Serena Jordahl
Madison,Wisconsin
Summary
Enthusiastic and ambitious communications specialist with particular interests in environmental stewardship and social justice. Excels in creating and disseminating engaging stories and strategic content on multimedia platforms. Teamwork and people-facing roles highlight leadership, collaboration, and strategic communication skills.
Overview
4
4
years of professional experience
Work History
Communications Assistant
Center of Demography of Health & Aging (CDHA)
01.2022 - Current
- Created social media content across multiple platforms including YouTube, Twitter, and interdepartmental newsletters according to content calendars and promotion schedules.
- Conducted feature writing for social media and provided content for website and newsletters to promote department research.
- Curated and organized 3 CDHA websites using UW-Madison's WordPress software, including maintaining detailed inventory of 200+ recorded guest speakers, seminars, and trainings.
Summer Nanny
Private Family
05.2020 - 08.2023
- Organized and led variety of enriching activities with 2 children ages 3-11 to provide structure amidst COVID-19 pandemic
- Established lasting, professional connections with local families and children by encouraging open communication and delivering positive feedback.
- Assisted with light housekeeping duties as well as running errands.
Education
Bachelor of Arts - Journalism
University of Wisconsin-Madison
Madison, WI05.2025
Skills
- Microsoft, Google, Adobe Creative Suites Proficiency
- Spanish Language Proficiency
- Video Editing & Production
- Multimedia Storytelling
- Community Engagement and Event Planning
- Web Content Creation and Management
- SEO Optimization
- MRI Simmons
- WordPress
- Social Media Account Administration: Twitter, Facebook, Instagram, TikTok, LinkedIn, Pinterest
Leadership And Involvement
Alpha Phi Omega National Service Fraternity - VP of Fellowship
I plan and coordinate events for brothers to get to know one another better within the organization. The fraternity as a whole provides members with opportunities to serve the campus and community in various community volunteering events, requiring at least 20 hours of dedicated service per semester.
Hoofers Outing Club - Backpacking Leader
Built campus community on backpacking trips and demonstrated ability to earn ratings to partake in advanced-level trips. Completed leadership training to lead future backpacking outings. Provides on and off-campus opportunities to connect with nature and other students with similar interests.
Timeline
Communications Assistant
Center of Demography of Health & Aging (CDHA)
01.2022 - Current
Summer Nanny
Private Family
05.2020 - 08.2023
Bachelor of Arts - Journalism
University of Wisconsin-Madison
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