Ronna Dewey
1012 Barclay Road, Chester Springs,PA
Summary
Skilled Program Director adept at managing all facets of program operations including strategic planning, administration and training. Forward-thinking and personable manager talented in staff leadership, relationship building, storytelling, content development and social media.
Overview
13
13
years of professional experience
Work History
Pennsylvania Program Director
Red Wine and Blue
Chester Springs, PA
03.2022 - Current
- Developed and implemented comprehensive campaign plans and communication strategies to build relationships with target audience of suburban women.
- Connected with suburban women to identify story tellers to share messaging.
- Built Facebook group from ground up to 3400+ PA women and managed engaging content and membership requests.
- Developed content, managed data and trained suburban women to use digital Rally relational organizing tool to track outreach.
- Served as spokesperson for organization with reporters about current issues impacting suburban women in Pennsylvania.
- Coordinated efforts between organizations working on similar initiatives in order to leverage resources more effectively.
- Planned and implemented in person and virtual educational events to share messaging and resources and train volunteers in relational organizing.
- Managed team of personnel (4 to 11 staff members) and state budget.
- Used CRM (EveryAction) to track and communicate with volunteers.
- Cultivated relationships with community leaders in order to build grassroots support.
Wine and Beer Receiving Coordinator
Wegmans Food Markets, Inc
King of Prussia, PA
05.2017 - 06.2020
- Assisted customers in selecting wine and beer purchases.
- Offered wine and beer samples to customers while sharing product information.
- Maintained accurate records of deliveries and pick-ups using computerized system.
- Processed invoices for payment upon successful completion of shipment checks.
Digital Content Manager/Author
Dish Works Food Content Studio
Lancaster, PA
03.2011 - 06.2017
- Managed new content for Dish Works, a culinary content house.
- Authored content to tell the stories of Pennsylvania food and beverage purveyors.
- Managed social media (Facebook and Twitter) for Dish Works channels and Dish Works clients.
- Authored online and in print content for clients including PA Winery Association, Iron Hill Brewery & Restaurant, Garces Group, World Cafe Live, Main Line Today Magazine, Daily Local, Jack's Hard Cider, Borderland Vineyards, Chaddsford Winery, King of Prussia Business Improvement District and West Chester Business Improvement District.
Education
Master of Arts - Counseling Psychology
Arcadia University
Glenside, PABachelor of Science - Communication Disorders
Pennsylvania State University
University Park, PASkills
- Social Media Management
- Storyteller Development
- Program Leadership
- Strategic Planning
- Writing, Editing, and Proofreading
- Public Speaking
- Event Planning
- Networking and Collaboration
- Staff Management
Affiliations
- Central Chester County Democrats, Volunteer
- Downingtown Area School District, DEI Committee Member
- Downingtown Area School District, Strategic Planning Committee
- LGBT Equality Alliance of Chester County, Volunteer, Advocacy Committee
- Chester County Beer Ladies, Founding Member and President
Timeline
Pennsylvania Program Director
Red Wine and Blue
03.2022 - Current
Wine and Beer Receiving Coordinator
Wegmans Food Markets, Inc
05.2017 - 06.2020
Digital Content Manager/Author
Dish Works Food Content Studio
03.2011 - 06.2017
Master of Arts - Counseling Psychology
Arcadia University
Bachelor of Science - Communication Disorders
Pennsylvania State University
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