Suke Yu
Summary
Dynamic Product Development specialist with a proven track record at ClubMed, adept in strategic planning and data analysis. Excelled in brand management, catalyzing a 30% increase in participant engagement, and spearheading high-impact advertising campaigns. Skilled in public relations and content creation, with a flair for transforming market research into profitable product positioning.
Overview
1
1
year of professional experience
Work History
Product Development Intern
Clubmed
03.2023 - 06.2023
- Conducted a comprehensive brand analysis for ClubMed's new product line, Urban Oasis, involved in-depth research of over 10 urban boutique hotels, and developed a data-driven report with 5 strategic brand development recommendations.
- Actively contributed to the product feature design of Urban Oasis, collaborating with cross-functional teams to ideate, conceptualize, and develop more than 5 distinctive hotel product lines.
Operations Intern
Xiaohongshu
04.2022 - 08.2022
- Spearheaded the production of the Red Merchant Academy Training courses, successfully developing and launching more than 10 comprehensive courses, achieved an average completion rate of 95%, and received an overall satisfaction rating of 4.8/5 from the attendees.
- Played a key role in the execution of over 10 live sessions for the Red Merchant Academy's official online platform. Collaborated with subject matter experts to provide data-driven. actionable solutions to business problems, resulting in a 30% reduction in average response time and a 25% increase in participant engagement during the live sessions.
Video Production Intern
Panasonic Industry
01.2022 - 04.2022
- Contributed to the creation of high-quality outreach videos for relays and other materials by participating in script writing, text optimization, and post-production editing.
- Played a key role in the successful execution of two live broadcasts, including "Panasonic VIP Insulation" Assisted in scripting and operation, took full responsibility for the on-site execution of the broadcasts, and achieved a combined viewership of over 5.000, with a average watch time of 15 minutes per viewer, surpassing the initial target by 30%.
Education
Master - Journalism And Communication
Shanghai Jiao Tong University
Shanghai03.2025
Master - Business Administration And Management
University of Southern California
Los Angeles, CA05.2024
Bachelor - Educational Technology
Donghua University
Shanghai06.2022
Skills
Bid preparation
Social Media Strategy
Campaign Performance Tracking
Technology Integration
Data Analytics
Timeline
Product Development Intern
Clubmed
03.2023 - 06.2023
Operations Intern
Xiaohongshu
04.2022 - 08.2022
Video Production Intern
Panasonic Industry
01.2022 - 04.2022
Master - Journalism And Communication
Shanghai Jiao Tong University
Master - Business Administration And Management
University of Southern California
Bachelor - Educational Technology
Donghua University
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