Ruth MH Williams
Chicagoland
Summary
Dynamic Marketing Business Manager with a strong technical focus and extensive experience in hardware and SaaS solutions within industrial automation and mission-critical sectors (B2B, B2G). Proven leadership in developing innovative product solutions and executing go-to-market strategies that drive revenue growth and enhance customer satisfaction. Recognized for exceptional collaboration skills, adaptability to evolving market demands, and a commitment to delivering measurable results. Expertise in digital marketing, market analysis, and brand management underscores a dedication to leveraging technology and innovation for positive impact.
Overview
15
15
years of professional experience
1
1
Certification
Work History
Senior Portfolio Marketing Manager
Rockwell Automation
01.2016 - Current
- Team Lead for Network and Security product management team, supporting IIoT industrial control systems, ensuring IT and OT professionals achieve their business goals.
- Leadership of product management team responsible for generating $400M /year revenue with Year-over-Year growth of 15%.
- Created 3-to-5-year global portfolio business/financial plan, examining all aspects of the business’ performance and ability to achieve and/or exceed expectations, influencing leadership as needed.
- Portfolio roadmap management and launch of system functional solutions comprised of hardware and SaaS products, with legacy and future life cycle assessment responsibility.
- Responsible for driving product launches, sales enablement and commercial programs for the ethernet switch and security product line, including development of key differentiation messaging to position value proposition of hardware and software solutions.
- Created and project managed a multi-business system level event display, allowing customers to experience the key corporate initiatives of Integrated Architecture and the Connected Enterprise.
- Responsible for solution to enable remote secure connectivity into manufacturing systems from remote location. Program focus: Enable Authentication, Establish Integrity, Create Confidentiality.
- Launch and management of distributor focused commercial programs that resulted in converting competitive product sales and generating incremental revenue of 5%.
Senior Product Portfolio Manager
Laird Technologies
08.2014 - 07.2015
- Managed global RF Control System Solutions for Class 1 Rail, facilitating voice of customer discussions, technical issue resolution and directing global training and technical writing team members.
- Responsible for evaluation of technical solutions and roadmap development prioritization; delivering standards compliant and customer satisfaction products and tools.
- Drove pricing, marketing messages, and developed sales support material and competitive positioning details to support portfolio growth.
- Worked cross-functionality with various teams to ensure key business performance details were reported to leadership.
Senior Product Business Manager – Secure Solutions
Motorola Solutions
11.2010 - 10.2013
- Managed secure product portfolio, targeted at meeting RF and IOT based communication needs of global mission critical and critical operation market segments. Including law enforcement, government agencies, and numerous industrial market segments.
- Oversaw the development of hardware and software solutions that encrypted communication and launched a leading-edge certification authentication solution for ethernet technologies.
- Developed business case details to drive investment in product solutions, including pricing, unit sales forecasts, margin performance and competitive market share.
- Responsible for collecting customer requirements, working with engineering to develop PRDs, and influencing leadership to invest resources to develop and launch solutions.
- Responsible for achieving and reading out to leadership quarterly Key Performance Indicators and managing product lifecycle responsibility from product idea through end-of-life strategy.
Education
Master of Business Administration - Global Product Management, Project Management
Keller Graduate School of Business
Bachelor of Science - Electronic Engineering
DeVry Institute of Technology
Skills
- Product roadmap development
- Business analysis expertise
- Lifecycle strategy development
- Financial analysis
- Market analysis
- Customer feedback analysis
- Resource allocation in engineering
- Experience with Power BI
- Experienced in MS Project management
- Practical marketing strategies
- Jira Align
- Agile
Certification
- Pragmatic Marketing
- Motorola Solutions Product Management Excellence Award
- Facilitator of Effective Communications & Human Relations/Skills For Success
Timeline
Senior Portfolio Marketing Manager
Rockwell Automation
01.2016 - Current
Senior Product Portfolio Manager
Laird Technologies
08.2014 - 07.2015
Senior Product Business Manager – Secure Solutions
Motorola Solutions
11.2010 - 10.2013
Bachelor of Science - Electronic Engineering
DeVry Institute of Technology
Master of Business Administration - Global Product Management, Project Management
Keller Graduate School of Business