Summary
Overview
Work History
Education
Skills
Languages
Certification
References
Personal Information
Websites
Timeline

Sullivan Cummings

Portage,MI

Summary

Accomplished leader with extensive experience in sales, marketing, and operations management across diverse industries. Proven expertise in driving revenue growth, optimizing marketing strategies, and managing multi-location operations for top-tier clients. Adept at team leadership, business development, and technical innovation, delivering significant improvements in efficiency and profitability.

Overview

6
6
years of professional experience
3
3
Certification

Work History

Assistant Manager

Air Zoo (Kalamazoo History and Aviation Museum)
Portage
11.2023 - Current
  • Enhanced e-commerce platform through revamping web design, leading to a substantial improvement in the online shopping experience.
  • Worked closely with the collections team to create and launch custom products that quickly sold out, resulting in reorder requests, thereby enhancing museum's unique offerings.
  • Increased the average ticket value by 120% to ensure the museum's financial goals were met in the upcoming year.
  • Achieved an 8.5% increase in online sales conversion and a 140% increase in web traffic.

General Manager

Meritage Hospitality Group
Grand Rapids
04.2021 - 07.2023
  • Training encompassed food preparation, systems management, and the utilization of training materials to ensure comprehensive knowledge.
  • Managed recruitment and training for three new restaurant locations upon returning to Michigan, achieving successful openings within a tight schedule during the holiday season.
  • Demonstrated operational excellence by efficiently overseeing the successful opening of three consecutive restaurants while meeting both local and federal inspection requirements, in line with Taco John's brand standards.
  • Managed staff of 150+ employees, ensuring efficient operations and strong customer satisfaction.

CEO

White Water Elite Marketing
East Lansing
02.2019 - 01.2020
  • Demonstrated exceptional sales capabilities and leadership as top sales rep for 20 consecutive weeks.
  • Managed significant client relationships and campaigns for high-profile companies including AT&T, Verizon, Vivint Smart Home, Sam's Club, Best Buy, and Costco.
  • Managed staffing of multiple locations in the Southwest Michigan area to ensure efficient and effective operations.
  • Interviewed potential sales reps on a daily basis, seeking individuals enthusiastic about entering the marketing field and eager to enhance their communication skills and professionalism. Provided ongoing mentorship and guidance to foster their personal development.

Education

International Baccalaureate Diploma -

Portage Northern High School, Portage, MI

2 Years of BS Degree -

Michigan State University, East Lansing, MI

Skills

  • Recruiting and interviewing
  • Operations Management
  • Conflict Management
  • Product and service knowledge
  • Sales monitoring
  • E-commerce design
  • Adobe Creative Suite
  • Social Media Marketing
  • Google Analytics
  • Budget Management
  • Team management experience
  • Executive management
  • Contract negotiation and closing strategies
  • Contract negotiation expertise
  • Project Management
  • Vendor Sourcing
  • Schedule Management
  • Leadership experience
  • Leadership Team Building
  • Leadership coaching

Languages

  • English
  • Spanish

Certification

  • Google Digital Marketing and E-commerce Certificate
  • CPR Certified
  • ServeSafe Manager, TIPS, Allergen Certified
  • Real Estate License

References

References available upon request.

Personal Information

*Willing to Relocate*

Timeline

Assistant Manager - Air Zoo (Kalamazoo History and Aviation Museum)
11.2023 - Current
General Manager - Meritage Hospitality Group
04.2021 - 07.2023
CEO - White Water Elite Marketing
02.2019 - 01.2020
Portage Northern High School - International Baccalaureate Diploma,
Michigan State University - 2 Years of BS Degree,
  • Google Digital Marketing and E-commerce Certificate
  • CPR Certified
  • ServeSafe Manager, TIPS, Allergen Certified
  • Real Estate License
Sullivan Cummings