Summary
Overview
Work History
Education
Skills
Timeline
CustomerServiceRepresentative
STEVEN HARRELL

STEVEN HARRELL

Director
Rockwall,TX

Summary

A highly-motivated, positive and passionate visionary and entrepreneurial leader with a professional background in marketing, fundraising, communications, public relations, strategy development and financial management. Respected leader of diverse, cross-functional teams and highly regarded as a key resource, critical thinker, and out-of-the-box problem solver by fellow senior executives, board, industry colleagues and general staff. Accomplished speaker/presenter in large and small event fundraising scenarios, media interviews and crisis communications. Skilled direct mail, radio/tv, newsletter, article and white paper author. Experience directing all core business and operational disciplines. Strong understanding of the relationship between strategic business interests and revenue-generation with a P&L mindset dedicated to driving annual savings and revenue goal achievement.

Overview

17
17
years of professional experience

Work History

Business Development Executive

USA Zest
Rockwall, Texas
04.2017 - Current
  • Developed and implemented strategies to increase customer base and revenue growth.
  • Created presentations on the company's services, products, pricing plans and marketing campaigns.
  • Assisted in the development of promotional materials such as brochures, flyers.
  • Identified areas of improvement within existing processes to optimize performance outcomes.
  • Drove sales of company products and services by meeting with customers using strategic and organized approach.

Director of Development

Invest in Kids
Denver, CO
01.2013 - 03.2017
  • Oversaw various development initiatives supporting both individuals and corporations.
  • Led the implementation of Raiser's Edge database
  • Built new individual donor pipeline successfully segmenting our supporters by financial giving history and developing appropriate touchpoints for each segment
  • Researched, qualified, cultivated and solicited annual gifts
  • Created first-ever YP (Young Professionals) group with nearly 100 YP's attending the inaugural and 2nd Annual Cocktails & Clues event
  • Introduced a new signature event, Invest in Kids Presents in twelve weeks attended by 70 business and corporate leaders with keynote address by respected speaker/author Ken Stern
  • Coordinated development and production of e-blasts, and direct mailings to well over 100,000 persons including strategy for all other social media outreach

Vice President - Strategy & Corporate Advancement

Kempe Foundation
Denver, CO
03.2008 - 12.2012
  • Communicate and implement the company's strategy both internally and externally so that all employees, partners, suppliers, volunteers and supporters understand our companywide strategic plan and how it drove our company goals
  • Directed the most successful cause-marketing campaign to date
  • Conducted ongoing output and impact studies, including cost-benefit analyses for a variety of programs
  • Exceeded media impressions goals by over 50 percent
  • Developed new website
  • Integrated marketing and fundraising initiatives to maximize efficiencies
  • While directing the Development team, surpassed established fundraising goals
  • Developed successful new Charity of Choice program for corporate partnerships
  • Served as Interim Co-CEO for 6-month period

Education

BS - Communications

University of Texas
Austin, TX

Skills

  • Partnership management
  • Marketing
  • Lead prospecting
  • Excellent communicator
  • Performance goals
  • Revenue generation
  • New business development
  • Event planning
  • Social media marketing
  • Presentation development
  • Sales expertise
  • Relationship building and rapport

Timeline

Business Development Executive

USA Zest
04.2017 - Current

Director of Development

Invest in Kids
01.2013 - 03.2017

Vice President - Strategy & Corporate Advancement

Kempe Foundation
03.2008 - 12.2012

BS - Communications

University of Texas
STEVEN HARRELLDirector