Overview
Summary
Work History
Skills
Education
Certification
Awards
Timeline
Samantha Randel

Samantha Randel

Event Producer
Denver,CO

Overview

16
16
years of professional experience
1
1
Certificate

Summary

Dynamic event and media leader with 15+ years’ success in digital and live event production. Skilled in conference and webinar management, sponsor engagement, and audience experience. Recognized for delivering ROI-driven strategies, enhancing client satisfaction, and leading cross-functional teams under pressure.

Work History

Content Coordinator

MGMA (Medical Group Management Association)
10.2023 - 07.2025
  • Collaborated with stakeholders across a national non-profit to design and deliver high-quality learning experiences for 60,000+ members, ensuring content quality and mission alignment.
  • Produced a 3-day digital conference with 3,800+ registrants, generating $100K in revenue while managing CEU compliance, seamless recordings, and sponsor deliverables via Cadmium.
  • Designed and executed 25+ sponsored webinars and educational seminars with audiences ranging from 200 to 600 participants, using Zoom Events to drive engagement and sponsor ROI.
  • Managed logistics and speaker onboarding for 4 national spring conferences, attracting 200 to 300 attendees and generating $60K to $200K per event.
  • Leveraged AI tools to streamline content tagging, transcript review, and CEU tracking, reducing manual processing time by 30% and improving attendee access to session resources.
  • Led cross-functional teams and vendor partners to deliver events on time and under budget, resolving live production issues quickly to maintain attendee satisfaction.
  • Orchestrated a leadership conference for 500+ C-suite executives across healthcare, featuring 60 speakers over three days, advancing organizational leadership development goals and strengthening sponsor partnerships.
  • Created detailed project plans, event reports, and stakeholder communications to ensure alignment on goals, timelines, and outcomes.

Emmy Award Winning Newscast Director

KMGH - Channel 7
09.2015 - 09.2023
  • Directed Emmy Award-winning newscasts, ensuring flawless on-air execution by troubleshooting live broadcast issues under tight deadlines.
  • Oversaw quality control of camera operations, graphics, and audio, improving production accuracy and reducing on-air errors by 20%.
  • Trained staff on new broadcast platforms, translating technical requirements into clear guidance that accelerated adoption and minimized transition downtime.

Newscast Director/Studio Technician

KCNC - Channel 4
11.2010 - 09.2015
  • Supervised live studio operations, handling robotic cameras, teleprompters, graphics, and audio systems to deliver error-free broadcasts.
  • Executed floor activity and provided real-time technical guidance during newscasts, ensuring smooth transitions and consistent broadcast flow.
  • Partnered with producers and anchors to align technical delivery with editorial goals, elevating on-air presentation and viewer experience.

Studio Technician

MountainWest Sports Network
06.2009 - 06.2012
  • Operated cameras, teleprompter, and studio systems for live sports broadcasts, ensuring smooth segment delivery and consistent production quality.
  • Supported directors and technical crews in preparing live broadcasts, streamlining setup and reducing on-air errors.

Skills

  • Event Strategy & ROI
  • Virtual & Hybrid Event Management
  • Webinar & Conference Production
  • Stakeholder Engagement
  • Content Quality Control
  • Sponsored Content Optimization
  • Live Broadcast & Crisis Management
  • Cross- Functional Collaboration

Education

Bachelor of Science - Public Relations and Advertising

Oral Roberts University, Tulsa, OK

Certification

  • Certified Digital Events Strategist Certification (DES), Professional Convention Management Association (PCMA), Denver, CO

Awards

Heartland Emmy Award, Breaking News Segment, Denver, CO

Timeline

Content Coordinator - MGMA (Medical Group Management Association)
10.2023 - 07.2025
Emmy Award Winning Newscast Director - KMGH - Channel 7
09.2015 - 09.2023
Newscast Director/Studio Technician - KCNC - Channel 4
11.2010 - 09.2015
Studio Technician - MountainWest Sports Network
06.2009 - 06.2012
Oral Roberts University - Bachelor of Science, Public Relations and Advertising

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