Shannon Murphy
Excelsior Springs,MO
Summary
Innovative marketing professional delivering exceptional marketing campaigns, content and collateral based on established and innovative strategies. Results-oriented and collaborative professional bringing expertise in brand management and social media engagement.
Overview
6
6
years of professional experience
8
8
Certification
Work History
Marketing Coordinator
United Country Real Estate
05.2024 - Current
- Managed virtual social media strategy for 8 real estate offices across the country, creating tailored content for each office’s online presence while ensuring brand consistency.
- Composed daily posts for social media and helped build corporate presence on Google My Business, Facebook, and Instagram.
- Developed targeted marketing campaigns, leading to higher customer engagement and satisfaction rates.
- Collaborated with cross-functional teams to establish successful execution of projects and campaigns.
- Developed visually engaging marketing materials to support product launches and promotions.
- Managed CRM database to maximize customer outreach efforts and strengthen client relationships.
- Created engaging solicitation letters, postcards and flyers to use for promotional materials and distribution.
Human Resources Administrative Assistant
Burd and Fletcher
01.2022 - 06.2023
- Ensure smooth communication with employees and timely resolution to their queries
- Submit online job postings, shortlist candidates and schedule job interviews
- Perform administrative duties, such as maintaining employee database and sorting emails for the HR department
- Performs periodic audits of HR files and records to ensure that all required documents are collected and filed appropriately
- Organized successful company events that promoted team building and boosted morale among staff members.
- Organized and executed new employee orientation for new hires.
Accounting Assistant
Burd and Fletcher
06.2018 - 06.2023
- Coordinate, manage, and calculate all costing aspects for the company
- Create debriefing spreadsheets and responsible for running monthly costing meetings
- Develop and implement new programs for the plants inputting and system
- Assisted in the preparation of monthly financial statements for timely and accurate reporting to management.
Education
Bachelor of Arts - Psychology, Criminal Justice
University of Central Missouri
Warrensburg, MO12.2021
Skills
- Branding
- Digital Marketing
- CRM Management
- Content Development
- Social Media
- SEO
- Market Research
Certification
- Digital Marketing Certification, HubSpot Academy, 2024
- Google Ads Display Certification, Skillshop, 2024
- Google Ads Search Certification, Skillshop, 2024
- Google Analytics Certification, Skillshop, 2024
- Google Ads Measurement Certification, Skillshop, 2024
- Google Ads Creative Certification, Skillshop, 2024
- Content Marketing Certification, HubSpot Academy, 2024
- Inbound Certification, HubSpot Academy, 2024
Timeline
Marketing Coordinator
United Country Real Estate
05.2024 - Current
Human Resources Administrative Assistant
Burd and Fletcher
01.2022 - 06.2023
Accounting Assistant
Burd and Fletcher
06.2018 - 06.2023
- Digital Marketing Certification, HubSpot Academy, 2024
- Google Ads Display Certification, Skillshop, 2024
- Google Ads Search Certification, Skillshop, 2024
- Google Analytics Certification, Skillshop, 2024
- Google Ads Measurement Certification, Skillshop, 2024
- Google Ads Creative Certification, Skillshop, 2024
- Content Marketing Certification, HubSpot Academy, 2024
- Inbound Certification, HubSpot Academy, 2024
Bachelor of Arts - Psychology, Criminal Justice
University of Central Missouri
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