Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic

Samantha Preston

Morganton,NC

Summary

Highly skilled Digital Customer Success Manager with experience in managing a large number of client accounts while maintaining a high level of customer satisfaction and retention. Specializing in Digital Marketing strategy across various channels and client relationships. Excellent with customer experience, conflict resolution and interpersonal communication.

Overview

12
12
years of professional experience
1
1
Certification

Work History

Digital Customer Success Manager

Doctor Logic
03.2022 - Current
  • Effectively manage a portfolio of over 80 client relationships on a monthly basis.
  • Performed comprehensive keyword research and analysis in close coordination with content strategists to formulate a robust, SEO-centric strategy.
  • Developed and Implemented Digital Marketing strategies including SEO, PPC and Social campaigns resulting in significant increases in website traffic and enhanced lead generation.
  • Delivered routine performance assessments and pinpointed potential upselling opportunities resulting in increases in monthly recurring revenue.
  • Maintained long-lasting client relationships while serving as the primary point of contact, performing monthly and quarterly check-ins that yielded a remarkable 90% client retention rate.
  • Provided training and mentored team members to enhance productivity, precision and a dedication to delivering excellent customer service.
  • Implemented improvements to client onboarding processes, resulting in a significant boost in client satisfaction.

Digital Advertising Strategist / Performance Manager

Cox
02.2018 - Current
  • Develop strong business relationships through action planning, budget management, dynamic website solutions, and success-oriented partnerships
  • Manage and optimize performance of SEM accounts for national portfolio of clients
  • Advise clients on digital marketing strategies through evidence-based data review
  • Optimize digital advertising campaigns and manage monthly budgets
  • Identify opportunities for SEM, SEO, and website design improvements
  • Provide level one technical support
  • Collaborate with multiple teams, managing internal and external partnerships
  • Configure and troubleshoot website UX opportunities
  • Communicate latest relevant industry practices with clients
  • Mentor team members in continued professional development

Sr. Client Service Representative / Logistics Coordinator

Uline Shipping Supplies
07.2013 - 02.2018


  • Manage logistic operations for efficiency and safety
  • Track and organize freight and manpower
  • Troubleshoot and process large budget changes with corporations
  • Maintain reliably consistent and quick time to resolution for all inquiries
  • File and monitor insurance claims for relevant transactions
  • Supervise training of new team members

Operations Manager

Enterprise Holdings
10.2011 - 07.2014
  • Supervise coordination of all daily activities for jet/care deliveries
  • Investigate fraudulent activities and monitor high-risk clients
  • Research previous rental histories across multiple brands for risk assessment
  • Negotiate with high risk clients for payment, and revise renewal contracts
  • Develop and maintain business contracts with corporate accounts
  • Mitigate risk, and nurture opportunities for growth with service to range of corporations


Education

Bachelor of Science - Psychology, Kinesiology

Angelo State University
San Angelo, TX

Skills

  • Brand & Digital Marketing
  • Lead Generation
  • Search Engine Optimization
  • Comprehensive Marketing Strategy
  • Excellent conflict resolution for challenging clients and situations
  • Creative Problem solving
  • Business and Industry Knowledge

Certification

Google AdWords Certification 2018-Present

Timeline

Digital Customer Success Manager

Doctor Logic
03.2022 - Current

Digital Advertising Strategist / Performance Manager

Cox
02.2018 - Current

Sr. Client Service Representative / Logistics Coordinator

Uline Shipping Supplies
07.2013 - 02.2018

Operations Manager

Enterprise Holdings
10.2011 - 07.2014

Bachelor of Science - Psychology, Kinesiology

Angelo State University
Samantha Preston