Rometra Craig-Shamsuddin
Sunnyvale,CA
Summary
Innovative Co-Founder with a background in startup development and strategic planning. Possess strong leadership skills, an entrepreneurial spirit, and capability to thrive in fast-paced environments. Successfully co-led previous ventures by fostering team collaboration, securing funding, and executing growth strategies. Demonstrated ability to drive business growth through analytical thinking and management prowess.
Overview
16
16
years of professional experience
Work History
Co Founder/Women's Director
Team Elite
Menlo Park, California
01.2020 - Current
- Led strategic planning sessions to define company vision and goals.
- Developed operational frameworks to improve team effectiveness and efficiency.
- Facilitated team collaboration to enhance communication and project outcomes.
- Oversaw financial planning activities to ensure budget adherence and forecasting accuracy.
- Developed clear mission, vision and culture for company as foundation for growth, branding and development of employee culture.
- Developed strategies to increase brand awareness through public relations initiatives.
- Oversaw accounting functions including budgeting, forecasting and financial reporting.
Physical Education Director
Hillbrook School
Los Gatos, CA
08.2017 - Current
- Facilitated sports events, enhancing overall participation by 35%.
- Managed game day administration personnel to ensure operational efficiency.
- Coordinated sport schedules with opposing schools and coaches.
- Monitored academic progress of student-athletes to support their success.
- Held weekly meetings with students to promote academic and personal growth.
- Supported student-athletes with learning differences through tailored assistance.
- Cultivated strong rapport with students, alumni, administration, and community groups.
Athletic Director
Hillbrook School
Los Gatos, CA
08.2017 - 06.2021
- Developed comprehensive athletic education programs for grades JK-8, enhancing school-wide participation.
- Led athletic operations for grades 5-8, maintaining high standards and effective supervision.
- Served as athletics spokesperson, fostering community engagement and inspiring athletes.
- Encouraged teamwork through active listening and clear communication.
- Delegated responsibilities to staff, empowering them to enhance program success.
- Oversaw equipment and facilities management, ensuring optimal conditions for activities.
- Managed budgets for athletic programs, ensuring fiscal responsibility.
- Recruited, trained, and evaluated coaching staff while promoting professional development.
Athletic Director and PE Teacher
The Nueva School
Hillsborough, CA
08.2015 - 06.2017
- Facilitated sporting events, enhancing community engagement and participation.
- Managed game day administration personnel to ensure smooth operations.
- Developed strategic game plans and implemented scouting reports for opponent teams.
- Increased sports participation by 30% through targeted outreach initiatives.
- Monitored student-athletes' academic progress and organized weekly success meetings.
- Managed 50% of the budget, overseeing equipment purchases and team travel logistics.
- Researched opponents and analyzed game film to inform non-league scheduling.
- Coordinated basketball clinics and classroom reading sessions across San Francisco Bay Area.
Licensed Insurance Agent
AAA
Los Angeles, CA
08.2012 - 08.2014
- Achieved and exceeded target insurance sales quota of $20,000/mo consistently, surpassing 90% of co-workers.
- Sold a variety of insurance products to businesses and individuals.
- Achieved a 25% success rate in selling extra coverage.
- Answered questions or concerns policy holders had regarding their policy or insurance claims.
- Explained features and policies in great detail, explaining the advantages and disadvantages of various policies.
Sales Manager
24 Hour Fitness
Los Angeles, CA
07.2010 - 08.2012
- Worked closely with the General Manager to oversee and manage daily operations to meet established goals.
- Executed on goals and sales objectives established for the area and regional business plan.
- Assisted in the development of sales promotions as it relates to corporate memberships.
- Delivered monthly reports on activity and sales to the Business Development Director.
Education
Masters - Coaching in Athletic Administration
Concordia University
Irvine, CA01.2026
Bachelors of Arts - Sociology
University of Southern California
Los Angeles, CA01.2005
Sociology -
Duke University
Durham, NC01.2002
Skills
- Coaching and teaching
- Athlete development
- Sales strategy and execution
- Organizational skills
- Motivational techniques
- Customer service orientation
- Communication skills
- Multicultural communication
- Phone and computer proficiency
- Teamwork and collaboration
- Fast-paced environment adaptability
- Project management
- Leadership development
- B2B sales expertise
- Relationship building
- Persuasive negotiation techniques
- Sales closing strategies
Projects
CEO/Founder of Jump Shot Pro (Patented Basketball Shooting Device), Rometra grew frustrated when her students' skills would slip back between training sessions. She first conceived of Jump Shot Pro as a way for her students to practice with perfect shooting mechanics even when she wasn't around to provide feedback. In addition to helping perfect her own students' basketball skills, Rometra realized that Jump Shot Pro would offer a low cost alternative to prospective players who lacked the financial means to hire a private skills coach, thus making elite-level skills available to a much broader range of athletes., Portola Valley, CA
References
Available upon request
Awards
- Ranked 6x National Champion and 3rd in the World in Tae Kwon Do in 1991-1997
- High School All-American in Track and Basketball in 1998-2000
- Named California State Athlete of the Year 1999
- WBCA High School All-American 2000
- Full Athletic Basketball Scholarship to Duke & USC
- Inducted to the Archbishop Mitty High School Hall of Fame
Timeline
Co Founder/Women's Director
Team Elite
01.2020 - Current
Physical Education Director
Hillbrook School
08.2017 - Current
Athletic Director
Hillbrook School
08.2017 - 06.2021
Athletic Director and PE Teacher
The Nueva School
08.2015 - 06.2017
Licensed Insurance Agent
AAA
08.2012 - 08.2014
Sales Manager
24 Hour Fitness
07.2010 - 08.2012
Masters - Coaching in Athletic Administration
Concordia University
Bachelors of Arts - Sociology
University of Southern California
Sociology -
Duke University