SOFIA DUQUE VARGAS
Kissimmee,FL
Summary
Dynamic and results-oriented professional with a proven track record in the social media industry. Adept at leveraging exceptional communication skills and strategic planning expertise to drive successful marketing campaigns. Demonstrated ability to lead and inspire teams to achieve goals while maintaining a focus on delivering high-quality results. Passionate about harnessing the power of social media to connect with audiences and achieve business objectives. Also versatile Radio and TV Anchor bringing three years in broadcasting with experience in news, talk, variety and non-scripted formats. Knowledge in research and Adobe editing programs in order to edit videos, audio and pictures.
Overview
3
3
years of professional experience
Work History
Radio Broadcaster
Pura Palabra Media
10.2023 - Current
- Provided informative and entertaining commentary during live events, enhancing listener enjoyment and satisfaction.
- Perfected on-air delivery by investing time in voice coaching sessions, maintaining a professional and engaging persona for listeners.
- Cultivated long-lasting partnerships with local event organizers to secure exclusive coverage rights for special events and performances.
- Worked closely with program directors to develop engaging show concepts that resonated with target audience demographics.
- Increased listener engagement by incorporating interactive elements and social media into broadcasts.
- Collaborated with sales team to create compelling advertisements, resulting in increased revenue for the station.
- Participated in promotional events to represent the station positively within the community and increase brand awareness.
- Introduced upcoming broadcasts and guided audience through entertainment.
- Built broadcast storylines to interest listeners and grow station audience.
- Interviewed show guests and moderated discussions.
Journalist and Broadcaster
La Nueva 88.3 Miami
02.2023 - Current
- Conduct interviews and live broadcasting about current news in the country.
Journalist and Broadcaster
G12 Radio
05.2021 - Current
- Host of digital events for media outlets such as Youtube and the G12TV website.
Journalist and Copy Writer
Vision G12
03.2022 - 10.2022
- Planning and creation of digital content for G12TV and G12Vision's Facebook and Instagram accounts
- Content programming
- Team coordination with designers and editors
- Content strategy creation and execution
- Copywriter in Spanish and English
- Social media management and Community manager.
- Wrote, edited and produced stories for Internet and digital channels.
TV Presentation and Voice-over
G12TV
04.2021 - 08.2022
- Conducted research and prepared interview questions, resulting in insightful conversations with guests.
- Improved show production quality by working closely with technical staff to fine-tune audiovisual elements.
- Elevated program ratings by designing visually appealing sets that enhanced storytelling capabilities while maintaining brand consistency.
Congress press cheaff
Representante a la cámara Angela Sanchez
05.2022 - 06.2022
- Conduct interviews and live broadcasting about current news in the country.
- Maintained an up-to-date database of key media contacts, optimizing outreach efforts to secure maximum coverage across relevant channels.
- Curated multimedia assets like images and video clips alongside written content, enhancing the visual appeal of press materials.
- Conducted thorough research on industry trends, informing communication strategies that resonated with target audiences.
- Contributed to event planning efforts, coordinating logistics for successful press conferences and media briefings.
- Collaborated with marketing team to create integrated campaigns that successfully met organizational objectives.
CEO
Sofia Communications LLC
05.2023 - Current
- Build a business relationship with new clients and small businesses that want to start their social media
- Developed key operational initiatives to drive and maintain substantial business growth.
- Established foundational processes for business operations.
- Managed social media accounts, ensuring timely responses to comments, messages, and reviews for enhanced customer service.
- Strategized social media campaigns for clients, helping to meet goals and reach untapped potential customers.
- Enhanced customer engagement with the creation of relevant and shareable content across various platforms.
- Developed monthly content calendars outlining post topics, images, and captions in advance for streamlined scheduling processes.
- Monitored return on investment of online and social media marketing efforts.
- Generated leads through effective paid advertising campaigns on Facebook, Instagram, and Twitter.
- Increased brand awareness by developing and implementing targeted social media campaigns.
- Collaborated with cross-functional teams to align messaging and visuals for cohesive brand identity across all channels.
- Grew social following by researching trends, identifying influencers, and engaging with potential partners for promotional activities.
- Implemented and maintained editorial calendar for clients' social media channels, which helped clients reach KPIs.
Education
Bachelor's degree in Journalism and Communications - Specialization in Digital Publicity
Universidad Central- Colombia
01.2022
Skills
- Investigative journalism
- Interview handling
- Group management
- Radio and television voice-over and broadcasting
- Editorial staff
- Administration and management of social networks and marketing
- Audio Editing Expertise
- Audience Engagement
- Live Broadcasting Proficiency
- Voice Modulation Mastery
Languages
Spanish
Native or Bilingual
English
Full Professional
Timeline
Radio Broadcaster
Pura Palabra Media
10.2023 - Current
CEO
Sofia Communications LLC
05.2023 - Current
Journalist and Broadcaster
La Nueva 88.3 Miami
02.2023 - Current
Congress press cheaff
Representante a la cámara Angela Sanchez
05.2022 - 06.2022
Journalist and Copy Writer
Vision G12
03.2022 - 10.2022
Journalist and Broadcaster
G12 Radio
05.2021 - Current
TV Presentation and Voice-over
G12TV
04.2021 - 08.2022
Bachelor's degree in Journalism and Communications - Specialization in Digital Publicity
Universidad Central- Colombia
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