Saloua Iouani
Philadelphia,PA
Summary
Dynamic leader with a proven track record at ParshipMeet Group, driving retention strategies that boosted VIP program revenue participation significantly. Expert in program management and team development, leveraging strong stakeholder engagement and data analysis skills to enhance user experiences and achieve strategic goals.
Overview
22
22
years of professional experience
Work History
Director of Talent Retention
ParshipMeet Group
New Hope, USA
06.2025 - Current
- Lead multi-platform retention and engagement programs serving large, diverse user communities.
- Define long-term program strategy, design loyalty and recognition frameworks, oversee premium communication channels, and partner cross-functionally to track KPIs and program outcomes.
- Direct and develop VIP & Top Retention teams through training, performance management, and operational leadership.
VIP Team Lead - Live Video
ParshipMeet Group
New Hope, USA
03.2023 - 06.2025
- Managed and mentored VIP specialists supporting high-value users.
- Set operational priorities, coordinated cross-team initiatives, and ensured consistent service delivery and stakeholder alignment.
Senior VIP Specialist - Live Video
ParshipMeet Group
New Hope, USA
05.2022 - 03.2023
- Led personalized engagement strategies for top-tier clients and collaborated with Product and Content teams on revenue-driving initiatives.
VIP Account Specialist - Live Video
ParshipMeet Group
New Hope, USA
02.2019 - 05.2022
- Identified, acquired, and retained high-value clients, contributing to growth of VIP program participation from 2% to 84.1% of total revenue.
- Optimized service journeys, resolved escalations, and communicated client needs back to Product teams.
Talent Development Specialist - French Market
ParshipMeet Group
New Hope, USA
02.2019 - 05.2019
- Served as primary contact for French-market influencers and broadcasters.
- Supported community development, localized programming, and cross-functional collaboration to improve user experience.
Office Manager & Lead Trainer
ASYL, LLC
01.2014 - 01.2019
- Managed administrative operations, scheduling, recruitment coordination, and staff training.
- Delivered cultural sensitivity and diversity training programs and supported organizational effectiveness.
Project Resource Specialist
TeleRx (C3i Solutions)
05.2004 - 09.2009
- Supervised customer service representatives, handled escalated client cases, and reviewed quality control reports.
- Supported bilingual and international clients in regulated service environments.
Education
B.A. - Communication Studies (International Communication), French
Temple University, Klein College of Media and Communication
Philadelphia, PA12.2018
Skills
- Program Management & Oversight
- Strategic Planning
- Stakeholder & Community Engagement
- Team Leadership & Workforce Development
- Policy & Process Improvement
- KPI & Performance Reporting
- Cross-Agency Collaboration
- Change Management
- Equity & Cultural Competence
- Microsoft Office
- Tableau
- Jira
- HubSpot
- CRM Systems
Languages
- French (Fluent)
- English (Fluent)
- Arabic (Native)
Community And Public Service
- ESL Teacher & Cultural Broker, JEVS Human Services, 01/01/08, 12/31/19
- Freelance Interpreter (Arabic-French), 01/01/08, 12/31/19
Timeline
Director of Talent Retention
ParshipMeet Group
06.2025 - Current
VIP Team Lead - Live Video
ParshipMeet Group
03.2023 - 06.2025
Senior VIP Specialist - Live Video
ParshipMeet Group
05.2022 - 03.2023
VIP Account Specialist - Live Video
ParshipMeet Group
02.2019 - 05.2022
Talent Development Specialist - French Market
ParshipMeet Group
02.2019 - 05.2019
Office Manager & Lead Trainer
ASYL, LLC
01.2014 - 01.2019
Project Resource Specialist
TeleRx (C3i Solutions)
05.2004 - 09.2009
B.A. - Communication Studies (International Communication), French
Temple University, Klein College of Media and Communication