Tamiesha Woodson
Senior Manager
Ann Arbor,MI
Summary
Versatile Senior Manager specializing in Marketing and Sales , skilled at planning, implementing and overseeing key improvements to drive business growth and efficiency. History of cultivating an open culture with free exchange of information. Pursuing new professional challenges with a growth-oriented company.
Overview
22
22
years of professional experience
Work History
Senior Manager Territory Sales
Sam's Club
05.2016 - Current
- Monitor customer buying trends, market conditions and competitor actions to adjust strategies and achieve sales goals
- Generate continuous customer referrals by delivering exceptional sales support, sustaining consistent revenue and improving volume sales
- Devised and deployed optimized sales management and revenue development strategies resulting in consistent sales increase year over year
- Established successful account relationships by building rapport and maintaining dependable communication
- Built deep relationships with internal market partners and suppliers by implementing industry expertise and knowledge
- Grew market penetration and sales figures by leveraging supplier relationships and personally overseeing negotiations resulting in revenue increases each year
- Created and implemented new business opportunities by utilizing strategic networking strategies
- Maintains up-to-date knowledge of competitor products and pricing within all markets served
- Managed over 50 accounts within 7 Market/Multi State Territory
- Transformed the 7 Market territory revenue by leveraging strategic business development plan, moving region up in company rankings
- Increased sales revenue 41% while producing over $30 Million annually.
- Provided strong leadership to enhance team productivity and morale.
- Improved team performance by providing comprehensive training and fostering a collaborative work environment.
- Mentored junior staff members for skill development and career progression within the organization.
- Demonstrated exceptional adaptability in navigating complex situations or rapidly changing environments with ease.
- Consistently met or exceeded annual performance targets set by senior leadership.
- Used industry expertise, customer service skills and analytical nature to resolve customer concerns and promote loyalty.
Market Development Manager
THE COCA-COLA COMPANY
10.2013 - 05.2016
- Develop, maintain and grow On Premise and CDC account volume and gross profit within assigned territory
- Responsible for account development and retention
- New account acquisition includes execute and close sales calls, focused on value added selling in new and existing outlets
- Execute Looks of Success in outlets, sell and implement campaigns, and sell promotional programming
- Manage appropriate store inventory levels
- Assure account and customer standards are met, including assuring proper POS is executed and proper maintenance of company assets.
- Partnered closely with product development teams to ensure alignment between marketing efforts and product features or improvements.
- Contributed to the creation of annual budgets for market development initiatives, ensuring optimal allocation of resources for maximum ROI potential.
- Leveraged data-driven insights from CRM systems to inform targeted outreach efforts aimed at increasing customer retention and loyalty.
- Developed and implemented strategic marketing plans for product launches, resulting in higher brand awareness and sales growth.
- Established strong relationships with key industry influencers, enhancing the company''s reputation within the sector.
- Analyzed sales data to identify trends and opportunities, driving continuous improvement in product offerings and pricing strategies.
- Increased market share by identifying and targeting new customer segments through comprehensive market research.
- Applied market intelligence to inform strategic decisions related to product positioning, pricing, and distribution channels.
- Trained sales team on effective selling techniques tailored towards specific markets, leading to improved performance metrics.
- Established, initiated and optimized business development strategies based on company targets, product specifications, market data, and budget factors.
- Executed comprehensive marketing plans that consistently achieved targets for increased revenue.
- Analyzed and reported on KPIs to validate and demonstrate success of marketing campaigns.
- Secured long-term accounts by recommending strategies to promote brand effectiveness and highlight product benefits.
- Mentored local personnel on best practices and protocols to maximize productivity.
Sales Manager
Nice Car Auto Network
07.2012 - 10.2013
- Oversee development of successful sales team, through monthly evaluations, ongoing training, including recruitment and placement of staff
- Assist with determining monthly forecast, as well as gross profit objectives
- Responsible for consistent operational maintenance which includes coordination of staff scheduling
- Developed advertising and merchandising blueprints to effectively promote wholesale business
- Monitored customer buying trends, market conditions and competitor actions to adjust strategies and achieve sales goals
- Grew market penetration and sales figures by leveraging supplier relationships and personally overseeing negotiations resulting in revenue increase.
- Increased sales revenue by developing and implementing effective sales strategies.
- Led a successful sales team by providing motivational coaching and performance-based incentives.
- Organized regular sales meetings to review progress, share best practices, and set achievable targets for continued success.
- Coached employees in successful selling methods and encouraged cross-selling to drive revenue.
