Sakinah Khan
Brooklyn,NY
Summary
Dynamic Visual Merchandising professional with over 10 years of experience in developing and leading high-performing teams. Expertise in retail operations, consumer experience and new store openings, complemented by a proven track record of innovating and implementing comprehensive visual merchandising strategies. Committed to driving profitability through compelling visual presentations that enhance customer engagement and elevate brand identity. Adept at leveraging market trends to create impactful displays that resonate with target audiences.
Overview
8
8
years of professional experience
Work History
Store Leader - Product
SKIMS
New York, NY
10.2025 - Current
- Lead daily operations, ensuring optimal customer service and compliance with company standards
- Developed and implemented training programs for new team members to enhance product knowledge and improve service quality.
- Analyze Sales data to identify trends, adjust merchandising strategies, and improve overall performance.
- Manage inventory levels, conducting regular audits to minimize shrink and optimize stock replenishment
- Implement visual merchandising strategies to align with brand standards and boost product visibility.
- Monitor performance metrics to identify areas for improvement and implement operational efficiencies.
- Foster a collaborative team environment, mentoring staff to achieve individual goals and enhance teamwork.
- Optimize staff performance through regular evaluations, coaching sessions, and goal-setting initiatives.
Associate General Manager Visual Merchandising
Adidas NYC/BLVD Flagship
New York / Las Vegas
07.2022 - Current
- Develop and execute comprehensive visual merchandising strategies, aligned with the company’s overall brand image and objectives.
- Collaborate with in-store leadership, RBO and visual merchandising team to implement brand guidelines, initiatives, and seasonal campaigns effectively.
- Promote Visual Merchandising as a profit center contributor by maximizing the impact of space management, productivity of product flow, escalating allocation issues, and seasonal movement of product.
- Stay updated on industry trends, competitor analysis, and best practices in visual merchandising, incorporating them into the store’s strategy as appropriate.
- Identify training needs and coordinate training sessions to enhance visual merchandising skills and knowledge among store team.
- Assist in curating, managing and successful execution of in-store brand activations.
- Lead the visual merchandising execution for new store launches, from concept to completion.
- Collaborate with the construction and store operations teams to ensure the store layout and design align with brand standards & commercial priorities.
- Concept and lead the build of in-store displays, fixtures, and signage that reflect the company’s seasonal and promotional strategies.
- Conduct walk-throughs to ensure all merchandising meets the brand’s visual guidelines before store opening and when hosting pre-opening review sessions.
Assistant Store Manager – Consumer Experience
Adidas NYC Flagship
New York, NY
07.2021 - 07.2022
- Managed opening and closing procedures and recommended changes to enhance efficiency of daily activities.
- Met and surpassed business targets regularly through strategic employee engagement and forward-thinking planning.
- Promoted professional growth and facilitated talent development of each associate to drive performance excellence.
- Applied performance data to evaluate and improve operations, target to current business conditions, and forecast needs.
- Assisted team members with delivering friendly, knowledgeable service to every customer by applying proactive monitoring and corrective action strategies.
- Performed investigations on market flows to identify seasonal trends and forecast consumer needs.
- Planned schedules and delegating assignments to meet coverage and service demands.
- Assessed job applications and made hiring recommendations to bring in top candidates for key vacancies.
- Generated repeat business through exceptional customer service and responded to customer concerns with friendly and knowledgeable service.
Assistant store Manager- Visual Merchandising
Adidas
Las Vegas, NV
04.2019 - 06.2021
- Ensured all visual directives via photographs and company visual campaign books were followed when executing store set-ups.
- Provided recaps to be reviewed by Visual Merchandising District Manager on displays for windows, merchandising and special events in store.
- Managed and Developed VM team on visual merchandising standards in line with Global Flagship guidelines.
- Worked directly with corporate partners to achieve global merchandising objectives.
- Assisted in the execution of Visual installations and merchandising at sister stores in the district.
- Lead and collaborated with stock and selling teams on replenishment before, during and/or end of business day.
- Remained aware of the competition in retail visual industry standards in the marketplace.
Visual Merchandising Lead
Adidas Brand Center
New York, NY
01.2018 - 04.2019
- Designed and implemented creative visual merchandising strategies to maximize sales.
- Created appealing and eye-catching visual displays that lead the customer through the entire store.
- Created interior displays to promote products in alignment with corporate sales objectives.
- Monitored and replenished display inventory and restructured according to available stock.
- Completed seasonal windows, dressed mannequins and arranged in-store displays to showcase available products.
- Educated staff about coordinating clothing racks and related displays to boost effectiveness of promotions.
- Enhanced overall store appearance by applying careful consideration to product and display locations.
- Supervised team of up to 6 merchandising employees and monitored adherence to company standards.
Education
Associate of Arts - Liberal Arts and Sciences
Borough of Manhattan Community College of The City University of New York
New York, NYBachelor of Science - Community Health Education
York College of The City University of New York
Jamaica, NY05.2019
Skills
- Retail Operations
- Project Management and Marketing
- Customer Experience Management
- Store Merchandising
- Team Management and Development
- Reporting and Analytics
- Process implementation
- Conflict resolution
- Verbal and written communication
- Loss prevention procedures
- Inventory management
Timeline
Store Leader - Product
SKIMS
10.2025 - Current
Associate General Manager Visual Merchandising
Adidas NYC/BLVD Flagship
07.2022 - Current
Assistant Store Manager – Consumer Experience
Adidas NYC Flagship
07.2021 - 07.2022
Assistant store Manager- Visual Merchandising
Adidas
04.2019 - 06.2021
Visual Merchandising Lead
Adidas Brand Center
01.2018 - 04.2019
Bachelor of Science - Community Health Education
York College of The City University of New York
Associate of Arts - Liberal Arts and Sciences
Borough of Manhattan Community College of The City University of New York