Sunit Mayank
Piscataway,USA
Summary
Business Analytics Leader Seasoned life sciences leader with history of driving sales, enhancing revenues, optimizing investments, optimizing incentives, and reducing employee turnover through formulating, implementing, and monitoring strategically crafted processes and programs. Possess business savvy, positive soft- side skills & negotiating expertise. Ability to forge solid relationships with strategic partners and build consensus across multiple organizational levels.
Overview
20
20
years of professional experience
1
1
Certification
Work History
Sr. Principal
IQVIA Inc.
07.2019 - Current
- Managed large-scale projects from inception to completion, ensuring adherence to budget constraints and timeline requirements
- Managed & grew global SFE practice, provided SME support to develop analytics solution suite
- Designed and executed successful marketing campaigns that resulted in significant brand exposure and increased customer acquisition rates
Senior Director
Axtria Inc.
03.2016 - 07.2019
- Managed P&L and grew accounts; provided high-end consulting services to clients; contributed to development of new solutions and analytical models
- Cultivated a culture of innovation by promoting creative thinking and encouraging employees to take calculated risks in pursuit of solutions
Business Insights and Analytics Manager
Bristol Myers Squibb
11.2014 - 03.2016
- Led, developed, and managed wide array of sales operations & analytics and marketing ROI and marketing mix modeling projects for multiple business units, including Immunology, Oncology, HIV, and HEP-C.
- Led cross-functional teams in the design and implementation of company-wide analytics initiatives, fostering a data-driven culture.
- Managed vendor relationships to ensure the timely delivery of high-quality data and analytics services, enhancing the value provided by external partners.
US Sales and Marketing Analytics Manager
Bausch & Lomb (Now a part of Bausch Health)
01.2013 - 11.2014
- Charged with steering several projects initiated to drive sales, improve staff morale, and strengthen restricting efforts after acquisition by Valeant Pharmaceuticals
- Provided sales operations and analytics support to brand teams for new product launches in 2014.
Sr. Engagement Manager
Cognizant Technology Solutions Analytics Practice (formerly marketRx Inc.)
05.2012 - 01.2013
Engagement Manager
Cognizant Technology Solutions Analytics Practice (formerly marketRx Inc.)
03.2009 - 04.2012
Senior Business Analyst
Cognizant Technology Solutions Analytics Practice (formerly marketRx Inc.)
07.2008 - 03.2009
Senior Analyst
Boston Analytics
12.2007 - 06.2008
Senior Business Analyst
Cognizant Technology Solutions Analytics Practice (formerly marketRx Inc.)
03.2007 - 07.2007
Business Analyst
Cognizant Technology Solutions Analytics Practice (formerly marketRx Inc.)
06.2006 - 03.2007
Business Consultant
Synygy India Pvt. Ltd
03.2006 - 05.2006
Associate Business Analyst
Synygy India Pvt. Ltd
08.2004 - 02.2006
Education
Master of Technology -
Indian Institute of Technology (IIT) Bombay, India
01.2004
Bachelor of Technology -
Indian Institute of Technology (IIT) Bombay, India
01.2003
Skills
- Sales Force Effectiveness
- AI/ML based Segmentation & Targeting
- Sales and Marketing analytics
- Marketing Mix Modeling
- Proficient in Python, SAS, MS Office Suite, Proprietary analytics solutions
- Strategic leadership
- Training and mentoring
- Stakeholder Management
- Organizational Development
Websites
Certification
- Applied Data Science Program, Massachusetts Institute of Technology, USA (2021)
- Digital Transformation, Haas School of Management, UC Berkeley, USA (2023)
Personal Information
Citizenship: US Citizen
Timeline
Sr. Principal
IQVIA Inc.
07.2019 - Current
Senior Director
Axtria Inc.
03.2016 - 07.2019
Business Insights and Analytics Manager
Bristol Myers Squibb
11.2014 - 03.2016
US Sales and Marketing Analytics Manager
Bausch & Lomb (Now a part of Bausch Health)
01.2013 - 11.2014
Sr. Engagement Manager
Cognizant Technology Solutions Analytics Practice (formerly marketRx Inc.)
05.2012 - 01.2013
Engagement Manager
Cognizant Technology Solutions Analytics Practice (formerly marketRx Inc.)
03.2009 - 04.2012
Senior Business Analyst
Cognizant Technology Solutions Analytics Practice (formerly marketRx Inc.)
07.2008 - 03.2009
Senior Analyst
Boston Analytics
12.2007 - 06.2008
Senior Business Analyst
Cognizant Technology Solutions Analytics Practice (formerly marketRx Inc.)
03.2007 - 07.2007
Business Analyst
Cognizant Technology Solutions Analytics Practice (formerly marketRx Inc.)
06.2006 - 03.2007
Business Consultant
Synygy India Pvt. Ltd
03.2006 - 05.2006
Associate Business Analyst
Synygy India Pvt. Ltd
08.2004 - 02.2006
Master of Technology -
Indian Institute of Technology (IIT) Bombay, India
Bachelor of Technology -
Indian Institute of Technology (IIT) Bombay, India
Similar Profiles
BRIANA DI GIULIOBRIANA DI GIULIO
Site Activation Specialist at IQVIA Inc.Site Activation Specialist at IQVIA Inc.
Heather GilmoreHeather Gilmore
Contracts and Proposal Manager at IQVIA Inc.Contracts and Proposal Manager at IQVIA Inc.
Megan MunroeMegan Munroe
Associate Scientist at IQVIAAssociate Scientist at IQVIA