Sasha Gray
Mundelein,IL
Summary
A dynamic leader with a proven track record at United Group, Inc., and as the owner of Xeno Watches. Skilled in customer relations, business development, and product branding, with strong leadership qualities and a knack for building lasting customer relationships. Experienced in strategic planning and financial management, leveraging industry expertise to drive business growth and efficiency. Seeking opportunities for career advancement and to expand technical skills in new and challenging environments.
Overview
4
4
years of professional experience
Work History
Account Brand Manager
United Group, Inc.
07.2020 - Current
- Began as a manufacturing apprentice, progressed to marketing associate, and quickly advanced to brand manager.
- Researched market trends to identify customer needs and preferences for strategic planning.
- Presented regular updates to senior leadership, demonstrating progress towards key objectives and securing ongoing support for marketing initiatives.
- Launched successful digital marketing campaigns that achieved goals for increased website traffic and promoted brand conversion.
- Managed brand social media to increase brand awareness and website traffic.
- Utilize CRM platform to monitor KPIs to achieve revenue goals.
- Developed strategic partnerships with complementary brands, expanding market reach and driving collaborative promotions.
- Increased customer loyalty through effective management leading to increased customer retention.
- Collaborated with cross-functional teams for successful product launches and coordinated marketing efforts.
- Offered mentoring and coaching to build knowledge and skills.
Owner
Xeno Watches
08.2021 - Current
- Managed business operations.
- Established and grew a luxury watch retail brand from concept to a successful business, achieving 100% growth in revenue over 2 years.
- Developed a comprehensive business strategy that included product sourcing, marketing, and customer engagement, leading to a established customer base.
- Track digital trends to optimize ecommerce.
- Managed all financial aspects of the business, including budgeting, forecasting, and inventory management, ensuring profitability and sustainable growth.
- Employed SEO strategies to enhance organic search.
Education
High School Diploma -
Lake Forest High School
Lake Forest, IL06.2020
Global Academy
Hayes, United KingdomSkills
- Customer Relations
- Verbal and written communication
- Business Development
- Sales Leadership
- Employee Development
- Product branding
- Attention to Detail
- Customer Service
Languages
Slovenian
Professional Working
Serbian
Limited Working
Accomplishments
Played the lead role of Bugsy Malone in the Sir Alan Parker show Bugsy Malone at the Lyric Hammersmith, in London’s West End, earning critical acclaim for the performance (2015-2016).
Acted in a range of films, television series, and theatrical productions
Interests
- Rock Climbing
- Martial Arts
- Dancing
- Creating digital artwork using software like Photoshop and Illustrator
- Acting and Theater
- Basketball
- Photography
- Watchmaking
Timeline
Owner
Xeno Watches
08.2021 - Current
Account Brand Manager
United Group, Inc.
07.2020 - Current
High School Diploma -
Lake Forest High School
Global Academy
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