Rosalee Rahm
Liberty Hill,TX
Summary
Dynamic Sales and Marketing Professional with over 25 years of experience, consistently recognized for achieving and exceeding targets through innovative strategies and leadership. Proven track record of driving revenue growth and enhancing brand visibility, earning multiple awards for excellence in sales and management. Adept at building strong client relationships and leading high-performing teams to success in competitive markets. Committed to leveraging expertise to deliver exceptional results and contribute to organizational success.
Overview
26
26
years of professional experience
Work History
Owners Representative
NorthStar Georgetown & Jovie
- Set up all Community processes from ground break to management start. Hired staff and worked closely with them thru the training period. Set up Sales Processes, Advertising Sources and all Outreach Marketing. Facilitated incorporating all operating Softwares, CRM to include Click Pay as well. Maintained communication between Owner Group and Management Company for ultimate success.
- Creative Consulting Projects
Regional VP of New Project Sales
Sparrow Partners
Austin/San Antonio, TX
01.2018 - 01.2020
- Responsible for driving initial pre-sales for active adult communities including managing prospects in lead management software for multiple communities from construction to move in day. Conducted all outreach marketing efforts to introduce new communities to the market. Managed Marketing and Advertising plans to insure lead viability. Planned and executed all events throughout construction time to bring prospects together weekly, monthly during the leasing/sales process.
Marketing Director
Overture/Greystar Austin
Austin, Texas
01.2016 - 01.2018
- Sales and Marketing driven to bring Brand Awareness to the Overture Brand with the idea of producing leads for all 3 new Overture Communities coming to Austin, Texas. Worked closely with all three teams to organize events, information workshops and specific target marketing to our neighborhoods to achieve our sales goals.
Account Executive
For Rent Media
Austin, TX
01.2008 - 01.2016
- Relationship sales to include Internet, mobile, video, print and social media marketing products for For Rent Media Solutions (FRMS- ForRent.com, Homes.com, ParaRenter.com, SeniorOutlook.com, CorporateHousing.com, ForRent.com-The Magazine) a leading provider of marketing and media services to the multi-family industry. Manage accounts within the Texas and Nationally. Maintained and exceeded sales goals. Customer Service and Problem Solving Expertise. Presidents Club winner 2010 & 2013.
Marketing
AMLI Residential
Austin, TX
01.1994 - 01.2002
- Provided leadership for all employees, which include effective employee relations; compliance with employment law; ongoing training and motivation. Ensure regular coaching, counseling and motivation. Provided constant vendor/contractor communications concerning property needs, billing and vendor relations. Created Monthly Marketing Plans to coincide with the Leasing season and occupancy goals. Ensured resident requests and complaints were responded to in an efficient and courteous manner. Ensured resident request or complaints were responded to in a timely, efficient and courteous manner.
Education
Bachelor of Science -
Southwest Texas State University
Skills
- Social media strategy
- Reputation management
- Internal communications
- Marketing communications
- Media relations
- Crisis communications
- Analytics reporting
- Teamwork and collaboration
- Time management
- Problem-solving abilities
- Organizational skills
- Team leadership
- Decision-making
- Relationship building
- Task prioritization
Websites
Languages
Spanish
Native or Bilingual
English
Native or Bilingual
Timeline
Regional VP of New Project Sales
Sparrow Partners
01.2018 - 01.2020
Marketing Director
Overture/Greystar Austin
01.2016 - 01.2018
Account Executive
For Rent Media
01.2008 - 01.2016
Marketing
AMLI Residential
01.1994 - 01.2002
Owners Representative
NorthStar Georgetown & Jovie
Bachelor of Science -
Southwest Texas State University