Summary
Overview
Work History
Education
Skills
References
Timeline
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Riley Laber

Hillsboro,OH

Summary

Dynamic seed management professional with a proven track record at Nutrien Ag Solutions, excelling in customer relationship building and team leadership. Successfully grew Dyna-Gro market share while implementing digital tools to enhance business operations. Adept in seed treatment and problem-solving, consistently aligning strategies with customer needs for sustained growth.

Overview

17
17
years of professional experience

Work History

East Region Seed Manager

Nutrien Ag Solutions
Hillsboro, USA
10.2021 - Current
  • We have focused on the Nutrien Seed Experience in the region to help grow the seed business with the main crops we support, corn, soybeans, cotton, wheat. Also small amounts of sorghum and alfalfa.
  • Working with divisions to help implement the Nutrien Seed Experience, and also use it as the foundation of what we do.
  • We have narrowed the focus on the brands we support in the East, Dyna-Gro, Bayer, Corteva, Syngenta, and BASF. I believe that has helped us grow market share over the last three years. Corn Market Share has gone from 7%-10.72%, and Soybean Market Share has gone from 8.4%-11.29%.
  • The Dyna-Gro brand has grown or maintained market share all 3 of those years. Corn Market share has gone from 1.5% -2.52%, soybeans has gone from 2.7%-4.8%.
  • We try to implement as much digital tools as possible, such as The HUB and Echelon to help support the seed business.
  • I have also kept some key relationships with a hand-full of growers. This has helped me stay focused on our customer needs.

Division Seed Manager

Nutrien Ag Solutions
Hillsboro, USA
08.2015 - 10.2021
  • Focused on growing the seed business in SOH.
  • We grew our overall business and especially our Dyna-Gro business over that time frame. Corn growth was from 47,174 - 64,016. Dyna-Gro was 9310-15,177. Soybean growth was 214,719- 202,246. Dyna-Gro was 82,665 - 119,317.
  • We aligned with suppliers that had the same goal as we did in the Division to help us get on new acres. Bayer, Corteva, BASF, and Dyna-Gro
  • I collaborated with the marketing managers to find ways to cross sell our customer base.
  • I had strong relationships with 10 keys growers across the division. This helped me stay focused on the needs of our customers.

Crop Consultant

Nutrien Ag Solutions
Mowrystown, USA
11.2011 - 08.2015
  • I grew relationships with growers over the course of this timeframe.
  • I took a strong passion to the seed business, and helped us not only maintain a strong seed business but also grew with new customers in our footprint.
  • I was in charge of running the seed treater in the spring where I treated 25k units.
  • I also played a key role in managing all the fertilizer recommendations with Echelon at our location.

Show Barn Manager

Bushy Park Farms
Mitchell , SD
06.2008 - 11.2011
  • Helped managed 300-500 head of cattle. From breeding, to calving, to sale of the calves.
  • I helped prepare 125-175 head of show cattle to be sold every year.
  • Worked with families throughout the show season that purchased cattle from us.
  • Managed the part time and full time people helping with calving and sale prep. Would have anywhere from 1-6 people reporting to me at a time.
  • Traveled the US going to cattle shows to help prepare cattle that we managed, and also sold to families.

Education

Bachelor of Science - Animal Science, Ag Business and Economics

South Dakota State University
Brookings, SD
05.2008

High School Diploma -

Parkston High School
Parkston, SD
05-2004

Skills

  • Understanding of the seed business
  • Excellent communication
  • Relationship Building
  • Self-motivation
  • Teamwork and collaboration
  • Attention to detail

References

  • Ted Wells 585-738-4532
  • Steve Emery 740-572-3068
  • Reed Mayberry 605-216-6478

Timeline

East Region Seed Manager

Nutrien Ag Solutions
10.2021 - Current

Division Seed Manager

Nutrien Ag Solutions
08.2015 - 10.2021

Crop Consultant

Nutrien Ag Solutions
11.2011 - 08.2015

Show Barn Manager

Bushy Park Farms
06.2008 - 11.2011

Bachelor of Science - Animal Science, Ag Business and Economics

South Dakota State University

High School Diploma -

Parkston High School
Riley Laber