Sarah Scheid
Philadelphia,PA
Summary
Results-oriented strategy and operations leader with over 5 years of experience driving growth through data insights and client relationship management. Translates complex data into actionable strategies that enhance customer experience and optimize performance. Leverages analytical skills and operational leadership to identify opportunities and influence stakeholders for impactful outcomes.
Overview
5
5
years of professional experience
Work History
Marketing Strategy and Operations Manager
McMaster-Carr
Robbinsville, NJ
03.2025 - Current
- Manage ~$3M marketing and staffing budget, allocating resources to highest-ROI initiatives and identifying cost efficiencies to improve profitability.
- Lead a team of 8 marketers and oversee Northeast region strategy, growing the customer base by 5% in 6 months while improving customer experience and engagement.
- Partnered cross-functionally with Sales Operations and Finance to align priorities and execute initiatives, driving measurable outcomes.
- Build dashboards and reporting to track KPIs and performance, enabling data-driven decisions and strategy optimization.
- Maintained customer relationships through monthly visits and ongoing communication, translating feedback into actionable improvements that increased engagement and retention.
- Coached and developed team members through ongoing feedback, enhancing productivity and performance.
Distribution Strategy and Operations Supervisor
McMaster-Carr
Robbinsville, NJ
07.2024 - 03.2025
- Managed 25-person distribution team, achieving recognition as top-performing team in department.
- Supervised daily workflow of employees, maximizing productivity and ensuring adherence to quality standards.
- Supervised day-to-day workflow of employees in order to maximize productivity and maintain quality standards.
Senior Digital Merchandising Strategy Associate
Wayfair
Boston, MA
07.2022 - 07.2024
- Managed digital merchandising and customer experience strategy for a $1B product portfolio.
- Led end-to-end strategy for new product categories, generating $10M in first-year revenue.
- Trained team members on digital merchandising standards and best practices.
Digital Merchandising Strategy Associate
Wayfair
Boston, MA
10.2020 - 07.2022
- Conducted market research to guide strategic decisions on product offerings.
- Built dashboards and translated complex data into clear, actionable insights.
- Collaborated cross-functionally to enhance customer experience and drive conversion rates.
Education
B.A. Cum Laude - Philosophy, Politics, and Economics (PPE), Consumer Psychology
University of Pennsylvania
Philadelphia, PA05-2020
Skills
- Client Relationship Management
- Voice of Customer
- Consumer Insights
- Marketing Analytics
- KPI Development
- A/B Testing
- Data Storytelling
- Process Optimization
- Budget Management
- Strategic Planning
- Team Development
- Cross-Functional Collaboration
- Stakeholder Management
- Excel
- SQL
- Tableau
- Looker
- Google BigQuery
- JIRA
- Miro
- Project management
- Customer relationship management
- Budget management
- Performance tracking
- Coaching and mentoring
- Market Research
Timeline
Marketing Strategy and Operations Manager
McMaster-Carr
03.2025 - Current
Distribution Strategy and Operations Supervisor
McMaster-Carr
07.2024 - 03.2025
Senior Digital Merchandising Strategy Associate
Wayfair
07.2022 - 07.2024
Digital Merchandising Strategy Associate
Wayfair
10.2020 - 07.2022
B.A. Cum Laude - Philosophy, Politics, and Economics (PPE), Consumer Psychology
University of Pennsylvania