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Results-driven Digital Marketing Professional with over 10 years of experience in performance marketing, paid media campaigns, and data-driven optimization. Expertise across a wide array of platforms, including Google Ads, Microsoft Advertising, Meta Ads, Instagram Ads, Amazon Advertising, and LinkedIn Ads, focusing on brand building, lead generation, revenue generation, and conversion optimization. Specializes in search marketing, display advertising, programmatic buying, and social media marketing, consistently delivering superior ROI, CTR, and CPC improvements for diverse clients.
Highly skilled in campaign strategy, bid optimization, audience targeting, A/B testing, conversion rate optimization (CRO), and customer acquisition across industries such as fashion (LVMH), hospitality (Belmond Hotels & Resorts), pharma (GSK), e-commerce (Chumbak), banking (Kotak Mahindra Bank), SaaS (Norton, IP Vanish), and logistics (DHL, Delhivery). Demonstrated success in driving brand awareness, lead generation, and revenue growth by implementing strategic marketing initiatives tailored to each client’s unique business objectives.
Proficient in leveraging advanced digital marketing tools such as Search Ads 360, Google Analytics, Google Tag Manager, Supermetrics, Looker Studio, Power BI, and Google Data Studio to optimize performance, generate actionable insights, and maximize campaign impact. Expertise in managing high-budget campaigns, expanding client portfolios, and delivering measurable results in client satisfaction, campaign performance, and business growth.
Experienced in leading cross-functional teams, providing strategic direction, and managing client relationships across EMEA, APAC, and North America regions. Adept at Quarterly Business Reviews (QBRs), reporting, and business insights, utilizing Excel, PowerPoint, and Power BI to deliver in-depth analysis and present results-driven strategies. Proven track record of scaling campaigns, driving high-impact brand growth, and optimizing marketing spend to drive both short-term ROI and long-term customer loyalty.

Passionate and results-driven marketing professional with a strong foundation in real estate, sales, customer service, and strategic communications. Backed by a Bachelor’s in Journalism and Mass Communications and a Marketing Strategies Certificate from Cornell University, I bring a unique blend of storytelling, market insight, and digital engagement to every project. Adept at client relations, persuasive communication, and brand promotion, with hands-on experience in content creation, outreach coordination, and targeted messaging. Proven ability to connect with diverse audiences, manage high-value relationships, and support organizational growth through compelling campaigns and community engagement. Now seeking to leverage my experience and creative drive to lead and grow impactful social media strategies for a forward-thinking brand.

Strategic social media strategist with over 3 years of experience enhancing brand visibility and engagement for startups and educational institutions. Proven track record in launching and managing social platforms, implementing innovative content formats, and achieving a 25% increase in engagement through targeted beauty content. Expertise in content planning and execution, ensuring alignment with brand voice and marketing objectives. Committed to fostering meaningful connections that cultivate loyal communities.

Rochel Noble Ansley

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Delivery Station Associate

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