RICKEY GEORGE
San Antonio,TX
Summary
Automotive sales leader with over 10 years of experience, advancing to general sales manager. Demonstrated success in increasing sales volume, leading teams, and enhancing dealership performance in top 20 national stores. Expertise in customer relationship management, partnership cultivation, and profit channel growth. Skilled in pricing model implementation, vendor relations management, and territory expansion.
Overview
17
17
years of professional experience
Work History
General Sales Manager
Winnie Dodge Chrysler Jeep Ram
Winnie, TX
01.2026 - 03.2026
- Directed all variable operations in internet finance to optimize efficiency.
- Oversaw daily operations of sales team and dealership functions.
- Led team accountability and executed daily sales strategies for improved performance.
- Developed and implemented innovative sales strategies, enhancing customer engagement.
- Trained and mentored sales staff to consistently achieve performance goals.
- Analyzed market trends to inform pricing strategies and inventory management.
- Maximized front and back-end gross through effective sales initiatives.
- Managed customer relationships to ensure satisfaction and foster loyalty.
New Car Manager
Mike Calvert Toyota
Houston, TX
01.2024 - 12.2025
- Scaled volume from ~300 to 400+ units monthly
- Led team performance and deal structuring
- Top 20 Toyota dealership in the U.S.
- Managed new car inventory and ensured optimal stock levels.
- Trained sales team on product features and benefits of new vehicles.
- Coordinated vehicle delivery processes for customer satisfaction.
- Developed promotional strategies to enhance vehicle visibility.
- Conducted market research to inform pricing and inventory decisions.
- Oversaw customer trade-in evaluations and appraisals for new purchases.
Sales / Management
Bayway Cadillac
Houston, TX
01.2019 - 01.2024
- Increased new vehicle sales from 30 to 100 units monthly.
- Ranked as top 20 Cadillac dealership nationally.
- Identified process improvement opportunities in sales management and execution.
- Collaborated with finance and sales management teams to create incentive programs boosting productivity.
- Negotiated price agreements with customers while clarifying warranty and option package procedures.
- Maintained updated knowledge of industry trends and best practices in sales management.
- Partnered with management team to devise strategies for enhancing sales volume.
- Produced weekly sales reports for senior management review.
Journeyman/Craftsman
USAF Reserves
Bossier City, Louisiana
03.2009 - 08.2016
- Assembled and repaired equipment with precision using diverse hand and power tools.
- Conducted routine inspections to verify machinery and tool functionality.
- Trained new personnel on equipment handling and safety protocols.
- Documented repair activities and tracked material inventory for projects.
- Adhered to safety regulations while operating machinery and performing tasks.
- Followed detailed blueprints and technical drawings for construction assignments.
- Fabricated components from raw materials using hand and power tools.
- Maintained an organized workspace by sweeping, mopping, and arranging supplies.
Skills
- Sales management and strategy
- Customer engagement and relationship management
- Deal structuring and negotiation
- Market analysis and inventory management
- Team leadership and development
- Performance optimization and process improvement
- Effective communication and problem solving
- Strategic planning and time management
- Sales process optimization and referral coordination
- High-volume operations and gross profit optimization
Industry Experience
since 2012, since 2014
Systems
- Eleads CRM
- Dealertrack
- RouteOne
TRAINING
- SUCESSFULLY COMPLETED MODELNETICS MANAGMENT TRAINGIN PROGRAM
Timeline
General Sales Manager
Winnie Dodge Chrysler Jeep Ram
01.2026 - 03.2026
New Car Manager
Mike Calvert Toyota
01.2024 - 12.2025
Sales / Management
Bayway Cadillac
01.2019 - 01.2024
Journeyman/Craftsman
USAF Reserves
03.2009 - 08.2016