National Account Executive
Verizon Wireless Corporation
02.2010 - 05.2012
- Managed large geographic territory of small to medium size business customers
- Fully utilized all sales force automation, funnel management and prospecting tools
- Responsible for sales presentations, demonstrations, training and education, Application selling, usage-price plan analysis, overcoming objections and closing sales
- Effectively participated in community based networking organization and associations, including chambers of commerce for cross sells opportunities
- Improved profit opportunities by cultivating expansion of existing customer base and generating new accounts
- Created representative and customer sales reports and recommended initiatives for marketing and promotional programs
- Negotiated favorable contract terms with clients, balancing their needs with company objectives for profitability and growth.
- Collaborated with marketing teams to create effective promotional materials tailored for specific target markets.
- Attended industry conferences and networking events to expand professional connections and generate leads for new business opportunities.
- Conducted regular client reviews to assess account performance and identify areas for improvement or upselling potential.
- Coached junior account executives on best practices for building strong client relationships and closing deals effectively.
- Supervised and trained new hires on best practices and proper protocols; updated training materials and sales collateral and decreased process gaps.
- Forecasted sales and established processes to achieve sales objectives and related metrics.
- Directed sales support staff in administrative tasks to help sales reps close deals.
- Achieved established KPI for company, regional team and individual performance through teamwork and focus on customers.
- Drove sales by developing multi-million dollar contract sales.
Business Sales Representative
Verizon Wireless Corporation
02.2006 - 02.2010
- Maintained and grew existing customer base while managing churn
- Strengthened brand reputation by delivering knowledgeable presentations at industry events on company products and services.
- Built relationships with customers and community to promote long term business growth.
- Provided on-going after -sale customer support, such as product and service education, troubleshooting and problem resolution.
- Trained junior representatives on successful selling tactics which resulted in higher overall team performance.
- Collaborated cross-functionally to develop customized solutions tailored to individual client requirements.
- Negotiated contracts for maximum profitability and long-term partnerships while meeting client objectives.
- Streamlined internal processes that led to increased productivity levels among team members.
Business Sales Associate
Verizon Wireless Corporation
05.2003 - 02.2006
- Provided Customer service support to National and Federal Government Accounts
- Generated new business leads and prospects for account executives and management
- Preformed rate plan analysis, which included Cognos reports
- Provided small to large group follow up training for new customers
- Organized equipment deployments for new and renewed consumers
- Responsibilities also included completing contracts and report generation including tracking and forecasting reports
- Trained new sales support representatives.
- Cultivated lasting professional relationships through regular check-ins and attentive support.
- Expanded market share through strategic networking events, fostering new partnerships and opportunities.
- Supported sales team in meeting goals by creating engaging training materials and facilitating workshops.
Remarketing Specialist
General Motors Corporation
06.2002 - 11.2003
- Market off lease vehicles to dealers nationwide, through online smart auction or directly with local dealerships
- Research and analyze damage of marketing vehicle
- Advocate for internal as well as dealership consumers
- Tracked key metrics and developed spreadsheets and data models
- Conducted regular competitor analyses to inform strategic decision-making and maintain a competitive edge in the industry.
- Played an instrumental role in achieving company-wide revenue targets through successful execution of high-impact remarketing initiatives.
- Leveraged advanced data analysis techniques to identify gaps in existing remarketing efforts, thereby uncovering new growth opportunities.
Education
Bachelor of Arts - Political Science/Pre-Law
Michigan State University
East Lansing, MI05.2002
Skills
- Budgeting and Forecasting
- New Business Development
- Staff Training and Development
- Business Analysis and Reporting
- Skilled user of Microsoft Word, Excel, PowerPoint, and Outlook
- Proficient user of SPSS and IBM Cognos
- Strategic Planning
- Cross-Functional Collaboration
- Operations Management
- Negotiation and Conflict Resolution
Accomplishments
Winners Circle- Multi year winner 2006-2011
Top Business Sales Representative MINKY Region-2006-2010
Top Business Sales Data Take Rate MINKY Region-2006 -2008
Timeline
Senior Manager Territory Sales
Sam's Club
05.2016 - Current
Market Development Manager
THE COCA-COLA COMPANY
10.2013 - 05.2016
Sales Manager
Nice Car Auto Network
07.2012 - 10.2013
National Account Executive
Verizon Wireless Corporation
02.2010 - 05.2012
Business Sales Representative
Verizon Wireless Corporation
02.2006 - 02.2010
Business Sales Associate
Verizon Wireless Corporation
05.2003 - 02.2006
Remarketing Specialist
General Motors Corporation
06.2002 - 11.2003
Bachelor of Arts - Political Science/Pre-Law
Michigan State University
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