Sal Archdeacon

• Increased sales by offering advice on purchases and promoting additional products.
• Promoted and up-sold products and services to meet needs of customers.
• Upheld high standards of customer service by promoting and upselling new products and services.
• Used consultative sales techniques to understand customer needs and recommend relevant products and services.

• Executed proven strategies to hit sales quota and help company achieve goals.
• Worked diligently to resolve unique and recurring complaints, promoting loyalty, and enhancing operations.
• Established strong relationships with major accounts and key decision-makers to increase sales in designated territory.
• Built lasting relationships with clients through outstanding customer service interactions.
• Helped team stay productive and focused on higher-value tasks to improve sales efficiency.
• Developed sales strategy based on research of consumer buying trends and market conditions.
• Accompanied sales reps in field for ride-alongs to teach, observe and work one-on-one.

Chains/Broad Market sales South Sacramento

On premise/Broard Market Sales

March 2000-2006

Monterey County

Chain/Broad Market Sales

April 2006-Sept 2014

Monterey County

• Maintained clean and tidy shop space for maximum customer appeal, safety and organization.
• Created custom signs for customers with quality builds and careful installation.
• Applied vinyl to metal, foam board and plastic by hand and with use of laminating table.
• Prepared vinyl for application on substrates or flat socks with associated weeding, trimming and taping.
• Designed new sign graphics and layouts to match customer specifications.
• Used variety of hand and power tools to complete tasks.
• Ordered Trimester POS for AB

• Operated vehicle safely in highly congested areas with no traffic violations.
• Worked scheduled hours as required and took on available shifts during holidays and busy periods.
• Fostered positive working relationships with regular customers.

• Removed damaged, out-of-code, not-in-set and discontinued items from displays.
• Updated pricing and signage to complete product displays and educate customers.
• Inspected merchandise for quality and arranged proper display location on floor.
• Monitored inventory levels and kept adequate stock in product displays on sales floor.
• Collaborated with store managers to determine best placement for merchandise displays.
• Created visual displays to highlight new and featured products.