Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
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Rocky Gutierrez

Houston,TX

Summary

Dynamic and results-driven Counter Manager with over 5 years of experience in retail sales leadership. Proven track record of consistently exceeding sales goals, developing high-performing teams, and enhancing client experiences through strategic clienteling and event execution. Seeking to leverage leadership and sales expertise as an Assistant Department Manager to drive performance and elevate customer engagement across the department and store.

Overview

9
9
years of professional experience

Work History

AD Tech Counter Manager

Nordstrom
11.2024 - Current
  • Established & maintained a working relationship with multiple vendors and Account Executives to build trust and collaborate on in-store events.
  • Organized sale events and created eye-catching product displays to attract customers.
  • Achieved sales goals through effective communication and demonstration of products.
  • Developing and mentoring a team of four, helping to advance their career opportunities
  • Coaching and mentoring team to reach sales goals and elevate customer experience

Prada Beauty Business Manager

Nordstrom
02.2024 - 11.2024


  • Customer service: Assisting customers with product selection, inquiries, and fostering a relationship but in the store and through mobile orders
  • Sales: Analyzing sales metrics and business goals, and developing action plans to improve the business
  • Relationships: Building retail relationships and creating lasting connections with customers

Brand Ambassador

Coty - Gucci
12.2023 - 02.2024
  • Increased brand awareness through event marketing, demonstrations, sales, and brand promotion.
  • Recruited customers in the store to attract new clientele with goal of developing brand loyalty.
  • Engaged, educated, and befriended both employees and customers to deliver amazing shopping experience.
  • Showed understanding of customer's personal style and preferences when offering product advice.

Counter Manager - NARS/Hourglass

Nordstrom
07.2022 - 11.2023
  • Promoted brand loyalty by creating personalized experiences for each customer during their visit.
  • Participated in special events or promotions as needed to boost sales and increase brand visibility.
  • Developed strong relationships with clients, resulting in repeat business and referrals.
  • Maintained cleanliness and organization of counter area, adhering to company standards at all times.

Cosmetic Area Sales Manager

Dillard's
04.2021 - 07.2023
  • Provided exceptional customer service, addressing inquiries and resolving issues in a timely manner, both for the Cosmetics Department and throughout the store
  • Increased sales revenue by developing and implementing strategic sales plans for cosmetic products.
  • Managed a team of 30+ associates, providing ongoing coaching and support to ensure consistent performance.
  • Developed new business leads through networking events and targeted outreach efforts.
  • Enhanced staff training programs, leading to improved product knowledge and higher sales volume.
  • Streamlined inventory management processes, reducing stock discrepancies and improving order fulfillment times.
  • Established performance metrics for sales team members, driving accountability and goal-oriented behavior across the organization.
  • Built strong relationships with key vendors, resulting in increased product placement and visibility.
  • Organized successful product launch events, generating buzz and increasing brand awareness among consumers.
  • Trained cosmetics personnel in sales techniques and product line to improve recommendations and increase upselling for department.
  • Coached cosmetics sales team on promotions and events to increase marketing effectiveness and boost sales of critical merchandise.

Online Beauty Stylist

Nordstrom
10.2016 - 04.2021
  • Enhanced client satisfaction by providing personalized beauty consultations and product recommendations.
  • Provided excellent customer service by addressing client concerns promptly and professionally.
  • Adapted quickly to evolving client requests during phone calls, chats or emails; demonstrating versatility and creativity in assisting the customer through ordering, beauty consultations, or replacing lost/stolen/damaged items.

Education

Bachelor Of Science - Business Management

FIDM/Fashion Institute of Design & Merchandising
Los Angeles, CA
12.2014

Skills

  • Employee Management
  • Analytical Thinking
  • Business Development
  • Decision-Making
  • Customer Relations
  • Team Building and Leadership
  • Business Planning
  • Personal Development
  • Microsoft Office

Accomplishments

  • Cum Laude, Fashion Institute of Design & Merchandising, December 2014
  • Honorable Discharge, U.S. Navy, July 2011
  • Member of Phi Theta Kappa
  • Member of National Society of Leadership and Success
  • Completed Aspiring Leaders, April 2024

Timeline

AD Tech Counter Manager

Nordstrom
11.2024 - Current

Prada Beauty Business Manager

Nordstrom
02.2024 - 11.2024

Brand Ambassador

Coty - Gucci
12.2023 - 02.2024

Counter Manager - NARS/Hourglass

Nordstrom
07.2022 - 11.2023

Cosmetic Area Sales Manager

Dillard's
04.2021 - 07.2023

Online Beauty Stylist

Nordstrom
10.2016 - 04.2021

Bachelor Of Science - Business Management

FIDM/Fashion Institute of Design & Merchandising