Sebastian Brisard
Brooklyn,NY
Summary
Social Media Manager and Content Creator with hands-on experience growing audiences and building engaging content across TikTok, Instagram, and YouTube. I've grown social accounts to hundreds of thousands of followers, created content viewed over 100 million times across platforms, and use analytics to shape strategies that increase reach and engagement. Passionate about storytelling, digital culture, and helping brands connect with their audiences through creative, data-driven content.
Overview
6
6
years of professional experience
Work History
Freelance Social Media Manager
Freelance
01.2022 - Current
- Grew TikTok account @nappy_riqclips from 30,000 to 400,000 followers, generating 32.8 million likes and 75+ million views through data-driven content strategy.
- Managed content strategy across TikTok and Instagram, developing content calendars and using audience insights to increase reach and engagement.
- Built creator partnerships through outreach and collaboration planning, expanding brand visibility and strengthening community engagement.
- Recruited, trained, and managed a team of two video editors, maintaining efficient workflows and ensuring projects were delivered on time.
Content Creator
01.2020 - Current
- Built a cross-platform personal brand generating 2.1 million YouTube views, 22 million TikTok views, and 10 million Instagram Reels views through engaging short-form content.
- Used analytics and audience insights to refine content strategy, increasing overall content performance by 10%.
- Produced, edited, and published short-form video content while building relationships with creators and brand partners.
- Managed the content creation process from concept to publication, driving consistent audience growth and engagement across multiple platforms.
Rise Network Mentor
01.2020 - 01.2023
- Mentored university students in achieving academic and personal goals through one-on-one coaching and ongoing support.
- Collaborated with university departments to plan and coordinate campus events, strengthening leadership, communication, and student engagement.
Education
B.S. - Communication Arts
St. John's University
Queens, NY05-2023
Skills
- Social Media Strategy
- Content Creation
- Social Media Analytics
- Community Management
- Content Calendar Management
- Influencer Partnerships
- Adobe Premiere Pro
- Canva
- CapCut
- Project Coordination
Leadership Experience
Rise Network Mentor, 01/20, 01/23, Mentored students and coordinated campus events in collaboration with university departments.
Timeline
Freelance Social Media Manager
Freelance
01.2022 - Current
Content Creator
01.2020 - Current
Rise Network Mentor
01.2020 - 01.2023
B.S. - Communication Arts
St. John's University