Rischard Landers
Frisco,TX
Summary
High-energy sales leader with proven relationship-building skills and significant background working with Flooring customers. Consistently drive sales and bring in new customers with prospecting expertise and persuasive negotiation expertise. History of consistently exceeding quotas by 20%. Attentive individual offering over 20 years working as Sales Representative for technology-based retail company. Focused and enthusiastic. Offers highly effective client rapport, marketing strategies and business-to-consumer sales expertise. Performance-driven professional with stellar record of accomplishment in connecting with customers and driving remarkable person to person sales. Proactive, well-organized sales leader successful at meeting and exceeding targets with strategic approaches. Skilled lead generator, product demonstrator and problem-solver.
Overview
19
19
years of professional experience
Work History
Design Consultant
Express Flooring LLC
Arlington, TX
01.2025 - Current
- Consistently in the top 3% in close percentage on a national scale.
- Consistently in the top 5% of monthly sales volume.
- Several Roles in leadership and training.
- Attended meetings and provided input on ideas for upcoming projects.
- Managed multiple projects simultaneously while meeting tight deadlines without compromising quality standards.
- Coordinated with external vendors for printing services or other related activities.
- Directed and coordinated team involved in drawing and constructing examples of finished products.
Sales Representative
50 Floor
Grand Prairie, TX
06.2017 - 01.2025
- Fostered relationships with customers to expand customer base and enhance loyalty and retention.
- Placed orders and answered customer questions in-person, through email and over phone to maximize customer service.
- Identified customer needs to deliver relevant product solutions and promotions and meet target budgets.
- Exceeded monthly sales goals by 20% through successful closing upon first appointment.
- Developed customized sales techniques to successfully sell and upsell services to new and existing clients.
- Achieved sales goals, increasing revenue by 20% for top accounts in per month and expanding personal sales portfolio by 15 new accounts.
- Improved overall customer purchasing experiences to promote steady revenue.
- Contacted new and existing customers to outline benefits of products.
- Followed-up with clients after installations to assess quality service and customer satisfaction.
Sales Associate
American Freight Furniture
Grand Prairie, TX
01.2017 - 06.2017
- Built trusting relationships with customers by making personal connections.
- Arranged new merchandise with signage and appealing displays to encourage customer sales and move overstock items.
- Maintained knowledge of current promotions, exchange guidelines, payment policies and security practices.
- Retained product, service and company policy knowledge to serve as resource for both coworkers and customers.
- Sold various products by explaining unique features and educating customers on proper application.
Sales Representative
Five Star Ford
Lewisville , TX
01.2016 - 02.2017
- Fostered relationships with customers to expand customer base and enhance loyalty and retention.
- Placed orders and answered customer questions in-person, through email and over phone to maximize customer service.
- Prepared and processed contracts and order forms for new and existing customers.
- Leveraged trends in customer marketplaces to shape value-added solutions and approaches.
- Maximized efficiency and time management by effectively planning and organizing client routes within territory.
- Monitored customer order process and addressed customer issues.
Owner/Operator/Choreographer
Academy of Champions East
Mount Pleasant, TX
01.2006 - 05.2016
- Oversaw project execution, phase progress, workmanship and team performance to drive on-time completion of deliverables.
- Directed hiring and training of new department managers to drive organizational improvements.
- Enhanced operational performance by developing effective business strategies, systems and procedures.
- Coordinated with webmaster to develop website and create online advertisements.
- Supervised performance of workers with goals of improving productivity, efficiency and cost savings.
- Participated in networking events to establish and cement community ties, B2B relationships and industry connections.
- Assessed, optimized and elevated operations to target current and expected demands.
- Oversaw staff hiring, initiating new training and scheduled processes to streamline operations.
- Hired and mentored core start-up team, working to outline initial company policies and procedures.
- Developed individual strategies for property acquisitions located across multiple states and ascertained resources for project development to present comprehensive proposals and secure funding from private and public lenders.
- Introduced complete onboarding and training programs, surpassing established team sale targets and employee retention goals.
Education
Bachelor of Arts - Communication And Rhetoric
University of North Texas
Denton, TX05.2001
Bachelor of Science - Economics
University of North Texas
Denton, TX05.2001
Skills
- Post-sales support
- Sales closing
- B2B and B2C sales
- Inside and outside sales
- Relationship selling
- Territory sales
- On-site product demonstrations
- Product and service knowledge
- Sales development
- Customer retention abilities
- Client account management
- Hunter/farmer sales strategies
- Customer needs assessment
- Personnel training
Timeline
Design Consultant
Express Flooring LLC
01.2025 - Current
Sales Representative
50 Floor
06.2017 - 01.2025
Sales Associate
American Freight Furniture
01.2017 - 06.2017
Sales Representative
Five Star Ford
01.2016 - 02.2017
Owner/Operator/Choreographer
Academy of Champions East
01.2006 - 05.2016
Bachelor of Arts - Communication And Rhetoric
University of North Texas
Bachelor of Science - Economics
University of North Texas
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