Shannon Cross
Minneapolis,MN
Summary
High-energy marketing intern with a proven track record at Your Boat Club, skilled in content creation and web design. Excelled in data analysis and client engagement, enhancing brand presence on social media platforms. Knowledgeable in team management and sports engagement through experience in NCAA D1 Hockey Cheerleading as well as Minneapolis Hockey Cheerleading Coach.
Overview
5
5
years of professional experience
Work History
Marketing Intern
Your Boat Club
Minneapolis, Minnesota
09.2024 - Current
- Compiled data on customer demographics, preferences, and needs.
- Composed content for multiple social media platforms, including Facebook and Instagram.
- Assisted in the redesign of the brand website to ensure accuracy and consistency in brand voice and optimize user experience.
- Optimized website content using best practices for SEO.
Dockhand
Your Boat Club
Minneapolis, Minnesota
05.2023 - Current
- Provided assistance with boat rentals and answering inquiries about marina services.
- Assisted in launching and retrieving boats from the water.
- Cleaned, maintained, and organized the marina grounds and facilities.
Hockey Cheer Coach
Minneapolis High School
10.2022 - Current
- Created and implemented an effective training program for team members.
- Coordinated cheerleading events with athletic staff and team supporters
Small Group Coach
SportQuest Skating Academy
Minneapolis, Minnesota
10.2019 - 01.2022
- Independent coach, worked with and taught skaters on a one on one lesson basis
Brand Ambassador
Bubbl'r
Minneapolis, Minnesota
05.2023 - 05.2024
- Leveraged personal social media to promote Bubbl'r products, developing expertise in brand representation and PR.
Education
Bachelor of Arts - Strategic Communication, Psychology
University of Minnesota
Twins Cities05-2026
Skills
- Web Design
- Campaign tracking
- Content Creation
- Data Analysis
- Client Engagement
- Adobe Photoshop and InDesign
- Recruitment Strategies
- Team Management
References
Anne Boyle, Employer, Minneapolis Hockey Cheerleading, 612-750-6645
Athletics
- Cheerleading, Minneapolis Public Schools, 2018-2022, Three-year captain, Obtained a varsity letter in Hockey Cheerleading (2020)
- NCAA Division One Hockey Cheerleading, University of Minnesota, 01/22-05/24, Cheered for and represented the University of Minnesota in the 2022-2023, 2023-2024 hockey seasons, Performed in front of 10,000 fans, Learned valuable people skills, as well as how to properly and positively represent a larger organization, Obtained a varsity letter in D1 athletics
Timeline
Marketing Intern
Your Boat Club
09.2024 - Current
Dockhand
Your Boat Club
05.2023 - Current
Brand Ambassador
Bubbl'r
05.2023 - 05.2024
Hockey Cheer Coach
Minneapolis High School
10.2022 - Current
Small Group Coach
SportQuest Skating Academy
10.2019 - 01.2022
Bachelor of Arts - Strategic Communication, Psychology
University of Minnesota
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