Ryane Gosschalk
Buda,TX
Summary
Experience with Genetic testing, Laboratory and Diagnostic sales, new account development, forecasting, large territory management, proficient with the total office call. Direct experience with Obstetrics & Gynecology, Maternal and Fetal Medicine, Gastroenterology, Urology, Dermatology, and Oncology markets.
Overview
16
16
years of professional experience
Work History
Senior Business Development Manager
Avero Diagnostics
04.2023 - Current
- Market pap smears, swab panels for symptomatic patients (AveroSwab), biopsies, and urine cytology tests throughout Austin, San Antonio, Killeen and surrounding cities to Obstetricians and Gynecologists, Urologists, and Family Medicine
- Ranked #1 2023 President’s Club winner
- Ranked #1 Q1-Q2 2022
- 2000 tests over goal Q1 2023
Business Development Manager
Avero Diagnostics
08.2020 - 04.2023
- Over 3,000 test growth YoY in 2021-2022
- Increased client base by identifying new business opportunities and cultivating strong relationships with key decisionmakers.
- Maintained and grew territory while maintaining a BDM vacant territory for 6 months, during an acquisition
- Ranked #1 in new product launch (AveroSwab Standard Panel) 2020-2021
- Mentored junior team members in effective sales techniques, fostering a high-performance culture within the organization.
- Ranked #1 Q1-Q2 2022
- Developed and implemented strategic plans for business growth, resulting in increased market share and profitability.
Account Sales Representative
Avero Diagnostics
07.2019 - 07.2020
- Market pap smears, swab panels for symptomatic patients (AveroSwab), biopsies, and urine cytology tests throughout Austin and San Antonio, TX to Obstetricians and Gynecologists, Gastroenterologists, Urologists, and Family Medicine
- 2019, Exceed Expectations on Year-End Performance Evaluation
- Q4 2019, Increased volume in target accounts by 460%
- Q3 2019, Increased volume in target accounts by 431%
- 6/2017, Closed business before official start date with samples in door first month
- Placed physicians on protocol per ACOG /ASCCP guidelines for HPV and STD testing, resulting in early disease detection and treatment.
Account Sales Representative
Progenity, Inc.
06.2017 - 06.2019
- Marketed Preparent (carrier test), Innatal (prenatal screen), and Riscover (hereditary cancer risk) throughout San Antonio, Austin and Corpus Christi, TX to Obstetricians and Gynecologists, Midwives, Maternal and Fetal Medicine specialists, and Family Medicine practitioners
- 2019, Opened 3 new accounts totaling over 100 tests per quarter in BDM vacant territory
- 2018, Chairman’s Club Award
- 2018, Ranked #1 for quarter over quarter growth and goal attainment
- Q4 2018, Grew BDM vacant territory by 24%, while successfully growing targeted accounts over 120 tests
- 2018, Opened 3 new accounts totaling over 100 tests per quarter in BDM vacant territory
- 2018, You Make the Difference Award
- 2017, Hereditary Screening contest winner, 2017
- 2017, Zero to Hero contest winner
- Established protocols in offices to streamline ACOG/ACMG recommended screening for every patient.
Account Manager
Avero Diagnostics
12.2009 - 06.2017
- Marketed pap smears, swab panels for symptomatic patients (AveroSwab), biopsies, and urine cytology tests throughout Austin and San Antonio, TX to Obstetricians and Gynecologists, Breast Oncologists and Urologists
- 2016, Supported BDM to grow vacant territory over 1,500 tests per month in the first year.
- Increased client satisfaction by building strong relationships and addressing their needs promptly.
Client Services Representative
Avero Diagnostics
12.2009 - 12.2015
- Assisted clients and sales reps in customer support with any issues that arose (missing specimens, reflex testing, report distribution, accessioning errors)
- Prepared quality assurance reports
- Assembled monthly diagnosis reports for GYN clients and disbursed to sales reps and clients
- Processed new client set up, documentation, and follow up
- Drafted and transcribed medical diagnosis and correspondence for Pathologists
- 12/2009, hired by Express Employment Professionals then was hired by Avero full time on 2/2010.
Clinical Medical Assistant
Concentra Medical Center
07.2008 - 11.2009
- Obtained and recorded vital signs and insurance approvals for patient treatment
- Performed basic laboratory tests and administered injections
- Maintained office and patient records.
Education
Bachelor of Science - Nutrition Sciences
Texas Tech University
Lubbock, TX12.2015
Skills
- Client-Centric Sales Approach
- Lead Prospecting
- Competitive Intelligence
- Problem Solving
- Teamwork and Collaboration
- Product Knowledge
- Territory Management
- Revenue Growth
In Their Words
- 2023, Performance Evaluation, Evan Bangs, Director of Sales - Texas West Region, Ryane has approached a several of the most challenging situations a representative will find themselves in with a calm positive attitude. Her service-oriented mindset and genuine concern for customers shows through. Challenges come up but Ryane always focuses on the solution.
- Problem-Solving, Problem-Solving is one of Ryane's most strong attributes. She knows how to approach a problem in a positive way and focuses on the solution. She has enough experience that she can anticipate many situations and proactively offer solutions to side-step the problem.
Timeline
Senior Business Development Manager
Avero Diagnostics
04.2023 - Current
Business Development Manager
Avero Diagnostics
08.2020 - 04.2023
Account Sales Representative
Avero Diagnostics
07.2019 - 07.2020
Account Sales Representative
Progenity, Inc.
06.2017 - 06.2019
Account Manager
Avero Diagnostics
12.2009 - 06.2017
Client Services Representative
Avero Diagnostics
12.2009 - 12.2015
Clinical Medical Assistant
Concentra Medical Center
07.2008 - 11.2009
Bachelor of Science - Nutrition Sciences
Texas Tech University
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