Summary
Overview
Work History
Education
Skills
Websites
Timeline
Generic

Shannon Yates

SVP, Information Systems
Heber Springs,AR

Summary

With over 30 years of experience in engineering and information technology-18 of those in senior leadership-I specialize in driving digital transformation, modernizing enterprise IT, and aligning technology initiatives with business strategy. As an SVP of Information Systems, I lead teams to deliver scalable, innovative solutions that optimize operations and create competitive advantages. My expertise spans data engineering, AI, analytics, SaaS platforms, IoT, and retail technology, with a proven ability to build high-performing teams, develop resilient IT architectures, and execute strategic initiatives that drive measurable results. I have a track record of leading organizations through ERP modernization, data pipeline modernization, and compliance, ensuring robust security, governance, and efficiency. I thrive at the intersection of business and technology, enabling organizations to leverage technology solutions to streamline processes, enhance decision-making, and improve customer experience. My leadership approach focuses on cross-functional collaboration, strategic vision, and operational execution-bringing together IT, engineering, and business units to drive growth and innovation.

Overview

34
34
years of professional experience
1
1
year of post-secondary education

Work History

SVP Information Systems

Vestcom
Little Rock, AR
01.2022 - Current
  • Leading digital transformation efforts at Vestcom, aligning technology strategy with business goals
  • Deliver IT solutions to meet client objectives and drive enterprise-wide IT modernization
  • Spearhead compliance initiatives to strengthen governance and security posture, optimizing retail printing and in-store digital signage solutions

VP Enterprise Architecture

Vestcom
12.2020 - 01.2022
  • Led the Enterprise Architecture practice at Vestcom, defining technology roadmaps for SaaS platforms and data systems
  • Standardized data management patterns, improving efficiency and reducing operational costs
  • Guided the migration to a high-performance MPP data system, enabling enhanced analytics

Director of Enterprise Architecture

Vestcom
01.2015 - 12.2020
  • Directed Data Engineering, DBA, Infrastructure, and Quality teams to enhance operational resilience at Vestcom International Inc
  • Unified client data systems, reducing redundancies and optimizing performance for improved efficiency
  • Launched a modern data pipeline strategy, streamlining client data ingestion and transformation processes

Director of Software Engineering

Vestcom
01.2010 - 01.2015
  • Led the development of Kameleon In-Store Print, a flagship enterprise printing solution
  • Built and scaled the Software Engineering team to 25+ developers, fostering innovation and delivery excellence
  • Expanded engineering capabilities by launching a Web services team, a Digital services team, and a Quality Assurance team

Manager Software Engineering | Enterprise Architect

Vestcom
01.2007 - 01.2010
  • Designed and launched Universal Engine 2.0, consolidating 14+ print file delivery platforms into a unified system
  • Established Vestcom's Software Engineering practice, improving enterprise system efficiency
  • Spearheaded the development of new composition engine technology, enhancing data-driven publishing

Senior Software Engineer

Vestcom
01.2006 - 01.2007
  • Developed Strip and PegAssist platforms, improving store-level pricing and signage execution
  • Led efforts to standardize data processing architecture, creating a single execution methodology

Software Engineer | ECAE-ECAD-EDA Automation | ECAD-MCAD Integration

Dell
03.2001 - 01.2006
  • Led MCAD-ECAD Integration between Cadence Allegro, OrCAD, Mentor Graphics DxDesigner, PTC Pro/ENGINEER, and 40+ vendor software solutions supporting Dell Engineering
  • Developed API-based automation and scripting solutions to streamline workflows and bridge vendor tools
  • Spearheaded Dell's lead-free conversion initiative, unlocking multi-billion-dollar European market opportunities
  • Supported enterprise PLM migration and facilitated vendor selection across Dell's divisions

Test Engineer | Strategy | Automation

Dell
03.1999 - 03.2001
  • Designed hardware and software-based test strategies for Dell's Product Group, integrating testing frameworks into test case management and planning workflows
  • Developed automated system test frameworks using C++ and Rational Visual Test, improving testing efficiency and repeatability
  • Trained and deployed automated test frameworks across multiple Dell business units, standardizing testing methodologies
  • Submitted multiple patent disclosures based on innovations in automated testing strategies and frameworks

Electrical Engineer | Avionics Design

Dassault Falcon Jet
01.1998 - 03.1999
  • Developed custom avionics and cabin entertainment systems for Falcon 2000 and Falcon 900EX aircraft
  • Streamlined CAD software efficiencies, bridging communication between engineering and manufacturing teams
  • Contributed to the design and manufacturing of business aircraft at Dassault Aviation

Electrical Designer

Pack Engineering, Inc.
08.1995 - 01.1998
  • Designed electrical systems for commercial construction projects
  • Collaborated with engineering and architecture firms to ensure seamless design integration
  • Implemented CAD Integrations for efficient bill of material reporting

Manufacturing Engineer

Bosch
03.1994 - 08.1995
  • Designed tooling for assembly line automation
  • Supported Coordinate Measurement Machine quality operations
  • Assisted in PLC programming development for custom manufacturing equipment

Mechanical Designer

Virco
01.1991 - 03.1994
  • CAD development of production tooling
  • Supported CAD/CAM operations with CNC equipment
  • Assisted in production floor simulation development

Education

Master of Science - MS - Applied Digital Technology - AI & Analytics

Arkansas State University
Jonesboro, AR
06.2024 - 07.2025

Bachelor of Science (BS) - Electrical and Electronics Engineering

University of Arkansas At Little Rock
Little Rock, AR

Associate of Science (AS) - CAD/CADD Drafting and/or Design Technology/Technician

Pulaski Technical College

Skills

  • Digital Transformation

  • IT Strategy

  • Artificial Intelligence (AI)

Leadership

SaaS Development

Data Analytics

Timeline

Master of Science - MS - Applied Digital Technology - AI & Analytics

Arkansas State University
06.2024 - 07.2025

SVP Information Systems

Vestcom
01.2022 - Current

VP Enterprise Architecture

Vestcom
12.2020 - 01.2022

Director of Enterprise Architecture

Vestcom
01.2015 - 12.2020

Director of Software Engineering

Vestcom
01.2010 - 01.2015

Manager Software Engineering | Enterprise Architect

Vestcom
01.2007 - 01.2010

Senior Software Engineer

Vestcom
01.2006 - 01.2007

Software Engineer | ECAE-ECAD-EDA Automation | ECAD-MCAD Integration

Dell
03.2001 - 01.2006

Test Engineer | Strategy | Automation

Dell
03.1999 - 03.2001

Electrical Engineer | Avionics Design

Dassault Falcon Jet
01.1998 - 03.1999

Electrical Designer

Pack Engineering, Inc.
08.1995 - 01.1998

Manufacturing Engineer

Bosch
03.1994 - 08.1995

Mechanical Designer

Virco
01.1991 - 03.1994

Associate of Science (AS) - CAD/CADD Drafting and/or Design Technology/Technician

Pulaski Technical College

Bachelor of Science (BS) - Electrical and Electronics Engineering

University of Arkansas At Little Rock
Shannon YatesSVP, Information Systems