Summary
Overview
Work History
Education
Skills
Membership
Volunteer Experience
Timeline
Generic
Summer Batoon

Summer Batoon

Mobile,AL

Summary

Energetic and dedicated team player with four years of leadership experience in a student-run program. Thrives on daily interactions, bringing positivity to every task. Skilled in conducting interviews, research and communications audits. Proficient in managing multiple social media accounts, executing successful campaigns and maintaining public relations with frequent appearances. Experienced in event planning and cultivating relationships with regional media outlets. Strong background in generational consumer research and various writing tasks including copywriting, press releases, and web content creation. Ready to leverage my Integrated Marketing Communications expertise gained from the University of Mississippi to contribute effectively in new opportunities.

Overview

5
5
years of professional experience

Work History

Account Coordinator

JJPR Agency
Daphne, AL
09.2022 - Current
  • Assisted in developing marketing materials and proofread documents.
  • Conducted market research and collaborated on a social media strategies.
  • Developed content for website, blog, press releases, articles and newsletters.
  • Produced presentations and organized promotional events.
  • Implemented public relations strategies to promote the company's image and services.

Marketing and Brand Strategy Intern

The Reese's Senior Bowl
Mobile , AL
06.2021 - 02.2022
  • Monitored social media platforms and assessed engagement, reporting results to marketing management.
  • Created articles and posts for social media platforms to drive company interest.
  • Proofread and edited marketing collateral, including brochures, web copy and social media posts.
  • Updated web pages and social media profiles to reflect proactive strategies and engage customers.

Intern

ArtSmart Design
Honolulu, HI
05.2019 - 07.2019
  • Directed and produced successful design for client merchandise
  • Managed product ideation, creation, production of products and brands
  • Creation in signage printing with InDesign
    and Illustrator
  • Directed launch of 5 new company logos, with new client merchandise
  • Proven record in; rebranding a company, production of merchandise, signage, and managing product launches to increase brand awareness and sales

Education

Integrated Marketing Communication

University Of Mississippi
University, MS
05.2021

Skills

  • Adobe Illustrator
  • Adobe InDesign
  • Adobe PhotoShop
  • Copywriting
  • Microsoft Excel
  • Microsoft PowerPoint
  • Microsoft Word
  • Press Releases
  • Public Relations
  • Research Skills
  • Social Media Marketing
  • Website Content Writing

Membership

Kappa Delta
Alpha Mu, University of Mississippi

Student Marketing Association 2018-2019

Volunteer Experience

The 410 Bridge/Haiti Mission • March 2016

Mission Trip Volunteer
• Sanded/Painted an elementary school
• Taught lessons at an elementary school

• Visited many orphanages and fed/attended to the children in the disabilities orphanage

RebelTHON • 2017-2021
Student Volunteer
• Provided and set up activities for students to perform in a 12 hour period
• Guided students to their correct section and encouraged many to stay and participate

Timeline

Account Coordinator

JJPR Agency
09.2022 - Current

Marketing and Brand Strategy Intern

The Reese's Senior Bowl
06.2021 - 02.2022

Intern

ArtSmart Design
05.2019 - 07.2019

Integrated Marketing Communication

University Of Mississippi
Summer Batoon