Sandy Calderon-Hernanadez
Miami,FL
Summary
Dynamic and creative Tattoo Artist at Marked by Lola Red, renowned for crafting custom designs that exceed client expectations. Skilled in client consultation and relationship building, I foster a positive atmosphere while ensuring compliance with hygiene standards. My proactive problem-solving approach enhances client satisfaction and drives repeat business through exceptional artistry.
Experienced with creating custom tattoo designs that resonate with clients' personal stories and preferences. Utilizes various techniques to ensure high-quality, lasting artwork. Knowledge of maintaining sterile environments and adhering to health regulations, ensuring client safety and satisfaction.
Overview
17
17
years of professional experience
Work History
Tattoo Artist
Marked by LolaRed
09.2016 - Current
- Created custom tattoo designs for customers.
- Educated clients on proper aftercare procedures, minimizing complications and promoting optimal healing results.
- Contributed to a positive studio atmosphere by fostering teamwork among staff members and encouraging open communication.
- Maintained a clean and hygienic workspace, adhering to industry standards and ensuring client safety.
- Accepted and processed customer payments.
- Provided consultations for potential clients, guiding them through the design process and addressing any concerns or questions.
- Ensured compliance with state regulations regarding licensing, permitting, sanitation guidelines throughout all aspects of the business operation.
- Enhanced client satisfaction by providing exceptional custom tattoo designs tailored to individual preferences.
- Developed strong rapport with clients, leading to repeat business and positive word-of-mouth referrals.
- Collaborated closely with clients during design revisions to ensure their vision was accurately captured before beginning the tattoo process.
- Anticipated design issues and proved to be proactive in developing effective solutions.
- Utilized photographs and sketches from customers to develop ideas.
Artist
Dotted Heart Art
03.2013 - Current
- Designed custom artwork for clients, meeting their creative vision and ensuring satisfaction with the final product.
- Utilized social media platforms proactively to promote personal brand awareness while engaging with potential clients or collaborators regularly.
- Contributed to creative process through original ideas and inspiration.
- Sold original art pieces through online platforms, gallery exhibitions, and direct customer interactions, generating consistent revenue streams while maintaining an active artist presence within the community.
- Consulted with clients to discuss commission ideas and style preferences to create mutually agreeable project parameters.
- Successfully balanced multiple commissioned projects, delivering high-quality work within tight deadlines.
- Curated several successful art shows, selecting and arranging pieces that spoke to diverse themes and audiences.
- Participated in art exhibitions and shows to showcase work.
- Developed art and design concepts.
- Used oil and acrylic paints and digital media to create art pieces.
- Created commissioned artwork for organizations and private clients.
- Selected and purchased materials for art projects.
Professional Barber/Hair Braider
Platinum Boys Barbershop
03.2008 - 02.2025
- Assisted with administrative tasks such as answering phone calls, managing correspondence, and maintaining accurate client records to support smooth business operations.
- Contributed to salon marketing efforts through engaging social media content showcasing before-and-after photos of client transformations.
- Exhibited a high level of technical proficiency in performing various barber services, including haircuts, shaves, trims, and styling for both men and women.
- Maintained a clean and sanitary work environment, adhering to strict hygiene standards to ensure client safety and comfort.
- Provided excellent customer service by addressing concerns promptly and professionally, resulting in numerous positive reviews from clients.
- Offered expert advice on hair maintenance routines and product usage, empowering clients to achieve desired looks at home between appointments.
- Enhanced client satisfaction by providing precise and trendy haircuts tailored to individual preferences.
- Increased customer retention through exceptional communication skills and building rapport with clients.
- Developed lasting relationships with clients by consistently delivering outstanding results that exceeded expectations while also offering personalized care and attention during each visit.
Bartender
The Point Lounge
08.2012 - 11.2017
- Served high customer volumes during special events, nights, and weekends.
- Managed cash handling duties responsibly, ensuring accurate accounting at the end of each shift.
- Performed opening and closing duties, printing sales reports, setting up for incoming shift, preparing cash drawers, and taking inventory.
- Maintained a clean and organized workspace, ensuring compliance with health and safety regulations.
- Developed loyal clientele by consistently delivering outstanding service and engaging in friendly conversation.
- Kept bar presentable and well-stocked to meet customer needs.
- Followed alcohol awareness procedures for preventing excessive guest intoxication.
- Proactively addressed potential conflicts or disturbances among patrons, maintaining a safe atmosphere for all guests.
Education
GED -
Miami Dade College
Miami, FL01-2026
Skills
- Hygiene and sterilization
- Design skills
- Professionalism and ethics
- Creativity and imagination
- Custom tattoo creation
- Drawing and sketching
- Client consultation
- Sanitation procedures
- Aftercare advice
- Money handling
- Pain management techniques
- Problem-solving
- Strong work ethic
- Multitasking and organization
- Relationship building
- Attention to detail
Languages
Spanish
English
Native or Bilingual
Timeline
Tattoo Artist
Marked by LolaRed
09.2016 - Current
Artist
Dotted Heart Art
03.2013 - Current
Bartender
The Point Lounge
08.2012 - 11.2017
Professional Barber/Hair Braider
Platinum Boys Barbershop
03.2008 - 02.2025
GED -
Miami Dade College
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