ROBERT CANNATA, JR.
Summary
Recreation Program Coordinator with experience at Guilford Parks and Recreation, specializing in event planning and program coordination. Skilled in social media management to enhance program visibility and community engagement. Dedicated to fostering strong community connections, driving participation in diverse recreational activities, and delivering meaningful results through flexibility, creativity, and commitment.
Overview
13
13
years of professional experience
Work History
Recreation Program Coordinator
Guilford Parks and Recreation
Guilford
09.2024 - Current
- Assisted with the direction and supervision of program instructors, camp staff, and program volunteers in accordance with Town of Guilford Parks and Recreation policies and procedures.
- Assisted in compiling and maintaining information and reports regarding program availability, changes, reschedules, and cancellations.
- Scheduled athletic fields for Parks and Recreation events and youth sports leagues.
- Recorded payroll for seasonal staff and instructors.
- Participated in team interviews for hiring seasonal personnel.
- Trained, assigned work, and supervised seasonal personnel.
- Planned, promoted, implemented, and supervised special events.
- Supervised summer aquatics staff, including lifeguards and gate guards, ensuring safety and smooth operations.
- Planned, coordinated, and supervised ski trips.
- Developed and oversaw various recreation programs, including Summer Day Camp, Pre-School Programs, Teen Activities, and Sports Camps.
- Designed program brochures and flyers.
- Promoted programs through GCTV and social media.
- Managed and grew Facebook and Instagram pages by creating engaging content and boosting follower engagement.
- Instructs and substitutes for specific classes, as needed.
- Arranges facilities for programs.
- Assists with participant registration for programs.
Athletic Coordinator
Bristol Eastern High School
Bristol
06.2023 - 08.2024
- Coordinated organization and administration of extracurricular athletics programs.
- Cultivated strong relationships within school community to support athletic initiatives.
- Assisted in scheduling athletic contests and transportation logistics efficiently.
- Managed after-school and evening sporting events to ensure smooth operations.
- Requisitioned necessary supplies to support athletic activities.
- Arranged details for visiting teams, addressing specific needs effectively.
- Created engaging social media graphics and highlight videos for all athletic contests.
- Promoted athletic programs and student-athletes across various social media platforms.
Brand Manager
Norwich Commercial Group
01.2021 - 04.2024
- Executed marketing communications strategies across 40+ nationwide mortgage and insurance branches.
- Managed internal and consumer-facing communications to enhance engagement.
- Led onboarding processes for all new branches to ensure smooth integration.
- Drove sales and recruitment growth through implementation of multichannel campaigns.
- Maintained multitiered marketing budget to optimize resource allocation.
- Reported on strategic initiatives to executive team for informed decision-making.
- Partnered with sales department to align and support shared objectives.
- Facilitated media buying and vendor relationships to maximize advertising impact.
Marketing Coordinator
Norwich Commercial Group
01.2013 - 01.2021
- Developed individualized marketing plans in collaboration with Sales team.
- Executed marketing strategies across web, digital, social media, email, text, CRM, and print channels.
- Coordinated projects to meet deadlines and adhere to budget constraints.
- Implemented automated CRM campaigns to enhance customer engagement.
- Orchestrated booth setup and registration for nationwide trade shows and events.
- Analyzed website traffic to identify trends and optimize performance.
- Managed marketing efforts for Norcom Mortgage, Norcom Insurance, RealtyQuest, TPO GO, ValueQuest AMC, Military Direct Mortgage, and Norcom Cares.
Education
BBA - Sports Management
Western New England University
Springfield, MA05-2014
Skills
- Recreation program coordination
- Event planning and execution
- Staff supervision and training
- Aquatic staff management
- Payroll administration
- Marketing and public relations
- Social media management
- Program registration oversight
- Cross-departmental collaboration
- Fundraising initiatives
- Athletic program coordination
- Flexible availability
Accolades
- Gold Winner - New England Financial Marketing Awards, Norcom Mortgage, 2016
- Team Member, WNEU Football, 2010-2014, Conference Champions - 2011
Timeline
Recreation Program Coordinator
Guilford Parks and Recreation
09.2024 - Current
Athletic Coordinator
Bristol Eastern High School
06.2023 - 08.2024
Brand Manager
Norwich Commercial Group
01.2021 - 04.2024
Marketing Coordinator
Norwich Commercial Group
01.2013 - 01.2021
BBA - Sports Management
Western New England University