Summary
Overview
Work History
Education
Skills
Languages
Timeline
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Sepideh Taheri

Goleta,California

Summary

With a decade of cross-functional experience in engineering, product management and product marketing, I have proven track record in crafting compelling business cases, developing strategic roadmaps, and understanding market dynamics and customer requirements. My specialized expertise in both software and Hardware products, allowing me to translate complex concepts into actionable plans.

Overview

8
8
years of professional experience

Work History

Product Manager

Continental Autonomous Mobility
07.2022 - Current

• Led global cross-functional teams, including engineering, sales, external customers, and stakeholders, to drive product design architecture and develop feature areas. Ensured alignment with user feedback and market demands, responding to RFIs/RFQs.

• Prioritized features and enhancements based on user feedback and data analysis to optimize product development.

• Set software feature priorities and timelines, analyze trade-offs, business, and sales impact of different features to provide data-driven prioritized requirements to engineering teams.

• Utilized comprehensive understanding of the Product Life Cycle to recommend tailored solutions for unique customer requirements. Identified and mitigated project risks to minimize disruptions and ensure project success.

• Managed feature R&D expenses and collaborated with purchasing to manage build of material costs, BOM, and tooling costs, ensuring optimal project outcomes while adhering to financial constraints.

• Led product roadmap development, aligning customer needs with market demands for ADAS sensors. Tracked KPIs and utilized data for informed product decisions. Maintained roadmap for new features, ensuring alignment with business goals.

• Developed a profound understanding of the technical capabilities required to conduct customer product demonstrations and presentations.

• Drove strategic expansion by integration low-speed features into our radar portfolio, leveraging existing vehicle radar technology. Forecasting a $2 billion lifetime sales impact.

• Overseeing all facets of new product launches, actively cultivating strong relationships with major customers to realize current and future opportunities.

• Hands on experience in development of SAE L2+ & L3 solutions for all major OEMs in Asia, Europe & USA.

Sr. Product Marketing Engineer

Continental Autonomous Mobility
12.2021 - 07.2022

• Conducted thorough market analyses to refine our value proposition and strategically position products within the market.

• Led critical processes in forecasting, budgeting, price policy, and margin optimization, driving strategic decision-making and ensuring financial viability and profitability.

• Led the successful launch of High-Res Flash LiDAR, achieving a 20% revenue growth in the first quarter across all the markets. Coordinated global teams, iterated on key features using user feedback.

• Successfully delivered the ADAS LiDAR project with €1 million lifetime sales with major Japanese OEM.

• Translate technical details into benefits and build on product messaging that sets new products apart from others in the market to give them a unique selling point.

Technical Marketing Engineer

Continental Autonomous Mobility
10.2018 - 12.2021

• Led technical presentations and training sessions for internal sales teams, customers, and distributors on product usage. Developed sales tools and collateral to support marketing efforts. Implemented ongoing customer feedback mechanisms for continuous improvement.

• Gathered customer, delivery, and field requirements to identify key customer needs for engineering and product management teams. Implemented measurement frameworks to enable data-driven decision-making

• Provide product and application support for customers and salespeople.

• Plan, design, develop, and deliver trainings to both new hires and existing employees on products, applications, and competitors.

• Collaborated with regional sales teams to establish monthly forecasts and develop a robust four-quarter pipeline.

Product Manager Intern

FLIR
12.2017 - 06.2018

• Enhanced financial performance of 5-year product life cycles by developing a platform to measure program cost actuals versus forecasts, conducting ROI analysis.

• Proactively identifies, prioritizes, and interprets operational risks for current and future programs, allowing for timely corrective action

Air Resources Data Analysis

California Air Resources Board
07.2017 - 09.2017
  • Utilized data visualization techniques to present and explain complex data sets.

Quality Assurance Specialist

Test America LLC.
04.2016 - 07.2017

Student Assistant Energy Analyst

California Energy Commission
03.2016 - 04.2016

Education

M.D. - Master's of Technology Management

University of California, Santa Barbara
Santa Barbara, CA
06.2018

Bachelor of Science - Chemical Engineering

Azad University of Tehran
Iran
02.2012

Skills

  • Data analytics
  • Key Performance Indicators
  • SQL
  • Power BI
  • Git and GitHub
  • Jira, Atlassian, Rally
  • Cross-departmental Alignment
  • Requirements Gathering
  • End to End Feature Delivery
  • Pricing Strategies
  • Product Strategy
  • MS Office Suite
  • Data Analytics
  • Data-driven decision-making
  • Agile Software Development
  • Root Cause Analysis
  • Snowflake

Languages

English
Native or Bilingual
Persian
Native or Bilingual

Timeline

Product Manager

Continental Autonomous Mobility
07.2022 - Current

Sr. Product Marketing Engineer

Continental Autonomous Mobility
12.2021 - 07.2022

Technical Marketing Engineer

Continental Autonomous Mobility
10.2018 - 12.2021

Product Manager Intern

FLIR
12.2017 - 06.2018

Air Resources Data Analysis

California Air Resources Board
07.2017 - 09.2017

Quality Assurance Specialist

Test America LLC.
04.2016 - 07.2017

Student Assistant Energy Analyst

California Energy Commission
03.2016 - 04.2016

M.D. - Master's of Technology Management

University of California, Santa Barbara

Bachelor of Science - Chemical Engineering

Azad University of Tehran
Sepideh Taheri