History
Biologics Business Development Manager
IVX Health
Fort Myers, FL
10.2023 - Current
- Presidents Club award winner for Rookie of the year Mature Markets
- High level clinical knowledge of biologic infusion, and injection therapies for chronic conditions
- New and established market development
- Strong relationship building with speciality physicians including Allergy/Immunology, Nephrology, Rheumatology, Gastroenterology, Pulmonology, Dermatology, Ophthalmology, Neurology and Pediatrics
- Implemented and maintained a systematic call cycle, optimizing time management and client contact frequency
- IVX Health is a leading provider of high-quality infusion and injection therapy for those with complex chronic conditions such as rheumatoid arthritis, Crohn’s disease, multiple sclerosis and others.
Business Development Manager
iRise Spine and Joint
Fort Myers, FL
05.2021 - 10.2023
- Identify and develop new business opportunities with Attorneys, Chiropractic offices and medical facilities
- Proven ability to continually contact prospective customers based on leads from business directories or other sources
- Worked closely with Account and Leadership teams to leverage relationships with key contacts who could be qualified prospects
- Relationship building owned the full sales cycle from prospecting through close
- Analyzed market trends to identify new business opportunities and optimize product offerings.
Marketing Account Executive
Snead Eye Group
Fort Myers, FL
02.2019 - 04.2021
- Established and foster relationships with all optometric and other referring providers
- Coordinates the development, budgeting, and marketing planning of the practice outreach department
- Maintains inventory of promotional and educational materials for referral sources and marketing events
- Coordinated with the medical staff of the practice to ensure proper communication and follow-up with referring providers
Business Development Manager
Frantz Eye Care
Fort Myers, FL
04.2017 - 01.2019
- Professionally coordinated and implemented a referral-based management community outreach and marketing initiatives to increase physician referrals.
- Large territory management
- Lead a marketing plan to drive our referral growth from new and existing referral sources
- Increased new MD business by 60% within the 1st year
- Assisted the FEC physicians in conducting on going patient educational seminars
Sales Account Executive
Arctic Diagnostics
Fort Myers, FL
02.2012 - 04.2017
- Generated $75K over 2 months by creating large-scale, interactive sales presentation/training on genetic testing.
- Increased client revenue and volume of patient visits
- Ranked top sales performer
- Remained top performer, overcoming customer objections
- Directed a team of highly skilled professionals, fostering a culture of excellence and collaboration
- Arctic Diagnostics is a research and development and technology transfer company, focused on ophthalmic biotechnology.
Pharmaceutical Sales Representative
Forest Pharmaceuticals
Naples, FL
01.2007 - 07.2009
- Developed strategic partnerships with healthcare professionals to support product promotion and sales initiatives.
- Delivered compelling product presentations to physicians, enhancing understanding of pharmaceutical benefits.
- Monitored competitor activities and market trends to inform strategic sales approaches and product positioning.
- Collaborated with marketing teams to develop targeted promotional materials for diverse client segments.
Education
Bachelor of Science - Business Administration with a minor in Marketing
Hodges University
Fort Myers, FloridaSkills
- Team leadership
- Business development and planning
- Negotiations
- Revenue forecasting
- Goals and performance
- Strategic business planning
- Revenue generation
- Prospect targeting
- Revenue development
- Territory management
- CRM platforms
Timeline
Biologics Business Development Manager
IVX Health
10.2023 - Current
Business Development Manager
iRise Spine and Joint
05.2021 - 10.2023
Marketing Account Executive
Snead Eye Group
02.2019 - 04.2021
Business Development Manager
Frantz Eye Care
04.2017 - 01.2019
Sales Account Executive
Arctic Diagnostics
02.2012 - 04.2017
Pharmaceutical Sales Representative
Forest Pharmaceuticals
01.2007 - 07.2009
Bachelor of Science - Business Administration with a minor in Marketing
Hodges University