Summary
Overview
Work History
Education
Skills
Timeline
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Suke Yu

Summary

Dynamic Product Development specialist with a proven track record at ClubMed, adept in strategic planning and data analysis. Excelled in brand management, catalyzing a 30% increase in participant engagement, and spearheading high-impact advertising campaigns. Skilled in public relations and content creation, with a flair for transforming market research into profitable product positioning.

Overview

1
1
year of professional experience

Work History

Product Development Intern

Clubmed
03.2023 - 06.2023
  • Conducted a comprehensive brand analysis for ClubMed's new product line, Urban Oasis, involved in-depth research of over 10 urban boutique hotels, and developed a data-driven report with 5 strategic brand development recommendations.
  • Actively contributed to the product feature design of Urban Oasis, collaborating with cross-functional teams to ideate, conceptualize, and develop more than 5 distinctive hotel product lines.

Operations Intern

Xiaohongshu
04.2022 - 08.2022
  • Spearheaded the production of the Red Merchant Academy Training courses, successfully developing and launching more than 10 comprehensive courses, achieved an average completion rate of 95%, and received an overall satisfaction rating of 4.8/5 from the attendees.
  • Played a key role in the execution of over 10 live sessions for the Red Merchant Academy's official online platform. Collaborated with subject matter experts to provide data-driven. actionable solutions to business problems, resulting in a 30% reduction in average response time and a 25% increase in participant engagement during the live sessions.

Video Production Intern

Panasonic Industry
01.2022 - 04.2022
  • Contributed to the creation of high-quality outreach videos for relays and other materials by participating in script writing, text optimization, and post-production editing.
  • Played a key role in the successful execution of two live broadcasts, including "Panasonic VIP Insulation" Assisted in scripting and operation, took full responsibility for the on-site execution of the broadcasts, and achieved a combined viewership of over 5.000, with a average watch time of 15 minutes per viewer, surpassing the initial target by 30%.

Education

Master - Journalism And Communication

Shanghai Jiao Tong University
Shanghai
03.2025

Master - Business Administration And Management

University of Southern California
Los Angeles, CA
05.2024

Bachelor - Educational Technology

Donghua University
Shanghai
06.2022

Skills

  • Bid preparation

  • Social Media Strategy

  • Campaign Performance Tracking

  • Technology Integration

  • Data Analytics

Timeline

Product Development Intern

Clubmed
03.2023 - 06.2023

Operations Intern

Xiaohongshu
04.2022 - 08.2022

Video Production Intern

Panasonic Industry
01.2022 - 04.2022

Master - Journalism And Communication

Shanghai Jiao Tong University

Master - Business Administration And Management

University of Southern California

Bachelor - Educational Technology

Donghua University
Suke Yu