Summary
Overview
Work History
Education
Skills
Accomplishments
Winner of Abbott India Business Partner Excellence award
Timeline
BusinessAnalyst
SUDIPTO BALLAV

SUDIPTO BALLAV

Marketing & Communications
Chandler,Arizona

Summary

Dynamic Media Professional having 16 long years of experience in Marketing,Advertising, Brand Management and Promotion along with Corporate Communication. A focused and motivated leader who firmly believes in the mantra of "Brand First" and helps the organization reach out to its potential market through strategic methods of Brand planning and effective communications.

Overview

14
14
years of professional experience
2
2
years of post-secondary education
5
5
Languages

Work History

Director of Brand Marketing

Tathaastu Events & Entertainments
Mumbai, Maharastra
03.2006 - 02.2020

Partnering with clients to create effective Brand promotional strategy.


Creating strategic Marketing plan and Corporate Communications as per operational market.

Increasing Brand visibility and Brand presence .

Creating effective Brand communications through various ATL (Commercials/Corporate videos/Brand communication films) BTL (Events/Brand promotional activities/Partnered campaigns) Social Media.

Creating Brand enhancement campaigns and events.


• Brand promotion with wine and cheese events,
• Product launching
• Super car event
• Television production
• Corporate film production
• Golf clinics as part of PR and client welcome and warm up
• Press Conferences and PR activities


• MICE Events
• Line production facilities in Thailand,Malaysia and Vietnam

Education

GED -

Ashok Hall
Kolkata,India
04.1993 - 05.1995

Skills

Category growth

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Accomplishments

· Organized International conference for Lilac Pharmaceutical in Dubai.

· Organized theme wedding for the Raviraj group Pune in Colombo Sri Lanka.

· Organized Golf clinics with ace Indian golfer Sanam Merchant in Pattaya Golf Club.Thailand

· Organized Super car racing event for ICICI Bank at Buddh International Circuit

· Organized the launch of "Mercedes B class" and Range Rover "Autobiography".

· Produced Corporate films for Abbot,on Thyronorm,Dyslepedemia and hyper tension.

· Produced promotional film for “AOTA” Indian Thyroid Society.

· Produced Corporate film for “ITSCON”.on Bangalore conference.

· Produced 8episode durga puja special show” Mumbai Maha Puja” for Kolkata TV.

· Produced and televised fashion shows for leading designers like Agnimitra Paul, Soumitra Mondal, Dev R Neel, Wendell Rodricks, J.JVallaya.

· Back stage management for Lakme Fashion Show

· Managed the National Conference for Indian Society for Vascular Interventional Radiology 2018 in Lucknow.India.

Winner of Abbott India Business Partner Excellence award

Proud winner of the Business Partner Excellence Award consecutively in 2017 & 2018 .

Handled Key Accounts for Abbott India Ltd, Mercedes Benz India, Jaguar Land Rover, Cook Pharmaceuticals, Zydus Cadilla Pharmaceuticals

Timeline

Director of Brand Marketing

Tathaastu Events & Entertainments
03.2006 - 02.2020

GED -

Ashok Hall
04.1993 - 05.1995
SUDIPTO BALLAVMarketing & Communications