Shaunna M. Scalise
Upton,MA
Summary
Led comprehensive marketing initiatives through detailed planning, scheduling, and monitoring to drive strategic optimization and improve campaign outcomes. Oversaw the creation of marketing collateral, ensuring alignment with brand objectives. Fostered effective communication and team leadership to enhance project execution.
Overview
14
14
years of professional experience
1
1
Certification
Work History
Marketing manager
Go Mini’s: Boston Franchise
05.2012 - Current
- Marketing manager: roles include marketing, website advertisement, customer service, daily organization of running the Massachusetts franchise.
- Daily management for the company program: sales, customer management- EOD duties
- Created a formal marketing plan ( perfected email lists, SEO, lead generation programs to gain clientele
- Represented Go Mini’s Massachusetts sector for the Marketing and Social media position at the yearly conference -New Orleans, LA. 2014 & Florida, 2018
- Created social media sites for the Massachusetts sector
- Engaged in presentations and client interactions
- Brochure design and production
- Created a formal marketing plan (e.g. perfected mailing lists, was appointed director of social media sites, wrote formal press releases, etc.)
- Designed, shot, and edited an advertisement commercial 's
Nev’s Language: Toronto, ON
05.2022 - 01.2022
- Taught & tutored non- native speaking students which ranged from children to adults
- Developed Lesson Plan Creation
- Zoom classroom Teaching
- Management Skills
- Content Creation & and daily lesson plan creation.
Marketing Assistant
Stran Beverage: Boston, MA
01.2015 - 10.2015
- Throughout my association with Stran Beverage, I employed many of the skills (listed above) and learned firsthand formal marketing, advertising and communications techniques.
- Created and designed the company website for Stran Beverage on Word press
- Creating and driving sales through marketing techniques
- Communicated with current and potential clients to develop content that connects with target audiences
- Marketing plan creation to target trends for the company
- The design, management and creation of online merchandise stores for clients
- Created shareable social media platforms (e.g. Facebook, Twitter, Instagram and LinkedIn)
- Created a formal marketing plan (e.g. perfected mailing lists, was appointed director of social media sites, wrote formal press releases, etc.)
Education
International TEFL Academy Certification - undefined
TEFL Academy
Master of Arts - Integrated Marketing Communications
Suffolk University
Boston, MA01.2014
Bachelor of Arts - Communications & Sports Journalism, Minor in Business Management
Springfield College
Springfield, MA01.2013
Skills
-Social Media
-Microsoft Office
-Market Research
-Public Speaking
-ESL Teaching
-Lesson Plan Creation
-Advertising
-Journalism
-Networking
-Public Relations
-Press Releases
-Blog Creation
-SEO
-Video Editing
-Marketing Plans
-Word Press
-Google Analytics
-Direct student Instruction Strategies
-Online Classroom Experience
-Lead generation
-Developing Targeted Leads
-Project Management-planning and organization
-Event Planning and Execution
Accomplishments
Accomplishments can truly come in negative for positive ways. However it matters what you do with your accomplishment to flourish while thriving in this world.. Or tho accomplishments could bulling someone and getting that buzz from everyone laughing. For myself, it’s truly my niece. She is my accomplishment. She lost both of her parents and I was to accomplish their dreams. I was to k ow I’ve made them proud.
That’s just one aspect of my life. My career path, something that I love and can contribute to society with fill me with accomplishments. Life’s short. Try to find accomplishments on the good and bad days!
Affiliations
Affiliations.
1. Graduation from graduate school
2. Helping raise my niece
3. I participate n gymnastics - I’m broke. At this point haha
4. I can adapt to just about anyone. Everyone deserves respect
5. Working on talk to a stranger everyday. I like to manage my stress that way, while I learn some fun stories!
Certification
Bachelors - integrated marketing communications
Minor - English
Graduate - integrated marketing communications
TEFL (teaching English to a someone who speaks a foreign language.
Timeline
Nev’s Language: Toronto, ON
05.2022 - 01.2022
Marketing Assistant
Stran Beverage: Boston, MA
01.2015 - 10.2015
Marketing manager
Go Mini’s: Boston Franchise
05.2012 - Current
International TEFL Academy Certification - undefined
TEFL Academy
Master of Arts - Integrated Marketing Communications
Suffolk University
Bachelor of Arts - Communications & Sports Journalism, Minor in Business Management
Springfield College