Summary
Overview
Work History
Education
Skills
Languages
Timeline
Generic

Satendra Pal Singh

Austin

Summary

Dynamic Merchandising & Sales leader with a proven track record, excelling in global sourcing and strategic planning. While Maintaining and developing Vendor relations, Achieved significant cost savings through effective supplier negotiations and enhancing collaboration across teams. Known for problem-solving aptitude and driving innovative product strategies that align with consumer demands and company goals.

Overview

17
17
years of professional experience

Work History

Director of Merchandising

Shop LC
01.2021 - Current
  • Handling Categories responsible for $60mn Revenue - Merchandising, Planning and Sales.
  • Leading a Team of 10 Members in US and 15 members in China/India, Including Buyers and Resident Buyers for Beauty, Home, Apparel, Handbags, Accessories etc.
  • Increased sales and profitability by developing and implementing strategic merchandising plans.
  • Partnered with supply chain teams to optimize logistics processes, ensuring timely delivery of products at optimal costs.
  • Collaborated with marketing team to develop promotional campaigns that drove significant sales growth.
  • Analyzed sales performance data to identify areas of opportunity for growth or improvement.
  • Mentored and developed team members, leading to several promotions within the company.
  • Regularly reviewed competitor activity to ensure the company maintained a competitive edge in the market.
  • Leveraged technology solutions to improve forecasting accuracy, leading to reduced stockouts and markdowns.
  • Introduced and developed Dropship Business for Company, helped reduce and Maintain Inventory.

Senior Buyer

Shop LC
04.2018 - 01.2021
  • Built a strong Supplier Base in US and Overseas for Home, Handbags & Apparel Categories.
  • Handled a team of 4 in US - guiding the Apparel and Handbag buyers for growth, while maintaining OTB & Inventory.
  • Partnering with Sales and Planning team generating Revenue of $25Mn and more yearly.
  • Achieved cost savings by implementing strategic sourcing and supplier negotiations.
  • Optimized inventory management practices, reducing excess stock and minimizing carrying costs.
  • Reduced lead times by closely monitoring inventory levels and forecasting demand accurately.
  • Negotiated favorable contracts with suppliers, securing optimal terms and pricing structures.
  • Forecasted purchasing trends and improved merchandising strategies.

Buyer

Shop LC
10.2014 - 04.2018
  • Developed Home, Handbags, Apparel & Accessories Category - actively participated in Sourcing, Planning and Sales.
  • Collaborated with internal departments to better understand needs and determine Sourcing requirements as per OTB.
  • Reduced procurement costs through strategic sourcing, competitive bidding, and effective negotiations.
  • Forecasted purchasing trends and improved merchandising strategies for Timely Delivery.
  • Participated in trade shows such as ASD Vegas, IHA Chicago Show, Offprice show, Cosmoprof shows, to Develop strong Supplier base and to Source new products.
  • Developed a strong network of US suppliers and suppliers in India, China, Bali, Bangkok for sourcing products as per need, Quality and pricing.

Resident Buyer

STS Gems Ltd
08.2012 - 10.2014
  • Responsible for Sourcing Products from China for our UK and US Shopping networks, product categories Fashion Jewelry, Handbags, Home products, Accessories and Apparels etc.
  • Conducted thorough market research to identify emerging trends, influencing strategic direction of product sourcing.
  • Supported new product launches by ensuring timely Ordering and delivery to US & UK locations via air or Sea shipment.
  • Coordinated with quality control teams to address and rectify any product issues, maintaining high standards of quality.
  • Developed a strong Supplier base in China for above product categories.
  • Researched and identified new suppliers and vendors.
  • Handling entire supply chain from product sourcing to delivery.

Merchandising Executive

Vaibhav Global
12.2010 - 04.2012
  • High end Jewelry Merchandising and offering to US and UK locations. Gold, Silver, Studded exotic Gemstones and Diamonds.
  • Working with team of Jewelry designers to develop new designs as per the trend and world events.
  • Managed and maintained purchase orders and invoices.
  • Placed orders for merchandise consistent with quality, quantity and other specification requirements.
  • Studying Competitors and developing strategies accordingly to have better merchandise and pricing of our products.

Logistics Coordinator

Ruchi Soya Industries
12.2009 - 12.2010
  • Handled Domestic Truck Movement and Container Movement to Ports for the Soya products and Byproducts.
  • Arranging Trucks/Containers, negotiating rates, Tracking, and making sure for Timely delivery.
  • Handling Documentation related to all outbound movement.
  • Trained new employees on logistics procedures, promoting a consistent approach across the team.
  • Collaborated with sales and customer service teams to address client concerns and expedite orders when necessary.
  • Negotiated contracts with freight carriers to lower transportation costs without compromising service quality.
  • Developed a Network of 50 Trucking companies and 10 Container trailer companies, whose services were the best.

Marketing Executive

Freight Lines India Pvt Ltd.
08.2008 - 09.2009
  • Worked with Shipping Lines to get better Freight rates for Containers.
  • Finding and Develop new clients for Custom Clearance, Container Movement and other Shipping needs.
  • Maintaining and developing relations with Existing Clients with Better services.
  • Setting up processes for smooth communication across teams and to Customers.
  • Handling Documentation for Customers, Shipping lines and Custom authorities.

Education

MBA - International Business

DAVV University
Indore, India
06-2008

Skills

  • Global sourcing
  • Strategic planning
  • Omnichannel retailing
  • Time management
  • Problem-solving aptitude

Languages

English
Full Professional
Hindi
Native or Bilingual
Chinese (Cantonese)
Limited Working

Timeline

Director of Merchandising

Shop LC
01.2021 - Current

Senior Buyer

Shop LC
04.2018 - 01.2021

Buyer

Shop LC
10.2014 - 04.2018

Resident Buyer

STS Gems Ltd
08.2012 - 10.2014

Merchandising Executive

Vaibhav Global
12.2010 - 04.2012

Logistics Coordinator

Ruchi Soya Industries
12.2009 - 12.2010

Marketing Executive

Freight Lines India Pvt Ltd.
08.2008 - 09.2009

MBA - International Business

DAVV University

Similar Profiles

CREATE PROFILE