Tana Zapf
Nashville,TN
Summary
Motivated digital marketing professional with strong writing, presentation, and communication skills. Passionate about social media marketing and content creation, seeking to leverage experience to enhance brand visibility and engagement.
Overview
7
7
years of professional experience
1
1
Certification
Work History
Restaurant Server
Church & Union
01.2022 - Current
- Provide exceptional customer service in a fine dining environment, ensuring a memorable experience
Digital Marketing Assistant
Red Light Management
08.2022 - 12.2022
- Assisted artist manager with social media management, content curation, and tour updates
- Monitored fan engagement on artists' social media accounts and implemented strategies to enhance interactions
- Restructured digital content organization onto a new platform to improve accessibility and efficiency
Assistant to Artist Manager
Make Wake Artists
01.2022 - 05.2022
- Conducted research on current trends to inform social media content and promotional strategies
- Provided support and assistance to various departments
- Shadowed and assisted tour manager at Stagecoach Festival to gain hands-on experience in artist publicity
Brand Ambassador
J. Scott Campbell
07.2019 - 10.2019
- Represented the brand at ComicCon booths in San Diego & New York, driving sales and generating interest in merchandise
- Assisted with setting up displays, tear down, and packing booths to ensure smooth operations during events
Digital Marketing Coordinator
Wet Kiss Creative
01.2018 - 04.2019
- Assisted launch of a successful Kickstarter campaign, contributing to overall funding goals and brand visibility
- Developed and optimized engaging content for a dynamic website launch, enhancing user experience and driving traffic
- Coordinated and managed multiple shoot days, ensuring seamless execution and alignment with project objectives
Community Outreach Coordinator
Southwest Strategies - Public Affairs
06.2018 - 09.2018
- Created engaging social media content for clients and executed successful community outreach campaign
- Conducted research and compiled reports for new client pitch meetings to support business development efforts
Fundraising Assistant
Golden State Fundraising Consultants
06.2017 - 09.2017
- Assisted in all areas of donor outreach, mass mailings and events
Education
Bachelor of Science - Creative Entertainment Industries
Belmont University
Nashville, TNCertification
- Fundamentals of Social Media (Muck Rack)
- Fundamentals of Media Relations (Muck Rack)
Timeline
Digital Marketing Assistant
Red Light Management
08.2022 - 12.2022
Restaurant Server
Church & Union
01.2022 - Current
Assistant to Artist Manager
Make Wake Artists
01.2022 - 05.2022
Brand Ambassador
J. Scott Campbell
07.2019 - 10.2019
Community Outreach Coordinator
Southwest Strategies - Public Affairs
06.2018 - 09.2018
Digital Marketing Coordinator
Wet Kiss Creative
01.2018 - 04.2019
Fundraising Assistant
Golden State Fundraising Consultants
06.2017 - 09.2017
Bachelor of Science - Creative Entertainment Industries
Belmont University