Ruy Lins Rabello Neto

• In charge of end-to-end localization testing of Google devices, mobile apps and web products in Brazilian Portuguese, assisting client to find best available solutions to identified issues.
• Responsible for identifying and reporting linguistic and functional bugs in Google devices, mobile and web apps and products prior to their launch.
• Engaged in and lead functional and linguistic software testing/QA, creating and validating localization and functional test plans based on UI/UX and functional specs.
• Worked as part of a dynamic team on a wide variety of projects including cutting-edge consumer tech, smart speakers and displays, smart home devices, travel and commerce apps, smart assistants, gaming content, and consumer electronics hardware.
• Supervised contractors on high-end localization QA testing projects, ensuring quality standards and timely delivery.

• Copy editing and proofreading for grammar, spelling, punctuation, AWS style, etc., with
  a high degree of accuracy and without introducing errors or compromising the technical
  meaning.
• Translation of presentations from English to Brazilian Portuguese.
• Basic formatting of presentations.
  Reviewing for legal issues (copyright and trademark violations) and AWS branding or
  messaging violations.
• Adjusting the level of edit and shifting priorities depending on project length, time
  allotted, deadlines, and other factors.
• Working directly with presenters on last-minute changes to content in high-pressure
  environments.
• Periodically participating in editorial meetings with AWS editors and successfully
  completing assigned trainings

In my role at HBO Max LATAM, I spearheaded critical initiatives to enhance content management and optimize the streaming experience for our valued customers. My role encompassed a wide array of project management responsibilities.

• Content Publishing and Scheduling: Orchestrated the seamless publication and scheduling of assets across the HBO Max platform for the LATAM region. This involved meticulous coordination with Editorial and Design teams, ensuring timely delivery and adherence to project milestones.
• Quality Assurance (QA) and Quality Control (QC): Implemented rigorous QA/QC procedures, encompassing artwork, copy, metadata, and other essential deliverables. This meticulous oversight extended across multiple pages within the HBO Max app, guaranteeing the highest content quality standards.
• Cross-Functional Collaboration: Facilitated cross-functional collaboration by acting as a liaison between various teams. This included tracking and troubleshooting CMS and content issues while coordinating with cross-functional teams to swiftly resolve issues and maintain project momentum.
• Content Curation and Prioritization: Collaborated closely with Editorial and Marketing teams, actively participating in content curation, prioritization, scheduling, and campaign execution. Leveraged Warner Brothers' internal content management systems to ensure seamless integration of content strategies.
• Multilingual Verification: Assured the accuracy of localized content in English, Portuguese, and Spanish, meticulously reviewing taglines and text across series and movies on the HBO Max app in Latin America.
• UI Element Verification: Ensured the correctness of UI elements, validating that assets included accurate images and text. Proactively managed asset expiration dates, removing expired content from curation, and collaboratively troubleshooting any associated issues with Editorial and Marketing teams.
• Internal CMS Expertise: Proficiently utilized internal CMS tools to construct and maintain key pages within the HBO Max app, such as Documentaries, Warner Bros Originals, International, and Romance pages. This included content curation and organization to enhance the user experience.

Bilingual Content Writer and Localization Specialist, responsible for providing copy editing and translation (Portuguese & English) of media and entertainment related content (movies, shows, music, games & apps) for Apple.

• Created appealing trendy texts for media related content.
• Identified and reported localization, layout and functional bugs.
• Localized metadata for Apple Music, Apple TV+, Apple Arcade, Apple Books and App Store.
• Ensured UI elements are localized and consistent across all platforms for Brazilian Portuguese.
• Reviewed and created written content, improving tone and style if necessary, to match client ́s standards.

• Analyzed and rated advertisements in Portuguese provided by Google stakeholders, rating on average 300 ads per day.
• Provided quality assurance by making sure that the ads were compliant with Google’s standards of relevance and linguistic accuracy, in order to provide the best user experience and most accurate ads to match the user’s search queries.
• Reviewed and discussed ratings made by other team members in daily reviews.
• Assisted leads, POCs, and other teams in the project with tasks as needed.

Vendor on-site at the Google HQ through Vaco, worked on the Google Assistant & Google Home projects.

• Lead pre and post-launch localization projects for Google Assistant, performing tests on several Google Assistant products including prototypes and unreleased products prior to launch.
• Collaborated cross-team serving as a point of contact for various tasks between product and engineering teams, evaluating dialogues, grammar, voice to text transcription, reporting issues, analyzing grammar losses, parsing issues, and ASR issues and maximizing natural language understanding of the Google Assistant in Portuguese for both Brazil and Portugal.
• Supported Google Assistant internationalization (i18n) evaluation and engineering.
• End to end testing once i18n is enabled.
• Provided linguistic analysis and localization in Portuguese as part of various localization projects for Google Voice Search Technology and other Google products for the Brazilian and Portuguese market as well as occasional support for the Spanish Latin America team when needed.
• Mentored and trained new team members and updated on-boarding materials.

• Performed translation, review, functional and linguistic QA as per project and client requirements.
• Verified linguistic correctness of all localized material including localized movie and series synopses, artwork and metadata for Netflix.
• Researched content in Brazil for accuracy in title, ratings and synopses.
• Localized contents from English to Brazilian Portuguese using CAT tools, translation memories and terminology databases in order to achieve linguistic quality consistency in accordance with corporate style guidelines.
• Reported and documented functional and linguistic bugs in Jira.

Transcribed and translated recordings of business related calls from Brazilian Portuguese into English for research purposes.