I enjoy traveling, exploring new places, and outdoor activities I like staying active and experiencing different communities and cultures, which helps me stay adaptable, energized, and open to new perspectives
Shayne Hollock
Tulsa,OK
Summary
Strategic Retail and Beauty & Wellness Executive with 30+ years of progressive leadership experience, including 28+ years of dedicated advancement with Walgreens. Trusted advisor to executive leadership, influencing $300M+ in annual beauty revenue sales across 650+ stores throughout a seven-state Midwest region. Recognized for translating strategy into large-scale operational execution, driving measurable revenue growth, increasing gross profit, elevating customer experience, and developing high-performing leadership pipelines. A respected change agent who combines data-driven decision making with people-centered leadership to create sustainable performance.
Overview
28
28
years of professional experience
1
1
Certification
Work History
Regional Leader, Beauty & Wellness
Walgreens
Midwest Region
06.2022 - Current
- Provide strategic leadership and operational oversight for 650+ stores across seven states, representing $300M+ in annual beauty, wellness, and personal care revenue
- Partner directly with Regional Vice Presidents, Directors of Pharmacy and Retail, District Managers, and Store Leaders to drive profitability, brand execution, and enterprise-wide alignment
- Lead multi-state strategy and field execution across a complex, high-volume retail footprint
- Deliver consistent sales growth, market share expansion, and gross profit improvement
- Translate sales performance data and consumer trends into actionable regional business strategies
- Evaluate store-level KPIs and performance metrics, providing data-driven insights that accelerate results
- Align cross-functional teams to ensure operational excellence, compliance, and brand consistency
- Elevate customer experience standards across diverse markets through strategic initiatives and execution expectations
- Design and execute large-scale training programs that improve service quality, operational efficiency, and sales performance
- Analyze sales trends to implement targeted marketing and merchandising strategies that increase revenue
- Ensure regional compliance with corporate standards and regulatory requirements
- Develop high-performing teams through structured coaching, performance management, and continuous feedback
- Mentor emerging leaders, strengthening succession planning and leadership pipeline development
- Serve as subject matter expert in beauty, skincare, and wellness categories, guiding strategy and in-store execution
- Collaborate with field sales teams to consistently meet or exceed performance targets
- Lead and participate in monthly sales reviews and quarterly performance trainings to drive accountability and growth
Beauty Area Expert
Walgreens
Oklahoma
09.2019 - 06.2022
- Supported hybrid project initiatives across Oklahoma operations, enhancing cross-functional collaboration and effective resource allocation
- Contributed to successful project execution aligned with strategic business objectives and performance targets
- Reinforced a culture of accountability, ownership, and performance excellence across teams
- Enabled business growth by supporting collaborative initiatives and optimizing team productivity
- Strengthened performance outcomes through strategic resource management and operational support
- Delivered data-informed insights that contributed to sound strategic decision-making
- Demonstrated respect, friendliness, and willingness to help wherever needed.
- Identified root causes through data analysis and implemented sustainable solutions to improve performance
- Built strong cross-functional partnerships and fostered positive working relationships to accelerate results
Cosmetic Supervisor
Walgreens
Oklahoma
12.2000 - 09.2019
- Leveraged data analytics and business insights to drive strategic operational improvements and revenue growth across 100+ stores in Oklahoma, Arkansas, and Missouri
- Established ambitious, results-driven performance targets aligned with enterprise objectives, strengthening accountability and execution
- Developed and executed comprehensive business plans aligned with corporate strategy and regional priorities
- Set clear, measurable goals and coached leaders on execution strategies to achieve critical performance milestones
- Built high-trust relationships that enhanced engagement, retention, and organizational stability
- Led full-cycle recruitment and onboarding of top talent; launched a structured mentoring program to improve retention and employee satisfaction
- Conducted performance evaluations and delivered actionable feedback to accelerate leadership and team development
- Built and led high-performing beauty consultant teams, driving sales growth and service excellence
- Designed and delivered advanced sales and product knowledge training to elevate performance and customer engagement
- Analyzed sales trends to optimize inventory strategy, merchandising effectiveness, and product assortment
- Directed cosmetic operations to improve product placement, streamline inventory management, and increase profitability
- Implemented continuous training initiatives to strengthen selling capability and customer experience consistency
Senior Beauty Consultant
Walgreens
Tulsa, Oklahoma
06.1998 - 12.2000
- Promoted through multiple leadership levels based on sustained performance, strategic impact, and consistent development of high-performing teams
- Mentored and coached consultants on advanced skincare expertise, product application, and consultative selling techniques
- Designed customized beauty and skincare regimens that increased customer satisfaction, loyalty, and repeat business
- Led new product launch training initiatives, ensuring product mastery, brand alignment, and service excellence
- Executed high-impact in-store events, including celebrity appearances and exclusive launches, driving increased foot traffic and revenue growth
- Leveraged social media strategy to expand brand visibility, attract new clients, and amplify event engagement
- Built strong client relationships that improved retention rates and expanded the customer base
- Consistently exceeded monthly sales targets through personalized, needs-based selling strategies
- Increased revenue through strategic upselling of premium skincare and cosmetic lines
- Delivered exceptional customer service, resolving issues promptly while strengthening brand loyalty
- Managed inventory controls to minimize shrink, optimize stock levels, and protect profitability
- Developed visually compelling merchandising displays that enhanced brand presence and increased product sell-through
Skills
- Strategic & Operational Leadership
- Strategic Planning & Business Execution
- Talent Development, Executive Coaching & Succession Planning
- Training Design, Field Enablement & Performance Acceleration
- Brand Strategy, Standards Execution & Customer Experience Optimization
- Data Analytics, KPI Management & Performance Planning
- Change Management & Organizational Alignment
- Cross-Functional Leadership & Enterprise Collaboration
- Executive Communication, Public Speaking & Influential Presentations
- High-Performance Team Leadership & Culture Development
- Innovation, Creative Problem-Solving & Continuous Improvement
- Operational Excellence & Time Optimization
Accomplishments
- Designed and delivered customer service and sales training adopted across multiple districts, stores and markets.
- Reduced turnover by improving Onboarding, engagement and career plans.
- Led new store openings, remodels and brand rollouts.
- Executed merchandising strategies that increased sales and gross profit.
- Partnered with corporate, vendors and field leaders to launch new initiatives and promotions.
Certification
- Consulting Foundations: Client Management and Relationships.
- Decoding Executives: Strategies to Effectively Work with Leadership.
- Communicating to Drive People to Take Action.
- Connecting and Collaborating in a Virtual or Hybrid Workplace
- Giving and Receiving Feedback
Interests
Timeline
Regional Leader, Beauty & Wellness
Walgreens
06.2022 - Current
Beauty Area Expert
Walgreens
09.2019 - 06.2022
Cosmetic Supervisor
Walgreens
12.2000 - 09.2019
Senior Beauty Consultant
Walgreens
06.1998 - 12.2000
Leadership Philosophy
I believe great businesses are built by great people. By investing in relationships, coaching with purpose and leading with integrity. I create environments where individuals grow, teams thrive, and performances follows. Success isn't just measured on sales, it's measured in the people we develop and the impact we leave behind.