Sasha Arne
Minneapolis,MN
Summary
Motivated business and marketing professional with growing experience in the medical device industry, specializing in physician engagement, sales enablement, and product marketing. Proven ability to collaborate across clinical, marketing, and operations teams to support new technology adoption and drive revenue growth. Recognized for strong communication, analytical skills, and project execution, with a commitment to building a long-term career in medical device marketing and sales strategy.
Overview
2
2
years of professional experience
Work History
Marketing Consultant
Sonex Health
Eagan, MN (Remote)
08.2025 - Current
- Directed end-to-end execution of the Peer Perspectives initiative, leading strategic planning, content development, and cross-department coordination
- Produced and promoted video testimonials from physicians, showcasing authentic peer experiences to strengthen customer trust and equip sales teams with persuasive content
- Collaborated with a marketing agency to develop optimized, audience-focused website content tailored to healthcare professionals
- Led the digital launch of Peer Perspectives, positioning the initiative to drive physician engagement and support product adoption
- Developed and executed a strategic communications plan for the Peer Perspectives initiative at Sonex Health, aligning messaging with brand positioning and clinical audience engagement
- Managed and updated AcuityMD CRM with current customer lists, tagging physicians and practices by product interest to support targeted sales outreach and strategic account development
Marketing and Commercial Operations Intern
Sonex Health
Eagan, MN
05.2025 - 08.2025
- Assisted the marketing and commercial operations teams in supporting the launch and adoption of the second generation UltraGuideCTR medical device.
- Supported physician engagement efforts by coordinating event logistics, tracking outreach, and helping organize mini-fellowship training sessions.
- Researched and identified high-density physician-populated areas to optimize direct-to-consumer (DTC) campaigns, ensuring targeted outreach and improved campaign effectiveness.
- Recorded physician feedback while observing live ultrasound-guided carpal tunnel release procedures during a limited market release of the second-generation UltraGuideCTR device.
Server
Maynards on the Lake
Excelsior, MN
05.2024 - 09.2024
- Work in a high paced environment while maintaining customer satisfaction with an average of 22% in tips.
Education
Bachelor of Health Science - Health Science in Health Science, Emphasis on Leadership and Policy, Business Minor
University of Missouri
05-2026
Skills
- Marketing and Sales Skills: Physician Engagement and Peer-to-Peer Marketing, Event Planning & Execution, Marketing Campaign Development
- Analytical & Technical Skills: Data Analysis & Reporting, Customer Segmentation & Targeting, Microsoft Office Suite
Timeline
Marketing Consultant
Sonex Health
08.2025 - Current
Marketing and Commercial Operations Intern
Sonex Health
05.2025 - 08.2025
Server
Maynards on the Lake
05.2024 - 09.2024
Bachelor of Health Science - Health Science in Health Science, Emphasis on Leadership and Policy, Business Minor
University of Missouri