Shaw Keith
Manhattan Beach,CA
Summary
Persistent leader excited to help grow organizations. Skilled in strategic project management, team building, problem-solving, and communication with excellent understanding of core business principles. Collaborative with relentless work ethic.
Overview
14
14
years of professional experience
Work History
Chief Operating Officer
Broker Brothers LLC.
Long Beach, CA
09.2020 - Current
- Oversaw day-to-day operations to keep organization running smoothly while meeting business goals.
- Mentored team members by sharing knowledge, offering guidance, and providing constructive feedback; fostering a culture of continuous learning and development within the organization.
- Negotiated contracts and agreements to secure favorable terms and maximize profits.
- Established and maintained strong relationships with customers, vendors and strategic partners.
- Maintained P&L and shouldered corporate fiscal responsibility.
- Made large-scale financial decisions and supervised company spending to reduce material losses and maximize profits.
Chief Financial Officer
Cultivar Farms Corp.
Seattle, WA
03.2015 - 08.2020
- Oversaw budgets, payroll, and accounts payable and receivable.
- Managed complex capital projects from inception through execution, ensuring timely completion within budget constraints and delivering expected returns on investment.
- Oversaw production, pricing and distribution activities to generate profit for company.
- Analyzed inventory strategy, reduced expenses and renegotiated contracts with vendors to increase profit margin.
- Developed strategic financial plans to support company growth and achieve long-term objectives.
- Analyzed operational issues and implemented corrective action to maximize profits.
Director of Sales and Marketing
Calyx King Consulting Inc.
San Francisco, CA
06.2010 - 01.2015
- Secured major client contracts by delivering persuasive presentations that highlighted the value of our products and services.
- Facilitated regular communication between Sales and Marketing teams to ensure seamless collaboration on campaigns and client outreach efforts.
- Implemented efficient CRM systems to track leads, manage customer interactions, and streamline the sales process.
- Managed a high-performing sales team, providing regular coaching and training to enhance their skills and performance.
- Optimized digital marketing efforts through SEO improvements, PPC campaigns, email marketing initiatives, resulting in increased web traffic and lead generation.
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
Education
BBA - Marketing Management And Research
Loyola University of Chicago
Chicago, IL06.2022
Skills
- Proficient in METRC Software
- Excel
- Powerpoint
- Multiple CRM platforms
- Financial Oversight
- Operations Management
- Effective Communicator and Public Speaker
- Team Leadership
- Employee Motivation and Performance
Timeline
Chief Operating Officer
Broker Brothers LLC.
09.2020 - Current
Chief Financial Officer
Cultivar Farms Corp.
03.2015 - 08.2020
Director of Sales and Marketing
Calyx King Consulting Inc.
06.2010 - 01.2015
BBA - Marketing Management And Research
Loyola University of Chicago