Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
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Robert Frazee

New York,New York

Summary

Strategic Product Leader with over 5 years of experience steering cross-functional teams in delivering innovative products. Proven track record in bringing products from concept to market, driving revenue growth, and elevating user experiences. Recently led the successful launch of "Box Office by Sports Illustrated Tickets," a self-service event management platform featuring blockchain ticketing. Former Division 1 athlete at Drexel University, recognized with student athlete honors by the CAA conference.

Overview

5
5
years of professional experience

Work History

Product Director

Sports Illustrated Tickets
New York, NY
11.2022 - Current
  • Responsible for product strategy, roadmap and feature definition for the entire product portfolio.
  • Created and launched an event management and blockchain ticketing platform to successfully move into the primary ticketing market.
  • Led the end-to-end product development process, from ideation to launch.
  • Developed go-to-market plans, messaging, and sales enablement materials that drive product adoption and revenue growth.
  • Effectively directed and guided cross-functional teams.
  • Worked closely with engineering teams to ensure feature specifications are understood and implemented correctly.
  • Identified opportunities for market expansion and new product development initiatives.

Product Manager

Sports Illustrated Tickets
New York, NY
01.2022 - 11.2022
  • Developed product roadmaps to help guide the development.
  • Owned the product backlog.
  • Collaborated with cross-functional teams, including engineering, marketing, customer service, and sales, to ensure successful product launches and adoption.
  • Defined and analyzed product metrics to facilitate growth of product.
  • Conducted ongoing market research and competitive analysis to possess in-depth knowledge of markets, procedures and customers.
  • Analyzed data from various sources such as customer feedback, usage metrics, A and B testing results to inform product decisions.
  • Collaborated with stakeholders to define product requirements and user stories.
  • Capitalized on industry trends to optimize conversion rates.

Product Owner

Capgemini
New York, NY
04.2021 - 12.2021
  • Product Owner of the online application and secure website within the home equity loan division.
  • Conveyed and maintained the solution vision, roadmap, and work through the entire project life cycle.
  • Analyzed data to make informed market-driven decisions to improve products before creating idea statements to present for leadership approval.
  • Communicated with stakeholders to understand business objectives and act as a liaison between business and build teams.
  • Translated features into user stories within the team's backlog while managing and prioritizing the backlog to reflect stakeholders' requirements.
  • Established user story acceptance criteria and refined stories with Scrum teams.
  • Served as the voice of the customer and provide a business perspective on value during day-to-day development.

Client Engagement Manager

Capgemini
New York, NY
12.2019 - 04.2021
  • Coordinated web production to promote new offers and events to prospective and existing customers.
  • Led client digital marketing projects and campaigns from kick-off to completion establishing scope and ensuring on-time completion within budget for various Credit Card Acquisitions and Card member microsites and landing pages.
  • Led meetings as agencies point of contact with clients to ensure a cohesive schedule for all project related tasks by presenting project statuses and timelines weekly.
  • Established high-level communication and process to ensure successful collaboration of cross-functional teams and third-party contractors contributing to the project.
  • Responsible for forecasting, profitability, budget, reconciliations, and resource allocation.
  • Managed web hosting risk analysis assessments, secure architecture reviews, and regularly oversaw the installment of framework and other security enhancements.

Project Manager

Capgemini
New York, NY
11.2018 - 12.2019
  • Led production of web marketing updates for all international (APAC, CAN, EMEA, LATAM) merchant service sites and POS product marketing campaigns.
  • Collaborated with client Marketing Managers of each region to understand and convey to our internal engineering team.
  • Managed web marketing priority list and backlog.
  • Hosted daily stand-up with engineering team to go over the status of the priority list and assess the effort level of new requests.
  • Hosted Weekly stand-up meeting with each region's Marketing Managers to go over request intake and project status list.
  • Responsible for profitability, forecasting, budget, reconciliations, invoicing, and resource allocation.
  • Created and delivered statements of work and change orders overseeing the approval process through legal.
  • Client site received recognition as an Adobe Experience Maker Award Winner.

Press Intern

Office of the Majority Whip
Washington, DC
09.2018 - 11.2018
  • Tracked legislation, researched policy issues, and provided written reports for the legislative team.
  • Drafted op-eds and compiled daily press clips for the press team.
  • Provided administrative support, including scheduling and answering incoming calls.
  • Helped organize and staff events held by the Whip's office.
  • Analyzed polling data.

Education

Bachelor of Science - Digital Media

Drexel University
Philadelphia, PA
06-2018

Skills

  • Strategic Thinking
  • Stakeholder Management
  • Data-Driven Decision-Making
  • Product Lifecycle Management
  • UI/UX
  • Technical
  • SQL
  • Postman
  • JIRA
  • Tableau
  • MS Office
  • Figma
  • Google Analytics
  • Mixpanel
  • Hotjar

Accomplishments

  • CAA Athletic Conference All-Academic Commissioner Award, Drexel University

Timeline

Product Director

Sports Illustrated Tickets
11.2022 - Current

Product Manager

Sports Illustrated Tickets
01.2022 - 11.2022

Product Owner

Capgemini
04.2021 - 12.2021

Client Engagement Manager

Capgemini
12.2019 - 04.2021

Project Manager

Capgemini
11.2018 - 12.2019

Press Intern

Office of the Majority Whip
09.2018 - 11.2018

Bachelor of Science - Digital Media

Drexel University
Robert Frazee