Summary
Overview
Work History
Education
Skills
Languages
Timeline
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Stella Borou

Springfield,Virginia

Summary

Experienced in Product Management, I spearheaded all promotional and non-food items at Lidl US, demonstrating a robust capability in leading complex projects. My comprehensive role in rolling out the SAP system to Lidl US, underscores my proficiency in integrating enterprise-level tools to enhance end-user experiences. Skilled in e-commerce, I managed end-to-end development, revolutionizing Lidl’s processes and interfaces across Europe and introducing new standards. Throughout my career, I've effectively collaborated with geographically distributed teams in Germany, Austria, the UK, and the USA, advocating for change and improving user experiences.

Overview

10
10
years of professional experience

Work History

SENIOR DIRECTOR OF CUSTOMER EXPERIENCE

Lidl US
07.2022 - 01.2024
  • Spearhead a diverse team of 50+ professionals across Promotional Product Management, Customer Relationship Management, E-Commerce and Customer Insights Management, focusing on mentorship and skill development
  • Lead the development and execution of advanced methodologies for market analysis, significantly enhancing data-led strategic planning for product direction and market expansion initiatives
  • Partner with external & internal technology teams, contributing to the creation of new tools and processes for operational efficiency, data integrity and emerging product/service opportunities
  • Facilitate collaboration with Marketing, Supply Chain/Sales, and PR teams for the design and rollout of marketing strategies, setting operational goals, and crafting detailed implementation plans
  • Regular collaboration with CEO and Board, influencing strategic decisions and driving innovative approaches in business operations
  • Engage Marketing, Supply Chain / Sales and PR stakeholders in the design, development and launch of marketing plans, operational priorities and implementation plans
  • Motivate teams to embrace innovative management approaches for their categories, encouraging calculated risk-taking and challenging conventional practices.

DIRECTOR OF PURCHASING PROMOTIONS

Lidl US
04.2021 - 06.2022
  • Led and mentored a team of 25+ professionals in Promotional Food, Customer Relations Management, E-Commerce, and Pricing, fostering development and innovation
  • Devised and executed a comprehensive promotional activities plan, targeting specific groups with a strategic approach for short, mid, and long-term goals
  • Set clear targets for the Promotions team, aligning their efforts with the sales organization's objectives while enhancing marketing effectiveness and value proposition to customers through innovative promotional techniques
  • Collaborated closely with Marketing, Supply Chain, and PR teams to establish best practices in promotions and define precise deliverables.

DIRECTOR OF PURCHASING DATA MANAGEMENT

Lidl US
11.2019 - 03.2021
  • Led a team of 50+ professionals in Buying Systems, Contracts, and Data Management, working in tandem with technical teams
  • Designed and implemented process enhancements and new processes, focusing on standardization and automation
  • Forged partnerships with internal and external technical developers, leveraging in-depth knowledge of purchasing processes to define system requirements.

SENIOR MANAGER OF PURCHASING MASTER DATA

Lidl US
04.2017 - 10.2019
  • Assembled and managed a team of over 15 skilled professionals, cultivating a high-performing, cross-functional group
  • Orchestrated the establishment of purchasing and buying processes, critical systems, and engagement practices, pivotal for Lidl's successful entry into the US market
  • Led a pivotal project conducting a custom SAP Fit Gap analysis, delivering essential U.S
  • Market requirements and internal system development needs to Lidl's International Headquarters and external technology teams.

MASTER DATA MANAGER

Lidl US
06.2016 - 03.2017
  • Orchestrated the initiation of the US Master Data team, aligning Lidl's SAP-based project with international standards and adapting to US-specific requirements and legalities
  • Facilitated collaboration between the buying department and SAP developers to tailor the SAP system for Lidl US.

JUNIOR PURCHASING CONSULTANT

Lidl International / Germany
09.2015 - 05.2016
  • Enhanced operational efficiency by aiding in the development and execution of new administrative policies and procedures
  • Coordinated and supervised the training and professional development of US staff at Lidl's International and Austrian Headquarters.

PURCHASING DATA ANALYST

Lidl Greece
12.2013 - 08.2015
  • Conducted comprehensive on-site training for Lidl employees from various European countries, focusing on departmental procedures
  • Actively contributed to process enhancements, particularly in data management, to streamline efficiencies.

Education

Bachelor of Arts in German Language and Literature -

Aristotle University – Thessaloniki, Greece
01.2011

Skills

  • Strategic & Inclusive Leadership
  • Product Management
  • Strategic Planning
  • Fin-Tech Acumen
  • Operational Management
  • Project Management
  • Data Analysis & Business Intelligence
  • Customer Experience Enhancement
  • Microsoft Office Suite
  • SAP
  • Salesforce
  • MIS
  • Tableau
  • Power BI
  • Contract Management
  • Information Technology Management

Languages

  • English (Full Professional Proficiency)
  • German (Native)
  • Greek (Native)

Timeline

SENIOR DIRECTOR OF CUSTOMER EXPERIENCE

Lidl US
07.2022 - 01.2024

DIRECTOR OF PURCHASING PROMOTIONS

Lidl US
04.2021 - 06.2022

DIRECTOR OF PURCHASING DATA MANAGEMENT

Lidl US
11.2019 - 03.2021

SENIOR MANAGER OF PURCHASING MASTER DATA

Lidl US
04.2017 - 10.2019

MASTER DATA MANAGER

Lidl US
06.2016 - 03.2017

JUNIOR PURCHASING CONSULTANT

Lidl International / Germany
09.2015 - 05.2016

PURCHASING DATA ANALYST

Lidl Greece
12.2013 - 08.2015

Bachelor of Arts in German Language and Literature -

Aristotle University – Thessaloniki, Greece
Stella Borou