RJ Stidd

• Increased CVR by 3% through the redesign of our homeowner experience while leading change management efforts across Sales, RevOps, and Marketing.
• Automated utility data validation decreasing sales cycles by 3 days and rapidly improving data science models resulting in improved profit margins.
• Led multiple discovery efforts focused on driving conversion using insights from experiments designed to understand customer purchase patterns.
• Partnered with data science to improve the machine learning models used to predict energy efficiency and energy savings.
• Managed product mangers, designers and engineers (internal and partners) while contributing to leadership strategies across the organization.

• Redesigned the customer portal resulting in a 2% decrease in early tenure churn and a scalable multi-product experience.
• Rebuilt website tech stack using REACT, AWS, and headless software resulting in the company's highest annual CVR.
• Managed teams of 2-15 using coach-based methods, OKRs, and the ability to connect output to impact.
• Identified and delivered revenue driving opportunities using data analysis and my proven product ops frameworks.

Product Director

• Established the product and design departments while overseeing our work with 3 development partners.
• Defined discovery and development frameworks using Design Thinking, Lean Startup, and Agile expertise resulting in a 20% OPEX decrease in 2018.

Baby Steps LA, Children’s Hospital of LA

• Used patient data to customize care plans and personalize content in an award-winning React Native application.
• Led discovery sprints to identify critical gaps in the journey of a NICCU parent.

Time2Connect, Department of Children & Family Services

• Decreased average visitation scheduling time by 20% through a machine learning-enabled web application.
• Led iterative design and development sprints using strategically prioritized backlogs.

Launched Munchkin's subscription app and rebuilt their eCommerce platform.

Led the global rollout of AB InBev's B2B mobile apps and supporting digital platform.

Released and managed Wegman's mobile applications.