Samantha WongShue
Coral Springs
Summary
Accomplished Creative Director with a proven track record at SWongShue Creative Solutions, LLC, elevating brand visibility and forging long-term client partnerships. I am an expert in strategic communications and cross-functional collaboration, in addition to spearheading innovative campaigns that significantly enhance market presence. Skilled in project management and media industry expertise, consistently delivering impactful results.
Overview
15
15
years of professional experience
Work History
Creative Director/Set Designer
SWongShue Creative Soloutions, LLC
06.2020 - Current
- Elevated company reputation through consistent delivery of high-quality creative content.
- Monitored industry trends to keep creative materials fresh and engaging.
- Built strong relationships with clients, leading to long-term partnerships and repeat business opportunities.
- Developed high-impact creative trailers and promotional content for company campaigns from concept to completion.
- Analyze brand tracking, market trends, consumer needs, and the competitor landscape
- Meet budget requirements by forecasting and managing expenses.
- Supervise a cross-functional team of graphic designers, copywriters, social-media experts, photographers/videographers, and project managers in the strategic development of messaging and deliverables.
Creative Design Director
Forever Summer Swim
07.2018 - 09.2019
- Spearheaded successful advertising campaigns that led to increased sales revenues and heightened brand awareness in target markets.
- Improved brand consistency by developing and implementing a comprehensive creative strategy for multiple marketing campaigns.
- Evaluated market trends and competitors'' strategies to inform creative direction for new product launches.
- Curated a diverse portfolio of creative talent by identifying, recruiting, and retaining top industry professionals.
Assistant Store Manager
Blink Boutique
12.2013 - 07.2019
- Elevated company reputation through consistent delivery of high-quality creative content.
- Monitored industry trends to keep creative materials fresh and engaging.
- Built strong relationships with clients, leading to long-term partnerships and repeat business opportunities.
- Developed high-impact creative trailers and promotional content for company campaigns from concept to completion.
- Establish networking with professionals and experts through participation in fashion events, shows, ramp walks and so on
- Overseeing hiring, training, and orientation of staff members
- Keeping a tab on customers’ preferences, demands, and socio-cultural preferences to introduce new trends, apparel and merchandise
- Establishing cordial working relationships with experts to seek guidance
- Creating marketing plans and key strategies; advertising and social media campaigns for maximum reach and visibility
Children's Department Manger
Juicy Couture
11.2010 - 06.2013
- Managed inventory and receiving operations to maintain optimal stock levels and meet expected demands.
- Oversaw inventory management processes, maintaining optimal stock levels while minimizing waste and losses due to shrinkage or obsolescence.
- Communicated with managers of other departments to maintain transparency.
- Collaborated with other departments to ensure seamless coordination in achieving company-wide objectives.
Children's Department Supervisor
Diesel USA
10.2009 - 08.2010
- Maintained stock of items, cleanliness, organization, and provided excellent customer service.
- Trained new employees on overall company and department-specific policies and procedures.
- Conducted performance evaluations for employees, providing constructive feedback and identifying opportunities for growth or improvement.
- Managed team of 6-10 employees, delegated tasks and held each employee accountable for completing assignments.
Education
High School Diploma -
Coral Springs High School
Coral Springs, FL06.2004
Skills
- Strategic communications
- Media industry expertise
- Cross-Functional Collaboration
- Vendor negotiation
- Microsoft Excel
- Google Docs
- Storyboard creation
- Project Scoping
- Project Management
Timeline
Creative Director/Set Designer
SWongShue Creative Soloutions, LLC
06.2020 - Current
Creative Design Director
Forever Summer Swim
07.2018 - 09.2019
Assistant Store Manager
Blink Boutique
12.2013 - 07.2019
Children's Department Manger
Juicy Couture
11.2010 - 06.2013
Children's Department Supervisor
Diesel USA
10.2009 - 08.2010
High School Diploma -
Coral Springs High School
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