Sotonye De Leon
West Covina,CA
Summary
Dynamic Sales Director with a proven track record at Ekard Inc., excelling in networking and relationship building alongside expert negotiation skills. Spearheaded digital marketing initiatives, achieving significant ROI and surpassing sales quotas by fostering strong client relationships and leading a high-performing team. Specializes in sales strategies and pipeline management, driving business growth and customer satisfaction.
Overview
10
10
years of professional experience
1
1
Certification
Work History
Sales Director
Ekard Inc.
05.2018 - 10.2024
- Led a team of marketing professionals to deliver high-quality digital initiatives for optimal results.
- Ensured consistent messaging across all channels by overseeing creative development processes.
- Managed digital advertising budgets, ensuring efficient allocation of resources for optimal ROI.
- Developed successful email marketing campaigns for improved customer engagement and retention.
- Collaborated with creative team members to design visually appealing and effective digital ads for various platforms.
- Exceeded sales quotas and increased profitability through effective sales strategy and business planning.
- Built relationships with customers and community to establish long-term business growth.
- Enhanced customer satisfaction levels by addressing concerns promptly and providing tailored solutions.
- Achieved regional sales targets through effective territory management and relationship building with key clients.
- Managed accounts to retain existing relationships and grow share of business.
- Increased sales revenue by developing and implementing strategic plans and setting performance goals for the sales team.
- Resolved problems with high-profile customers to maintain relationships and increase return customer base.
- Liaised with sales, marketing, and management teams to develop solutions and accomplish shared objectives.
- Fostered a culture of continuous improvement within the sales department, regularly organizing workshops and skill-building sessions for employees at various levels of expertise.
- Utilized consumer trends to shape sales approaches.
- Collaborated with upper management to implement continuous improvements and exceed team goals.
Sales Associate
Ekard Inc
06.2014 - 06.2016
- Organized racks and shelves to maintain store visual appeal, engage customers, and promote specific merchandise.
- Handled cash transactions efficiently while adhering to company cash handling policies, ensuring accuracy in all financial exchanges.
- Managed efficient cash register operations.
- Stocked merchandise, clearly labeling items, and arranging according to size or color.
- Engaged in friendly conversation with customer to better uncover individual needs.
Education
Master of Science - Marketing
Grand Canyon University
Phoenix, AZ05-2020
Bachelor of Arts -
California State University, Long Beach
Long Beach, CA05-2018
Skills
- Sales strategies
- Networking and relationship building
- Goals and performance
- Presentations and public speaking
- Negotiation expertise
- Sales pipeline management
Accomplishments
Employee of the Month 2018-2023
Certification
QBO Certified
- Salesforce Certified Sales Cloud Consultant - Salesforce.
Timeline
Sales Director
Ekard Inc.
05.2018 - 10.2024
Sales Associate
Ekard Inc
06.2014 - 06.2016
Master of Science - Marketing
Grand Canyon University
Bachelor of Arts -
California State University, Long Beach
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