SHANE M. DUNN
Mpls,MN
Summary
Seasoned Business Development Executive & Entrepreneur
Results-driven business development professional with a proven track record of launching successful businesses, building high-performing sales teams, and driving revenue growth. Adept at identifying market opportunities, forging strategic partnerships, and implementing scalable sales strategies that accelerate business expansion. Skilled in leading cross-functional teams, negotiating high-value deals, and executing go-to-market strategies across diverse industries. A dynamic leader with a passion for innovation, team development, and delivering measurable business impact.
Overview
27
27
years of professional experience
Work History
CEO - FOUNDER
INTERACTIVE CIRCLE LLC
01.2011 - 01.2025
- Scaled a startup from inception to $3M in revenue within four years by implementing strategic growth initiatives and operational efficiencies.
- Developed and executed comprehensive business strategies, driving company expansion and optimizing overall performance.
- Forged strong partnerships with industry leaders and competitors, aligning business objectives to enhance market positioning and opportunities.
- Identified and capitalized on new revenue streams, launching innovative products/services to meet evolving market demands.
- Proven ability to identify and pursue new business opportunities, generating interest through dynamic sales presentations and strategic relationship building.
CEO - FOUNDER
PEAK PICKLEBALL AGENCY
01.2023 - Current
- Lead and grow Peak Pickleball Agency, establishing it as a premier talent management firm for professional pickleball players.
- Develop and maintain relationships with a dozen of the top 30 pickleball players in the world, securing sponsorships and contract deals to maximize their earning potential.
- Negotiate lucrative endorsement and sponsorship agreements, helping athletes monetize their careers and elevate their personal brands.
- Drive comprehensive marketing and PR efforts, positioning Peak Pickleball Agency as a trusted name in the industry and increasing visibility for clients.
Chief Development Officer - Advisory Board
Pedal Pub
09.2017 - Current
- Led the successful franchising of Pedal Pub Global®, driving rapid expansion across North America and securing 27 new locations in the first year.
- Played a key role in the company’s growth to over 60 locations, contributing to Pedal Pub’s position as an industry leader in experiential tourism.
- Collaborated with a private equity group to scale operations, optimizing business processes and systems to support rapid expansion.
- Established and nurtured relationships with entrepreneurs and key stakeholders, fostering a strong network that contributed to Pedal Pub’s growing brand presence.
BUSINESS SALES TRAINING & LEADERSHIP DEVELOPMENT
One Big Team
01.1998 - 01.2001
- Developed and delivered high-impact sales training programs, equipping teams with strategies to improve conversion rates and client engagement.
- Coached and mentored sales professionals, enhancing their negotiation, communication, and closing skills to exceed performance targets.
- Analyzed sales performance metrics, providing data-driven insights to optimize sales strategies and improve overall team effectiveness.
- Facilitated workshops and keynote sessions, engaging audiences with actionable insights on sales techniques, leadership principles, and business growth strategies.
Education
Associate of Arts - Entrepreneurial Studies
Univerity of Minnesota - Carlson School of Mngmt.
Skills
- Energetic Presenter
- Complex Deal Negotiations
- Sales Leadership and Training
- Digital and Traditional Media Expertise
- Master Pipeline Builder
- Public Speaking and Deal Pitching
- Top Earner
- Competitive
Timeline
CEO - FOUNDER
PEAK PICKLEBALL AGENCY
01.2023 - Current
Chief Development Officer - Advisory Board
Pedal Pub
09.2017 - Current
CEO - FOUNDER
INTERACTIVE CIRCLE LLC
01.2011 - 01.2025
BUSINESS SALES TRAINING & LEADERSHIP DEVELOPMENT
One Big Team
01.1998 - 01.2001
Associate of Arts - Entrepreneurial Studies
Univerity of Minnesota - Carlson School of Mngmt.
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