Susan Moore
Palm Coast,FL
Summary
An accomplished results-driven Sales Professional with over 20 years of business to business,customer sales experience and coaching. Proven ability to interface with customers to ensure product solutions meet customer requirements. Success-building relationships with new and existing clients. Solid record of consistently achieving customer retention goals through relationship building and advanced product knowledge. Highly-motivated employee with desire to take on new challenges with strong worth ethic, adaptability and exceptional interpersonal skills.
Overview
30
30
years of professional experience
Work History
Senior Advertising Sales Specialist
Palm Coast Observer
Palm Coast, FL
09.2013 - 03.2024
- Played a crucial role in driving 50% revenue growth during the first year and maintaining steady progress during my tenure.
- Built rapport with influential individuals in desired companies and industries.
- Identified effective solutions for customers' advertising needs through in-depth analysis of their products, previous ad campaigns, and overall business operations to establish effective advertising sales contracts.
- Managed and maintained client accounts while overseeing the full sales cycle, resulting in increased annual profit
- Collaborated closely with creative teams to develop compelling ad copy and visual content.
- Exceeded department expectations for productivity and accuracy levels.
- Negotiated pricing following company procedures to close sales with new advertisers.
Sales Representative
Smile Business Products, Inc.
Stockton, California
01.2007 - 01.2008
- Assisted clients in grasping document workflow and controlling document expenses while developing strong relationships with customer base, resulting in an increased annual volume of 40%
- Met monthly proposal quota by effectively highlighting the benefits of equipment and software with strong closing ability.
- Demonstrates effective communication skills by dealing with sensitive situations, soliciting ideas, and promptly resolving problems.
- Effectively manages daily database updates, promptly addressing management inquiries, emails, and requests with accuracy
- Completed assigned training to enhance understanding of business equipment systems.
Sales Representative
Ray Morgan Company.
Stockton, California
01.2005 - 01.2007
- Utilizes all tools available to aggressively generate new business in the assigned territory
- Successfully demonstrates the principles of customer satisfaction
- Treats current and perspective customers with respect, considers customer needs, and seeks a “win-win” solution
- Completes assigned training in order to improve the knowledge & understanding of the business equipment systems.
Sales Representative
Phoenix Color Corp.
Hagerstown, Maryland
01.2001 - 01.2005
- Effectively managed southwest region territory increasing volume at existing accounts by 100% while generating new business
- Aggressively sold for a 3 prong business unit, specifically 1 and 2 color books, 4 color books (sheet fed) and High end specialty components
- Successfully facilitated estimate, pre press, schedules, and other pertinent production related tasks for each individual project
- Productively administered territory management including day to day sales calls using disciplined time management skills
Sales Consultant/Wellness Coach
GreenBeanz Low Carb Super Store
San Ramon, California
01.1998 - 01.2001
- Generated new clients increasing the annual enrollment by 50%
- One on one coaching with active customers resulting in increased retail sales, averaging 25% to 30% growth in a 12 month period
- Responsible for establishing and maintaining a direct sales and marketing program.
Tour Director and Sales
Dreyer’s Grand Ice Cream
Union City, California
01.1994 - 01.1998
- Increased Tour Sales by 100% in a 12 month period
- Increased retail sales within Tour Department by 100% in a 12 month period
- Creatively developed tour outline.
Inside Sales Representative
Phoenix Color Corp.
Hagerstown, Maryland
- Worked directly with Regional VP of Sales
- Proficiently generated and followed up on estimates to secure titles in house for major account base
- Solely responsible for territory/monthly calendars involving 3 sales representatives
- Managed day to day production for active titles encompassing over 8 million dollars worth of business in conjunction with Regional VP of sales
- Productively prospected and procured first time appointments for individual West Coast Sales Representatives.
Education
LPN - Nursing
Miami Lakes Technical School
Miami, FL05-1981
Skills
Sales Development, Account Development, Revenue Generation, Account Management, Customer Retention, and relationship building Relationship Building
Customer Service
Customer Needs Assessment
Post-sales support
Sales closing
Lead prospecting
Expense Reporting
Product and Service Sales
B2B and B2C sales
high end 4 color print
Print industry expertise
CRM proficiency
Customer Relations
Territory Growth
Sales Presentations
Contract Negotiations
Closing sales
Prospecting skills
On-site product demonstrations
Product and service knowledge
Exceed sales goals
Print and Pre Press expert
Interpersonal communication skills
Upselling and Cross Selling
Wellness Coaching
Home
386-585-4478
Qualification Highlights
- Excellent communication skills demonstrated by ability to work with people of diverse backgrounds within high pressure environments
- Successfully establishes rapport with clients
- Self motivated and confident in making independent decisions.
References
References available upon request.
Timeline
Senior Advertising Sales Specialist
Palm Coast Observer
09.2013 - 03.2024
Sales Representative
Smile Business Products, Inc.
01.2007 - 01.2008
Sales Representative
Ray Morgan Company.
01.2005 - 01.2007
Sales Representative
Phoenix Color Corp.
01.2001 - 01.2005
Sales Consultant/Wellness Coach
GreenBeanz Low Carb Super Store
01.1998 - 01.2001
Tour Director and Sales
Dreyer’s Grand Ice Cream
01.1994 - 01.1998
Inside Sales Representative
Phoenix Color Corp.
LPN - Nursing
Miami Lakes Technical School
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