Summary
Overview
Work History
Education
Skills
Affiliations
Internships
Timeline
Generic

Shivani Tripathi

Noida,India

Summary

Research Specialist with over 2.5 years of experience in conducting detailed digital asset analysis for global companies. Skilled in identifying embedded font usage, company hierarchy validation, and secondary research. Strong background in marketing, communication, and digital tools, with a passion for delivering accurate, actionable insights.

Overview

4
4
years of professional experience

Work History

Research Specialist

Monotype solutions India Pvt ltd
Noida, India
08.2022 - Current
  • Conduct comprehensive research on digital assets (websites, softwares, webservers, PDFs, mobile apps) to identify and analyze embedded fonts across global brands.
  • Classify and attribute font usage accurately to appropriate type foundries or licensed owners, supporting compliance and licensing initiatives.
  • Investigate company hierarchies to validate parent–subsidiary relationships and ensure precise data mapping within internal systems.
  • Maintain high standards of data accuracy through cross-verification, quality checks, and internal documentation processes.
  • Utilize proprietary research tools and Excel for structured data logging, reporting, and workflow tracking.
  • Collaborate with internal product and licensing teams to ensure research outcomes align with broader data and business objectives.

Academic Counselor

UpGrad
Noida
07.2021 - 01.2022
  • Advised prospective learners on career-aligned programs in management, technology, and data fields by understanding their educational background and professional goals.
  • Conducted detailed consultations to assess learner requirements, resolve queries, and recommend suitable upGrad courses.
  • Managed end-to-end enrollment process including application guidance, documentation support, and timely follow-ups.
  • Maintained accurate records and performance metrics using CRM tools to track learner engagement and conversion.

Education

Post Graduate Diploma in Management - MARKETING & OPERATIONS

IMS(Ghaziabad)
Ghaziabad
06-2019

BBA -

PSIT College of Higher Education
Kanpur
06-2015

Skills

  • Data Cleaning & Transformation
  • Descriptive Statistics & Trend Analysis
  • Data Interpretation & Reporting
  • Exploratory Data Analysis (EDA)
  • MS Excel
  • Communication Skills, Interpersonal Skills, Presentation Skills

Affiliations

First Position – “BigBoss” Business Management Competition
Secured 1st place in a business management competition focused on strategic and operational decision-making, conducted during undergraduate studies.

First Position – “SQUARDA” Problem-Solving Competition
Achieved top rank in an analytical problem-solving competition aimed at testing critical thinking and innovative solutions, held at the undergraduate level.

Event Coordinator – Annual Fest “Melange”
Led the coordination and management of “Melange,” the annual academic and cultural fest, during postgraduate studies. Responsibilities included event planning, team management, and inter-departmental collaboration.

Internships

SCMS Haat eService’s Pvt Ltd.- Marketing Executive |1 month - worked on the Material Haat mobile app and was actively involved in making marketing and presentation content, preparing invoices, and other documents, and taking orders from clients.

Fooracles Branding and Digital Marketing Solutions - website developer|2 months - As a service-oriented company, the major responsibilities were to take the requirement for client website and working on the same, I was into designing and development of the sites from scratch.

Timeline

Research Specialist

Monotype solutions India Pvt ltd
08.2022 - Current

Academic Counselor

UpGrad
07.2021 - 01.2022

Post Graduate Diploma in Management - MARKETING & OPERATIONS

IMS(Ghaziabad)

BBA -

PSIT College of Higher Education
Shivani Tripathi
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